SHS Web of Conferences 181, 04028 (2024) https://doi.org/10.

1051/shsconf/202418104028
ICDEBA 2023

A Study on the Influence of Artificial Intelligence on Image Art

JIN HE

Zhejiang Gongshang University Hangzhou College of Commerce, Hangzhou 311508, China

Abstract. With the continuous development of artificial intelligence technology, the field of video art
design is undergoing unprecedented changes. The purpose of this paper is to deeply discuss the influence of
artificial intelligence era on video art design. The artificial intelligence generation system can assist in image
generation, video processing, 3D modelling and other work, which greatly improves the creation efficiency.
At the same time, these systems provide inspiration and creativity to artists by learning and analysing a large
number of artworks. In terms of innovation, AI breaks traditional art and design patterns and supports more
open and diverse expression. Machine learning-based generation systems can create stunning, novel images
and videos that demonstrate creativity beyond imagination. Artificial intelligence inspires us to reflect on
the subjectivity of aesthetic standards and to appreciate more the unique aesthetic orientation of algorithms.
Ai is having a profound impact on artists, designers and society, and every aspect of life in the future will
be dependent on AI.

1 Introduction
2 Application of artificial intelligence in
Image art is an important part of human art and culture.
image art design
As a form of existence in new media art, it has inherent
experimental and pioneering artistic consciousness. Artificial Intelligence (AI) has become an indispensable
Image art is the questioning, questioning or thinking of technology in today's society, and its importance is
a problem or event by means of images, and expressing obvious. The rise of AI has not only brought about
emotions, opinions and creativity through visual art. significant changes in business and science, but has also
However, with the development of artificial intelligence affected our daily lives. The field of image art design
(AI) technology, profound changes are taking place in has also been profoundly influenced by artificial
the field of image art design. The emergence and rapid intelligence. This evolution manifests itself in many
development of AI have enabled us to explore and create ways:
art in unprecedented ways. AI systems can generate Firstly, AI has made remarkable progress in image
images, music, text, and other forms of creativity, as generation and synthesis. Generative Adversarial
well as enhance, improve, and expand human creativity. Networks (GANs) technology, which consists of a
The development of this new field raises many generator and a discriminator that confront each other to
important questions about creation, aesthetics and ethics. continuously improve the quality of the generated image.
AI not only changes the way creators work, innovative This makes it easy for AI to create realistic images
models, and aesthetic standards, but also challenges without having to draw or photograph them manually to
artistic ethics and social aesthetics. imitate human creativity. This provides artists with a
new creative tool that can use AI to create works of art

Corresponding author email: 1180268@zjhzcc.edu.cn

© The Authors, published by EDP Sciences. This is an open access article distributed under the terms of the Creative Commons Attribution
License 4.0 (https://creativecommons.org/licenses/by/4.0/).
SHS Web of Conferences 181, 04028 (2024) https://doi.org/10.1051/shsconf/202418104028
ICDEBA 2023

