Sustainability 2012, 4, 1946-1965; doi:10.

3390/su4091946
OPEN ACCESS

sustainability
ISSN 2071-1050
www.mdpi.com/journal/sustainability
Article

Identifying Social Impacts in Product Supply Chains:

Overview and Application of the Social Hotspot Database
Catherine Benoit-Norris 1,2,*, Deana Aulisio Cavan 2 and Gregory Norris 1
1
New Earth, P.O. Box 507, York Beach, ME 03910, USA; E-Mail: greg.norris@earthster.org
2
University of New Hampshire, Durham, NH 03824, USA; E-Mail: deana.aulisio@unh.edu

* Author to whom correspondence should be addressed; E-Mail: catherine.benoit@earthster.org;

Tel.: +1-207-351-1895; Fax: +1-207-636-8021.

Received: 9 July 2012; in revised form: 13 August 2012 / Accepted: 15 August 2012 /
Published: 24 August 2012

Abstract: One emerging tool to measure the social-related impacts in supply chains is
Social Life Cycle Assessment (S-LCA), a derivative of the well-established environmental
LCA technique. LCA has recently started to gain popularity among large corporations and
initiatives, such as The Sustainability Consortium or the Sustainable Apparel Coalition.
Both have made the technique a cornerstone of their applied-research program. The Social
Hotspots Database (SHDB) is an overarching, global database that eases the data collection
burden in S-LCA studies. Proposed “hotspots” are production activities or unit processes
(also defined as country-specific sectors) in the supply chain that may be at risk for social
issues to be present. The SHDB enables efficient application of S-LCA by allowing users
to prioritize production activities for which site-specific data collection is most desirable.
Data for three criteria are used to inform prioritization: (1) labor intensity in worker hours
per unit process and (2) risk for, or opportunity to affect, relevant social themes or
sub-categories related to Human Rights, Labor Rights and Decent Work, Governance and
Access to Community Services (3) gravity of a social issue. The Worker Hours Model was
developed using a global input/output economic model and wage rate data. Nearly 200
reputable sources of statistical data have been used to develop 20 Social Theme Tables by
country and sector. This paper presents an overview of the SHDB development and
features, as well as results from a pilot study conducted on strawberry yogurt. This study,
one of seven Social Scoping Assessments mandated by The Sustainability Consortium,
identifies the potential social hotspots existing in the supply chain of strawberry yogurt.
With this knowledge, companies that manufacture or sell yogurt can refine their data
collection efforts in order to put their social responsibility performance in perspective and
Sustainability 2012, 4 1947

effectively set up programs and initiatives to improve the social conditions of production
along their product supply chain.

Keywords: Social Hotspot Database; Social Life Cycle Assessment; social impacts of
products; supply chain; corporate social responsibility

1. Introduction

Consumers are more frequently questioning where, by whom, and under what conditions their
products are being sourced and produced. Transparency, in economic theory, implies providing key
information to help stakeholders make decisions, which in turn creates incentives for businesses to
align their practices with the public's priorities [1]. With the complexity of globalized production and
consumption, a great deal of transparency is lost, which can result in unintended and overlooked social
and environmental impacts.
A socially responsible company considers the impacts of its products beyond its own sphere of
local operation and within its true triple bottom line (including the externalities), with a life cycle
perspective [2]. Referred to as “supply chain sustainability”, the approach is defined as being the
management of environmental, social and economic impacts, and the encouragement of good
governance practices, throughout the lifecycles of goods and services [3]. Nevertheless, supply chains
are extremely elaborate. Even though efficient and market responsive supply chains are becoming key
to succeed in the globalized system of outsourced production and trade, for the most part, companies
are still learning to manage extended supply chains. Stakeholders now demand accountability for
behaviors that encompass several tiers of supply chain actors, over which the firm has varying degrees
of control [4]. Corporations, who are somewhat unaware of these social impacts, are now under
scrutiny and increased pressure to uncover and divulge this information. Passed just last year in
California, the Supply Chain Transparency Act requires companies to identify the forced and child
labor risks of their supply chains [5]. Moreover, Risk assessment and Due Diligence are some of the
first recommended steps of a supply chain social responsibility program [6,7].
In an effort to bring this type of social sustainability information to the fore, The Sustainability
Consortium mandated New Earth to apply its new and innovative Social Hotspots Database (SHDB) to
the supply chains of several product categories. New Earth is a not-for-profit organization whose
mission is to stimulate sustainable development of companies, communities, and individuals.
The Sustainability Consortium is a membership organization made up of diverse participants, primarily
multi-national corporations interested in enhancing sustainability through and supporting research of
product life cycle assessments (LCA). The objective of New Earth was to test the proficiency of the
Social Hotspots Database in assessing product category supply chains’ social risks. This paper
discusses the how and why of the SHDB before reporting results from the Social Scoping Assessment
on Strawberry Yogurt.
Sustainability 2012, 4 1948

1.1. The Development and Operationalization of Social LCA

LCA is a technique, developed in the late sixties and first standardized in the nineties, that is used to
quantify environmental impacts of a product or service over its lifetime, including raw material
extraction, manufacture, distribution, use, and disposal. The methodology, standardized by ISO 14040 [8],
aggregates inputs and outputs of resources and chemicals to air, water, and soil into several
environmental impact categories, such as global warming, resource depletion, human health, and
ecosystem services.
In Environmental LCA, with the exception of the impact category of human health, which considers
chemicals released to the environment indirectly affecting people’s physical constitution, overall social
wellbeing of a product or unit process is not assessed [9]. Social LCA intends to add in critical
indicators of human wellbeing that are influenced by processes or companies in supply chains, such as
worker’s rights, community development, consumer protections, and societal benefits.
In 2009, after a five-year process with participation from over 70 international experts, the United
Nations Environment Program (UNEP) and the Society of Environmental Toxicology and Chemistry
(UNEP/SETAC) Life Cycle Initiative published the Guidelines for Social Life Cycle Assessment of
Products (The Guidelines) [10]. One of the objectives of the working group was to establish a
consensus on how social impacts may be best captured and integrated into the existing life cycle
assessment framework in order to move towards the development of Life Cycle Sustainability
Assessment (LCSA). Hence, by combining S-LCA with Environmental LCA and Life Cycle
Costing—a method that takes into account costs incurred over the entire supply chain, use phase, and
end-of-life—a truly holistic representation of the three pillars of sustainability of products can be
assessed [11,12]. A more recent publication issued by UNEP/SETAC introduced the concepts of
LCSA [13]. Essentially, this type of assessment augments decision-makers’ awareness of more
sustainable life cycle stages, supports stakeholders looking for implications of a product’s life cycle for
the environment and the society, and offers guidance to enterprises and people who are trying to
increase the environmental, economic and social benefits for society and local communities.
A typical product system may include over a thousand unit processes. Therefore, there is an
important need for prioritization of unit processes in conducting an S-LCA. Otherwise, it can rapidly
become very costly and time consuming, and often not relevant, to collect data on-site at every
organization involved in the production, use and disposal of a good or a service [9].
The Guidelines for S-LCA of products recommended the development of methods that prioritize the
most important unit processes (i.e., hotspots) in supply chains to collect accurate data for. Hotspots are
production activities in the product life cycle that provide a higher opportunity to address issues of
concern (e.g., human and worker rights, community well-being), as well as highlight potential risks of
violations, damage to reputation, or issues that need to be considered when doing business in a specific
sector and country [10].
Not only can social indicator data be used to identify the most important countries and sectors to be
aware of in a supply chain, but also the use of an “activity variable” such as worker hours or value
added can be used to prioritize hotspots and assist in developing boundary conditions in the life cycle.
Since supply chains are so complex, setting boundary conditions, such as only including unit processes
or Country Specific Sectors (CSS) contributing to greater than 0.1% of the worker hours of the supply
Sustainability 2012, 4 1949

chain, are necessary. Consequently, social impacts associated with those unit processes or CSSs
representing less than 0.1% of the total worker hours are deemed not contributing significantly to the
overall life cycle social impacts [9].

2. Methods

2.1. Global Data to Visualize Social Impacts in Supply Chains

The Social Hotspot Database (SHDB) project has developed the recommended prioritization
inventory tool for S-LCA over a three-year period. This tool can be used by: S-LCA practitioners and
consultants, academics and policy advisors, Sustainability and Ethical Compliance corporate
managers, consumers and consumer advocacy groups, NGO’s, governments and intergovernmental
organizations as well as investors. Its features include: the ability to generate geographically specific
supply chains models and the ability to estimate the labor intensity by economic sector of activity,
systematic and consistent methodology, transparent compilation and interpretation of a large number
of publicly available data, and diverse applications not necessarily specific to S-LCA. Users of the
SHDB are able to:
 Prioritize site-specific data collection and audits,
 Inform product category and ingredient sustainability assessment,
 Inform Socially Responsible purchasing process (e.g., questions to be asked for sourcing),
 Provide perspective and context to site-specific assessment results and sustainability reporting,
 Inform and report about sponsored programs designed to improve the social conditions
of production,
 Inform and report about governmental policy and programs,
 Assess/report the scope of a certification or social footprint results, and
 Educate about the social conditions of production.
The Social Hotspots Database is made up of country and sector-specific indicator tables to help
identify hotspots, the countries and sectors of concern, in supply chains based on potential social
impacts. It is also combined with a model to determine the countries and sectors with the highest share
of worker hours. Twenty Social Theme Tables have been constructed for the database. The Social
Themes were chosen based on recommendations in The Guidelines, which were informed by the
International Policy Frameworks (International Conventions, Covenants and Declarations), and by
New Earth’s esteemed advisory board. The Tables include indicator data and characterized risk for
social impacts such as forced labor, prohibition of freedom of association, excessive working time, and
lack of community services, to name a few (Table 1). For all of these social issues, opportunity exists
to make progress or advancement, in particular to establish initiatives or to create a market to improve
negative social conditions.
Sustainability 2012, 4 1950

Table 1. Characterized Social Issues by Social Theme and Category.

Category Social Theme (Name of Table) Data Indicator Characterized Issue
Number of Labor Laws Risk of Country not passing Labor Laws
Number of Labor Laws by sector Risk of Country not passing Labor Laws by Sector
Labor Laws/Conventions Number of Labor Conventions ratified (out of 81 possible) Risk of Country not adopting Labor Conventions
Number of Labor Conventions ratified by sector Risk of Country not adopting Labor Conventions by Sector
Year of last Minimum Wage Update Risk of Minimum Wage not being updated
Minimum Wages (USD)
Risk of Country Average Wage being < Minimum Wage
Average Unskilled Wages (USD) in country
Non-Poverty Guideline (USD) Risk of Country Average Wage being < Non-Poverty
Average Unskilled Wages (USD) in country Guideline
Wage Assessment
Minimum Wages (USD)
Risk of Sector Average Wage being < Minimum Wage
Average Unskilled Wages (USD) by sector
Labor Rights Non-Poverty Guideline (USD)
Risk of Sector Average Wage being < Non-Poverty Guideline
and Decent Average Unskilled Wages (USD) by sector
Work Population living in Poverty Percent of Population living on <$2/day Risk of Population living on <$2/day
Child Labor % in country Risk of Child Labor in country
Child Labor
Child Labor % by sector Risk of Child Labor by sector
Qualitative Risk of Forced Labor in country
Forced Labor
Qualitative Risk of Forced Labor by sector
Percent working >48 hours/week in country Risk of Population working >48 hours/week in country
Excessive Working Time
Qualitative Risk of Population working >48 hours/week by Sector
Freedom of Association, Qualitative Risk of not having Freedom of Association Rights
Collective Bargaining, Qualitative Risk of not having Collective Bargaining Rights
Right to Strike Qualitative Risk of not having the Right to Strike
Unemployment Average % from 2000–2009 Risk of High Unemployment in country
Unemployment
Unemployment % by sector Risk for High Unemployment by sector
World Bank Worldwide Governance
Indicator—Rule of Law
Bertelsmann Transformational Index -
Rule of Law, Independent Judiciary
Governance Legal System CIRI Human Rights Index—Independent Judiciary Risk of Fragility in Legal System
Global Integrity Index—Judicial Accountability
Global Integrity Index—Rule of Law
Global Integrity Index—Law Enforcement
World Justice Project—Average
Sustainability 2012, 4 1951

Table 1. Cont.
Category Social Theme (Name of Table) Data Indicator Characterized Issue
Presence of indigenous population, X Not characterized
Indigenous Population, % Amount of Indigenous Population
ILO Convention adopted for Indigenous, Y or N
Risk of country not adopting Indigenous ILO convention and
Indigenous Rights UN Declaration for Indigenous, endorsed (Y), abstained
UN Declaration
(A), against (N)
Number of Laws enacted to protect Indigenous Risk of country not passing Laws to protect Indigenous
Qualitative Risk for Indigenous Rights Infringements by Sector
Social Institutions and Gender Index
Global Gender Gap
World Bank Gender Development Indicator
World Bank Gender Empowerment Index Risk of Gender Inequity
CIRI Human Rights Index—Economic
CIRI Human Rights Index—Political
CIRI Human Rights Index—Social
Gender Equity Adolescent fertility rate (births per 1000 women
Not characterized
ages 15–19)
Human Rights Fertility rate, total (births per woman) Not characterized
Share of women employed in the nonagricultural
Not characterized
sector (% of total nonagricultural employment)
% Unemployment, (% of female labor force
Not characterized
unemployed/% of male labor force unemployed)
% of women workers vs. men by sector Risk of Gender Inequity by sector
Heidelberg Conflict Barometer—# of conflicts
Heidelberg Conflict Barometer—maximum
intensity of conflicts (1–5)
Heidelberg Conflict Barometer—change
in conflicts (positive = worsening)
Risk for High Conflict
High Conflict Zones Number of Refugees—UN Refugee Agency (000’s)
Center for Systemic Peace Indicator
Minority Rights Group Indicator
Top Risers from last year in Minority
Rights Group Indicator, X
Qualitative Risk for High Conflict specific to sectors
Sustainability 2012, 4 1952

Table 1. Cont.
Category Social Theme (Name of Table) Data Indicator Characterized Issue
Life expectancy at birth (years) 2008 Risk of low life expectancy
Mortality rates for injuries (per 100,000 population) 2004 Risk of high mortality rates due to injury
Proportion of undernourished % of total
Risk of high undernourishment
population, (−) = <5% 2005–2007
Deaths due to indoor and outdoor air and
Risk of death due to air and water pollution
water pollution, per million 2004
Human Health -
Population affected by natural disasters,
Communicable Diseases & Risk of death due to natural disasters
Human Rights ave per year per million 2000–2009
Other Health Risks
Cases of HIV (per 1000 adults 15–49 years) 2010 Risk of HIV 2010
besides Disease
Cases of Tuberculosis (per 100,000 population) 2008 Risk of Tuberculosis 2008
Cases of Malaria (per 100,000 population) 2008 Risk of Malaria 2008
Cases of Dengue Fever (per 100,000 population) 2005 Risk of Dengue Fever, 2005
Cases of Cholera 2008 Risk of Cholera 2008
Mortality rates from communicable diseases
Risk of mortality from communicable diseases
(per 100,000 population) 2004
Children out of School—male Risk of Children not attending School–male
Children Out of School Children out of School—female Risk of Children not attending School–female
Children out of School—total Risk of Children not attending School–total
Access to Improved Drinking Water, %—rural Risk of not having access to Improved Drinking Water–rural
Access to Improved Drinking
Community Access to Improved Drinking Water, %—urban Risk of not having access to Improved Drinking Water–urban
Water
Infrastructure Access to Improved Drinking Water, %—total Risk of not having access to Improved Drinking Water–total
Access to Improved Sanitation, %—rural Risk of not having access to Improved Sanitation–rural
Access to Improved Sanitation Access to Improved Sanitation, %—urban Risk of not having access to Improved Sanitation–urban
Access to Improved Sanitation, %—total Risk of not having access to Improved Sanitation–total
Access to Hospital Beds Access to Hospital Beds—# beds/1000 pop Risk of not having Access to Hospital Beds
Sustainability 2012, 4 1953

Regional specificity is a major consideration when collecting indicator data for the SHDB. Location
information available in Environmental LCA unit process databases often depicts the data origin
instead of where the production activity is likely to be based. General knowledge on where the
production activities are taking place is much more necessary for Social LCA because of societal,
political, and cultural differences. Ekvall [14] highlighted the relevance of national statistics to assess
the potential social impacts of supply chains. The SHDB Social Theme Tables list indicator data and
qualitative information that is characterized for the level of risk (low, medium, high, and very high) for
191 countries and 57 sectors. Sector data is not applicable or available for all indicators but is used
when relevant and accessible, like for child labor and wage rates.
The development of the SHDB Social Theme Tables uses a data driven approach. First, a review of
available data sources is conducted. Global indicator and qualitative data is extracted from various
international organizations with strong statistical agencies such as the World Health Organization, the
International Labor Organization, the World Bank, and many others. Second, a decision is made on
whether it is appropriate to research sector-level data for the theme investigated. Third, the data to use
are chosen based on a set of criteria, which include:
1) Comprehensiveness (# of country and sectors for which data is available),
2) Legitimacy of the data source,
3) Reliability of method(s) used to collect data by the source,
4) Quantitative indicators,
5) Relevance to the theme investigated.
In total over 400 publicly available data sources have been reviewed and over 200 incorporated to
the database.
After data collection, characterization methods are developed in order to present the level of risk.
The vast majority of characterization models for the Social Theme Tables have been based on even
distributions of the data, where quartiles were defined as low, medium, high, and very high risk. In a
few exceptions, for example, Access to Hospital Beds, Drinking Water and Sanitation, data from the
literature is used to calibrate the characterization. To a lesser extent, expert judgment from New
Earth’s advisory board has provided insights into the characterization methods. In the future, it is
foreseen to call on further expert insights and literature review for calibrating the characterization models.
The tables vary by their use of qualitative and/or quantitative data, by the number of sources used,
and by the number of indicators used to create individual or combined characterized risks. Therefore
each Social Theme Table is more or less unique. Table 1 outlines the Categories that each Social
Theme Table falls into as well as the Indicators used and related Characterized Issues.
The second major component of the SHDB besides the Social Theme Tables is a Worker Hours
Model that ranks CSS within supply chains by labor intensity. Worker hours are a representation of
where people are most active in supply chains. In order to generate the Worker Hours Model, a Global
IO model derived from the Global Trade Analysis Project database is used [15]. This model from
GTAP is preferred because it is the IO model that currently presents data for the greatest number of
countries and for the greatest number of sectors. Whereas the Social Theme Tables’ results are
available for 191 countries, the GTAP model enables the modeling of 113 countries and regions only.
Several regions aggregate countries for which specific IO information was not available for the model.
Sustainability 2012, 4 1954

The Worker Hours Model ranks CSS within supply chains by labor intensity not dollar values.
Therefore, in order to assess worker hours, data provided in the Global IO model on payment of wages
to workers in dollars per dollar of product output was divided by wage rate data in dollars per hour.
Wage rate data was obtained from International Labour Organisation’s Laborsta Database, the United
Nations Industrial Development Organization, Organization for Cooperation and Development’s Stat
Extracts and the Food and Agriculture Organization’s Rural Income Generating Activities (RIGA)
Database [16–19]. Modeling of the supply chain is achieved by looking at the worker hours share
contributed from each of 6441 (113 countries/regions by 57 sectors) CSS for a defined amount of
dollars of output for a defined primary CSS. For example, it details the worker hours contribution from
all CSS for the amount of 1 million dollars worth of Dairy Products made in the U.S.
Using both the Worker Hours Model and the Social Theme Tables, it is possible to guide the
decision-making process to help determine if and where to conduct case-specific assessments.
This cost and time-efficient system including ranking by importance with an activity variable, hotspot
assessment with the Social Theme Tables, and a limited number of site-specific visits represents a
promising approach to S-LCA suggested by The Guidelines [10].

2.2. An Index to Identify Hotspots

Even by prioritizing the CSS in a supply chain by worker hours, with over 50 characterized social
issues for 20 Social Themes, the amount of data is difficult to assess for decision-making. In order to
better understand the vast amount of social impact information for each CSS, a Social Hotspot Index
was calculated and used to help rank CSS and identify hotspots in the supply chain. The Index was
constructed by first weighing the level of risk identified for each Social Issue. A zero was assigned to
social issues with low risk, a 1 was assigned to those that are medium, a 2 to those with high risk, and a
3 for those with very high risk. Summing across all social issues resulted in a total number of weighted
hotspot issues to be aware of when working in that country and sector. Thus, social issues are not
compared against each other; they are cumulative across a CSS. All issues are weighted equally in the
sum and all are considered a risk or negative impact. Positive impacts are not assessed with the Social
Hotspot Index.
The index then incorporated the share of worker hours for each CSS in the Worker Hours ranking
by increasing the index for the CSS with the highest share of worker hours. In this way, the CSS that
are contributing the most to the life cycle in terms of worker hours are valued more and their risk level,
as a hotspot, increases. For those with greater than or equal to 1% of the total worker hours per million
dollars of product, the weighted sum of social issues was increased by 30%; those with greater than or
equal to 0.2% of the total worker hours per million dollars were increased by 20%; and those with
greater than or equal to 0.1% of the total worker hours per million dollars were increased by 10%.
Next, the final sum was divided by the highest possible score for that CSS, which discounts for the
issues that have no data (nd) or are not applicable (na), and multiplied by a factor of 100. In some
cases, the final score was greater than 100 (due to the percentage increase for CSS with the greatest
share of worker hours). These were rounded down to 100 so that the maximum Index a CSS could
achieve is 100.
Sustainability 2012, 4 1955

For the Social Scoping Assessments that were developed for The Sustainability Consortium and
described in detail in Section 3, two lists of CSS were tested within the SHDB model. The first list of
CSS was based on the share of worker hours, where the top ranked CSS were evaluated using the
Social Theme Tables to identify the CSS with the greatest risk. A second list was based on an external
literature review that identified other important CSS in the supply chain that did not rank high for
worker hours. These CSS were also tested with the Tables to identify high risk CSS as potential
hotspots. Risk results from testing each CSS from the two lists with the Social Theme Tables and
worker hour ranking were used to calculate a Social Hotspot Index, which was then used to rank the
CSS and identify potential hotspots.

3. Results and Discussion

To test the proficiency of the SHDB, seven Social Scoping Assessments (SSAs) were performed on
various product categories for The Sustainability Consortium. These pilot tests included orange juice,
strawberry yogurt, wheat cereal, shampoo, laundry detergent, hard surface cleaner, and laptop. For this
paper, the SSA for strawberry yogurt is highlighted. The SSA is an extensive report that investigates
the history, production methods, ingredient formulas, and market for strawberry yogurt produced in the
U.S. [20]. Amodeling assessment, which includes an analysis of the supply chain worker hours, is
performed with the SHDB to determine the major social issues and hotspots in the supply chain. In
order to verify and support that assessment, a literature review investigates relevant social issues for
the primary ingredients in strawberry yogurt. In addition, a list of the main media campaigns,
initiatives, and certifications that raise awareness and work towards positive change to social issues in
the sectors related to this product are highlighted. This section provides a summarized overview of the
full report which can be found on the SHDB website [20].
Strawberry Yogurt is an agricultural product manufactured in large volumes in the U.S. Yogurt
production in 2010 was 4.2 billion pounds at 116 processing plants [21]. The industry relies on two
primary sectors: dairy products and fruits and vegetables in the U.S. However, the results of this study
indicate that many more sectors and countries are at play in the supply chain, or cradle-to-gate life
cycle, of fruit yogurt. While milk and strawberries are the primary ingredients by weight, a variety of
additional ingredients including sugars, bacterial cultures, and stabilizers, such as food starch, gelatin,
guar gum, or locust bean gum, are also typically added [22]. A system diagram of strawberry yogurt
indicates many other life cycle inputs related to other sectors. These include the growing of corn to
feed dairy cows and the fertilizers and pesticides produced by the chemical sector used on strawberries
(or corn) in the fields [20].

3.1. Worker Hours Ranking for the Dairy and Fruit and Vegetable Sectors in the U.S.

A total matrix of 113 countries by 57 sectors, or 6,441 CSS, are evaluated in the Worker Hours
Model developed from the GTAP database. According to the results of the worker hours assessment
based on a functional unit of US$ 1 M of strawberry yogurt in the U.S., 95% of the worker hours are
within the top 488 ranked CSS for the dairy product sector and the top 292 for the vegetable and fruits
sector. The worker hours are therefore, more distributed across sectors for the dairy products sector
compared to the vegetables and fruits sector.
Sustainability 2012, 4 1956

The top CSS with the greatest share of worker hours in the total and unskilled labor force for
US$ 1 M of dairy products produced in the U.S. is the dairy products sector in the U.S. For skilled
labor, the most worker hour intense CSS is business services in the U.S. The dairy product sector is
responsible for nearly 20% of the total and unskilled worker hours, and only 9% of the skilled labor.
The India oil seed sector is the only CSS from another country to appear on the top ten CSS with the
most worker hours. This sector is most likely used in producing feed for dairy cows. The other
important U.S. sectors with regards to worker hours for dairy products include business services and
retail operations, raw milk production, financial intermediation, construction, and transport. The top
ten CSS represent 61% of the total worker hours in the dairy product supply chain.
The top CSS with the greatest share of worker hours in the total labor force for production of
US$ 1 M of vegetables and fruits in the U.S. is vegetables and fruits in the U.S., which is responsible
for 34% of the total worker hours, 38% of the unskilled worker hours, and 8% of the skilled labor in
the supply chain. The important sectors in the U.S. with regards to worker hours for vegetables and
fruits include business services and retail operations, financial intermediation, paper products and
publishing, construction, and transport. U.S. lumber is important, most likely for pallets to ship fruits
and vegetables, as well as the chemical industry, for its fertilizers and pesticides and plastic packaging.
The top ten CSS represent 69% of the worker hours in the fruit and vegetable supply chain.

3.2. Social Hotspot Database Modeling of the Strawberry Yogurt Supply Chain

The two primary CSS of interest, the dairy products and fruit and vegetables sectors in the U.S.,
may generate moderate social impacts in the supply chain. According to the SHDB, the issues with
very high risk at the country level in the U.S. are: (1) the country’s refusal to ratify international labor
conventions and (2) its deficiencies in collective bargaining rights for workers. Freedom of
Association and the Right to Strike are also not well recognized. At the sector-specific level for the
growing of vegetables and fruits in the U.S., wages might not be adequate in keeping unskilled
workers above the non-poverty guideline set by the International Labor Rights Forum [23]. There is
also the limited risk of forced labor within this particular sector. Specifically for dairy production in
the U.S., for all the characterized SHDB issues, this sector has only low or medium risk.
The supply chain, or cradle-to-gate life cycle, of strawberry yogurt was more thoroughly examined
by modeling two separate CSS lists within the SHDB, one from the Worker Hours Assessment and
another from an external review of the supply chain. From the Worker Hours Assessment, the top
200 CSS were analyzed from the dairy product sector analysis (89% of total worker hours) and the
top 50 CSS were tested from the vegetable and fruit product analysis (83% of total worker hours).
The results of the SHDB modeling of these CSS indicate that, specifically for the top ten CSS, the
Hotspot Index (HI) is the highest for oil seeds from India (HI = 87), and ranges from approximately
38–45 for the U.S. sectors. The dairy product manufacturing has the lowest Hotspot Index and the
highest is for corn and other grains used to feed the cows. Raw milk production falls in the middle with
a Hotspot Index of 42. Since production activities for U.S.-made strawberry yogurt ranking highest in
the worker hours assessment occur primarily within the U.S., they are important to assess for social
issues, even if sectors within the U.S. have a lower Hotspot Index compared to other countries.
Sustainability 2012, 4 1957

Since the GTAP model’s sector classifications are not granular enough to evaluate yogurt and
strawberries specifically (sectors of dairy production and vegetables, fruits and nuts were used,
respectively), a second list was developed based on a literature review of the life cycle’s main
production activities and their potential locations. This list included countries that export yogurt
ingredients (i.e., starches, gelatin, sugar, fruits), packaging products (i.e., plastic containers, aluminum
foil), and fossil fuels (i.e., oil, pesticides) to the U.S. The review resulted in 159 CSS to be tested in the
model. The full second list is reported in the Social Scoping Assessment [20].
The results from analysis of the second list of CSS indicate that while most of the CSS were
captured in the top 200 Worker Hour CSS, the lack of granularity of the GTAP model may cause
certain CSS to be overlooked. The Hotspot Indexes (100 being the most susceptible to social issues, as
in the case of Angola oil extraction), as well as the worker hour rankings in the dairy products sector
(the lower the number, the higher the rank), are shown for the CSS obtained via literature review
(Table 2). In most cases, if the Worker Hours rank is less than 200, then the CSS was evaluated in the
Worker Hours Assessments. In a few cases, important CSS were not captured in the initial assessment.

Table 2. Top Country-specific Sectors (CSS) most at risk for social issues to be
present based on a literature review of the most important CSS in the supply chain of
strawberry yogurt.
Worker Hours Rank in
Hotspot Index
Country Sector Description dairy sector
(0–100)
(out of 6441 CSS)
Angola Oil extraction 100.00 48
China Chemical products, plastics 75.11 15
India Live animal products, gelatin 73.33 92
Indonesia Chemical products, plastics 72.15 96
India Sugarcane, beet sugar 66.67 135
India Mining of metal ores 66.67 166
China Coal mining, refining 63.87 61
Venezuela Oil extraction 63.73 17
China Other food products, starches 62.33 99
China Vegetables & Fruits 61.51 50
India Chemical products, plastics 60.42 215
Turkmenistan Gas extraction 58.59 203
China Petroleum products—fertilizers, pesticides 57.78 367
China Live animals, gelatin 55.91 183
Philippines Vegetables & Fruits 54.55 356
Venezuela Chemical products, plastics 53.85 63
Mexico Vegetables & Fruits 45.56 56

In order to choose hotspots for strawberry yogurt’s supply chain, it was necessary to evaluate both
the Hotspot Indexes and the Worker Hours ranks for all CSS. For example, although Philippines’
Vegetable and Fruits sector has a higher hotspot index than Mexico’s, it is noticeably lower on the
Worker Hours Rank, thus Mexico is a more important hotspot to consider. Strawberries may very well
be imported from Mexico when California strawberries are out of season. Added ingredients such as
gelatin from India or China, or starches from China, can be at risk of social impacts. Sugar, in
particular from India, also bares significant risk. Chemical products, including plastic containers and
Sustainability 2012, 4 1958

fertilizers/pesticides, also represent important risk when originating in countries like China, Venezuela,
and Indonesia. Fossil fuel extraction and mining sectors represent a large share of the worker hours and
are extremely susceptible to social issues and, particularly for society and local communities, but also
for workers.

3.3. Supporting Literature Including Initiatives, Certifications and Campaigns

Information obtained in a literature review of reports and documents offering information on the
main social issues found in the strawberry yogurt life cycle is presented along with the SHDB results
of CSS most at risk for Social Hotspots. The literature review supported the modeling results by
confirming that the issues identified using the SHDB are truly a concern, indicating where they might
occur in the production of strawberry yogurt from cradle-to-gate. The additional information gained
from the review will be used to make expert judgments on the most pertinent social issues. The social
issues distinguished in the countries and sectors of interest include:
 Worker rights such as inadequate housing and transport, lack of transparency from labor
contractors, exclusion from unemployment insurance and prevention of collective bargaining
may be an issue for some hired dairy workers [24].
 Local food production, maintaining a community’s agriculture heritage, recreational access,
charitable activities (donation of time and money), as well as farm “nuisances” like flies and
odor are among the most important community social issues for the dairy sector [25].
 Large amounts of pesticide and insecticide are being applied to strawberries that can affect the
health and safety of workers and neighboring communities [26].
 Occupational safety and heat stress protections, denial of rest and meal periods, unpaid overtime
and minimum wages, retaliation and wrongful termination as well as sexual harassment are
violations most commonly reported for California Specialty crops farming operations [24].
A high number of the media campaigns compiled reflects that several issues pertaining to dairy
farms and strawberries were brought to the attention of the public in recent years. It supports the social
issues literature review and the social hotspots assessment of working conditions in the specialty crops
and dairy sector especially regarding freedom of association and collective bargaining rights,
infringement of workers rights and health and safety risk related to pesticide and insecticide use.
A limited number of certifications are available for strawberries, sugar and dairies. Ingredients often
need to be organic in order to obtain a “fair” certification. One of the most important initiatives related
to strawberry yogurt is the U.S. Stewardship Index for Specialty Crops.
Sustainability 2012, 4 1959

3.4. Identification of Hotspots in the Strawberry Yogurt Life Cycle

Results of the two SHDB assessments, in combination with the literature review of social issues and
media campaigns, indicate what production activities and countries may be hotspots in the strawberry
yogurt life cycle and what social issues are the most important to look for. Dairy and strawberry
production are both responsible for a very large amount of the worker hours in the strawberry yogurt
supply chain. They are important to assess for social issues using the SHDB, even if sectors within the
U.S. have a lower probability for social impacts compared to other countries. Issues occurring in
countries like China, India, Venezuela, Indonesia and Mexico are more probable. Table 3 offers a
selection of the countries and sectors to be aware of in the supply chain based on the results of the
SHDB assessments and literature review.
The CSS were selected as hotspots if:
 They are responsible for a large share of the worker hours.
 They are at high risk for social issues based on the Hotspot Index.
 They were identified by multiple sources including media campaigns.

Table 3. Sectors and countries most at risk to be hotspots in the supply chain for
Strawberry Yogurt produced in the U.S.
Sectors to Be Aware of: Countries to Be Aware of within Sector:
Raw Milk, Dairy Products, Business Services USA
Vegetables and Fruits—strawberries USA, Mexico
Corn and other cereal grains USA
Animal products—gelatin India, China
Other foods—starches China
Sugarcane, beet sugar, oil seeds India
Chemical products—containers, food additives China, Venezuela, Indonesia
Petroleum products—fertilizers China

Figure 1 offers a visual representation of several CSS recommended as hotspots in the strawberry
yogurt supply chain. The risk levels for the most relevant social issues are indicated around the
spider plot, but many more were measured using the SHDB. However, all 20 Social Themes were
assessed with results for over 50 indicators. See Table 1 (or 2) for the complete list of characterized
issues. To view the graph properly, only a selection of CSS and a selection of social issues are shown.
The legend shows a selection of CSS chosen as hotspots for strawberry yogurt. The scale is defined as:
0 = no data or no evidence, 1 = low, 2 = medium, 3 = high, and 4 = very high risk.
The results of the SSA indicate that social issues do occur in the strawberry yogurt supply chain,
and that companies producing and marketing yogurt should be aware of particular countries and
sectors where the opportunity for social improvements exists. Because the worker hours are
concentrated mostly in the U.S., which has a fairly low level of social issues compared to other less
developed economies, U.S. strawberry yogurt production can show rapid improvement if it addresses
the social issues within the country, primarily in the arena of labor rights. The social issues with very
high risk at in the U.S. are: (1) the country’s refusal to ratify international labor conventions and (2) its
deficiencies in collective bargaining rights for workers. Freedom of Association and the Right to Strike
Sustainability 2012, 4 1960

are also not well recognized. At the sector-specific level for the growing of vegetable and fruit in the
U.S., wages might not be adequate in keeping unskilled workers above the non-poverty guideline set
by the Labor Rights Forum [23]. There is also the risk of forced labor within this particular sector.
Specifically for dairy production in the U.S., for all issues, this sector has only low
or medium risk.

Figure 1. Plot of the prominent social issues present in particular countries and sectors
involved in the supply chain of Strawberry Yogurt.

Other countries and sectors with a significant share of the labor time for strawberry yogurt produced
in the U.S., like fresh strawberries from Mexico and agricultural and food additive chemical products
and plastic containers from China and Venezuela, as well as those CSS slightly further down in the
worker hours ranking with high Hotspot Indexes, such as sugar from India and starches from China, do
require major improvements in the social sphere. Gender equity in these countries, as well as low
wages and lack of worker’s rights, are prominent issues. Child and forced labor is certainly prevalent.
And the countries’ legal systems are most likely inadequate in protecting the workers or the
local communities.

3.5. Limitations of the Social Hotspot Database and Social Scoping Assessment

The Social Scoping Assessment Reports faced three notable limitations: (1) a lack of granularity in
the GTAP model; (2) unavailability of uncertainty and data quality indicators for the social issue data;
and (3) limited published research on social impacts specific to countries and sectors.
The SHDB system utilizes a Global IO model derived from GTAP [15]. This Global IO model is
comprised of a matrix of 57 sectors and 113 countries and regions. A model at a greater level of
Sustainability 2012, 4 1961

granularity would generate more precise results, like for specific fruits and vegetables (e.g.,
strawberries) rather than an aggregate; but such a detailed global IO model is not available at the
present time. In order to compensate for this limitation and make the assessment more specific, a
second list of CSS was compiled from a literature review based on external research of the
supply chain.
The second shortcoming of the SHDB is its lack of an uncertainty assessment or data quality
indicators for the data in the Social Theme Tables. Both of these types of statistical data analyses are
important to the validity of the model and are planned for future work. Data quality was an important
consideration in choosing indicators for the Tables, however, as was highlighted in the list of criteria
delineated in Section 2.1.
Data is inconsistently available from the literature to assess the potential social impacts of the main
ingredients/inputs of most products. For instance, while data may be available for strawberry farming,
information on social impacts in the production of fertilizers is scarce. Furthermore, often the topic of
the journal article is not directly related to social hotspot identification, and the data is often coming
from secondary, “unverified” sources or underfunded governmental agencies. However, these
inadequacies in the literature only point to the need for more top-down, overarching supply chain
modeling as offered by the SHDB.

Table 4. Future Research needs identified for the SHDB.

 Improve the granularity of the I/O model and the global coverage.
I/O Model
 Conduct peer review of the I/O and worker hours model.
 Expand the set of themes included in the database.
 Include more positive impacts themes and data.
 Enhance collaboration on data with relevant organizations.
 Conduct peer review of the Social Theme Tables.
 Develop further the economic sector of activities social impacts data.
Data
 Research, develop and add uncertainty assessment and data
quality indicators.
 Add information about improvement opportunities related to the hotspots.
 Develop data for more granular I/O and unit process models.
 Conduct meta-analysis on the data and the results generated by the assessments.
 Conduct sensitivity analysis on the results.
 Integrate multi attribute assessment methods.
Hotspots index  Enable stakeholder participation in index creation.
 Research and add other prioritization criteria.
 Develop a positive impact index.
Characterization
 Refine the characterization models with expert input.
models
 Conduct several complete LCA case studies starting with a SHDB assessment,
involving site-specific data collection activities on hotspots and ending with a final
Case studies
impact assessment step.
 Test the model on a large number of product categories.
 Develop tools and graphs that are visually appealing and summarize
Visualization
the results effectively.
Sustainability 2012, 4 1962

3.6. Research Needs

The section above outlined several limitations and challenges stemming from various characteristics
of the Social Hotspots Database, the Social Scoping Assessment and the status of availability and
development of social data. Many of the current limitations and challenges could be resolved in the
future. Table 4 details research opportunities that would enhance the Social Hotspots Database system
and also more generally support the continuous development of Social LCA.

4. Conclusion

S-LCA is a technique developed to enable the assessment of potential and verified social impacts
within product life cycles. Ultimately, it aims to inform the improvement of the social conditions of
production. As businesses are increasingly encouraged, and in some instances required, to show
progress regarding their product supply chains sustainability impacts, S-LCA is considered to be one
of the most relevant methods available.
The SHDB represents an actionable system to assess the social hotspots of product life cycles.
It was developed over a period of 3 years as a follow-up project to the UNEP SETAC Guidelines for
S-LCA. A first version of the SHDB was created over this time and the content is expanding. It is
composed of a global worker hour assessment model and 20 Social Theme Tables. It offers
characterized indicator data on 191 countries and multiple sectors where applicable and modeling
capabilities for 113 countries and regions and 57 sectors. The data was collected from over 200 data
sources including mostly international organizations’ secondary databases. In the future, the
information available will be more granular and supported by uncertainty and data quality assessments.
The SHDB Social Theme Tables’ references and characterization methods are fully transparent and
detailed documentation on all of the Social Theme Tables can be accessed from the project
website [27].
Because a very large amount of information is provided by a social hotspot assessment, there was a
need to further refine the hotspots assessment to prioritize only a smaller subset of CSS. In order to
achieve the required level of refinement, a Hotspot Index was developed to calculate the cumulative
level of risk as well as the labor intensity of each CSS.
The SHDB system was piloted for 7 product categories in a project mandated by The Sustainability
Consortium. For each of the product categories, a social scoping assessment report was developed. The
reports included findings generated from modeling and literature reviews. This paper highlights one of
the product categories assessed, strawberry yogurt produced and sold in the U.S. [20].
The results of the SSA for strawberry yogurt indicate that social issues do occur in the strawberry
yogurt supply chain, and that companies producing and marketing yogurt should be aware of particular
countries and sectors where the opportunity for social improvements exists. The assessment enabled
prioritization of a small number of CSS and highlighted specific social issues to be aware of in those
CSS as a first step to further research activities.
The SHDB is a system that can be used to prioritize site-specific data collection activities and to put
site-specific results in perspective. However, it is not a system to be used to make sourcing decisions
directly since there will always be more hotspots to address. Because every country and sector has
Sustainability 2012, 4 1963

potential impacts, shifting production from one country to another on this basis would be
counterproductive. Site-specific data are required to inform decision-making and to help improve the
social performance of at-risk node of the supply chain. In any case, it is always worth pursuing active
engagement in improving the existing conditions [28].
The availability, quality and sources of information on social impacts of product supply chains is
currently very limited and in many cases inexistent. The SHDB provides results that increase the
visibility in product category supply chains by modeling the product system and presenting social issue
information. The results of this first phase testing the SHDB has lead The Sustainability Consortium to
mandate an additional 100 product category social hotspots studies that are forthcoming.
In summary, the SHDB system has shown value as an innovative tool that offers top down
visualization of a product supply chain’s potential social impacts. The research needs section has
highlighted several research opportunities that will enhance the system and its application and support
Social LCA development. As we shed light on the social impacts of production, we will need to find
and propose workable solutions that will improve the social conditions in those areas where they are
most vulnerable.

Acknowledgments

The authors would like to thank the organizations that supported the creation, the development and
the application of the Social Hotspots Database: The Sustainability Consortium, United Nations
Environment Programme, Wal Mart Private brands, Pepsi co, ECPAR, University of New Hampshire,
University of Arkansas, Carnegie Mellon University and New Earth. Also a special thank you to all the
research assistants that made the Social Hotspots Database come to life and allowed New Earth to
meet tight project deadlines, in particular Caroline Hallisey-Kepka, Isabelle Altman, Susan Overraker,
John Reed, Nick Tamblyn, Shannon Rogers and Gina Vickery Niederman. Finally, this project hugely
benefited from the contribution of the New Earth board of advisors composed of 25 representatives
from the academia, business, NGO and governmental sectors.

Conflict of Interest

The authors declare no conflict of interest.

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