in all forms, from painting to photography, which will Firstly, designers need to understand the available AI
set off a profound change in artistic creation. tools and software to determine which tools are
A striking example is "Portrait of Edmund de appropriate for their needs. This may include image
Belamy", a work produced by the French artist team generation, image editing, image recognition and
Obvious using GANs. The painting was auctioned in analysis, etc. In the image generation: AI generator can
2018 and attracted widespread attention. This case be used to create new images. Designers can use these
highlights AI's potential in image generation, and raises tools to get inspiration or create visual elements. For
ethical and legal questions about AI-generated works. example, GANs can generate images of abstract art,
Secondly, AI has great potential in image editing landscapes, portraits, etc.; Image Editing: AI image
and enhancement. Automatic image editing tool editing tools can help designers improve and repair
automatically removes noise from images, adjusts light images. These tools automatically remove noise, adjust
and contrast, and improves image quality. This allows exposure, enhance color and contrast, and improve
designers and photographers to optimize and improve image quality; Automation tasks: AI can be used to
their work more quickly. This makes image art design automate repetitive tasks such as image batch
more efficient and enables artists to better realize their processing, watermarking, image clipping, etc. This
creative aspirations. Adobe Sensei is an example of an helps save time and effort and allows designers to focus
AI-applied image editing tool. It automatically identifies more on creative work.
defects in the image, such as blurring or overexposure,
and then provides repair advice. This tool provides a 3.2 Data-driven design
faster editing process, while also helping to lower the
threshold of editing skills, allowing more people to AI can help designers analyse big data to better
easily edit high-quality images. understand the target audience. Through data analysis,
In addition, AI technology has played a role in style designers can make more attractive design decisions,
transformation and creative inspiration. With Neural such as selecting the most popular colors, typesetting,
Style Transfer Algorithm, AI can apply the artistic style and image elements. Using AI-assisted design tools,
of one image to another, which provides artists with new designers can generate design suggestions based on their
creative inspiration and possibilities. This technology needs. These tools provide font selection, layout
changes the creative process to make it more suggestions, and color matching to help designers
experimental and innovative. AI's automated creation develop ideas more quickly. AI can also be used for
has sparked discussions about whether computers are creative inspiration. Designers can use neural style
creative. Some AI systems automatically create artwork, transfer algorithms to apply different artistic styles to
which drives cutting-edge digital art. At the same time, their images for novel creative inspiration.
AI-generated works of art also lead to a rethinking of
aesthetic standards, challenging the traditional aesthetic 3.3 Forecast trends and audience responses
concept of art. Artists and designers are gradually
Image designers use artificial intelligence (AI) to predict
accepting AI as a creative tool. The development of this
trends and audience responses in their creative processes.
field is still evolving. AI will bring more possibilities
They can use AI for data analysis, looking at social
and innovation to image art design.
media trends, sales data, and web search trends. This
helps identify possible trends and audience interest and
3 How to integrate AI in designer provides strong support for design direction. AI can also
creation process generate trend prediction models to predict future
Image designers can integrate artificial intelligence (AI) popular elements.
tools into their creative processes to improve efficiency, Emotional analysis is another important tool, and AI
creativity and design quality in the following ways: can evaluate the audience's emotional responses to
different design elements to help designers understand
their emotional preferences and thus better meet the
3.1 Learn and familiarize with AI tools
needs of the audience needs. In addition, AI can explore
the relationship between image content and audience's

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SHS Web of Conferences 181, 04028 (2024) https://doi.org/10.1051/shsconf/202418104028
ICDEBA 2023

emotional response by combining emotional analysis training models that lack emotion and autonomy, raising
with image analysis. questions about whether they are truly creative. This
A/B testing is supported by AI, allowing designers poses a challenge to aesthetic standards, and lets us
to compare performance across different design options. rethink the essence of art.
This testing method helps determine which design is On the other hand, AI-generated works break the
more popular and effective, and thus makes smarter traditional artistic style and norms. AI systems can
design decisions. Finally, AI can also be used to monitor easily imitate different artistic styles, from Van Gogh's
discussions and trends on social media platforms to help Starry Night to Picasso's Cubism. This has led some to
designers understand how audiences interact on believe that the value of traditional art styles and genres
different social media. AI identifies topics, labels, and is diluted because they can be easily generated by AI
trends of interest to provide deeper insights into design systems. This has led to discussions about artistic style
to better meet audience expectations. Through these and originality, and whether human creators need to
methods, designers can more accurately predict trends, rethink the way they create.
adjust design direction, and provide more attractive and In addition, AI-generated works involve a variety of
targeted works. aesthetic standards. Since AI systems can produce
Designers can collaborate with other designers and works of many different styles, this has led to
AI systems to help designers draw advice from different discussions about aesthetic diversity. Some people
fields and benefit from the collective wisdom of AI believe that AI systems can help dig into new aesthetic
systems. When integrating AI tools, designers need to paradigms and creative directions, enriching our
comply with relevant regulations, especially regarding understanding of image art. However, this also raises
copyright, privacy and ethics. It is important to ensure the question of whether aesthetic diversity is a positive
that their design work is legitimate and ethical. one, as it can lead to confusion and fragmentation of
Designers can integrate different types of AI tools based aesthetic standards.
on their needs and creative processes to improve their Finally, AI-generated works are closely related to
productivity and quality. This integration requires the ethical and rights issues of AI. Who should own the
continuous learning and experimentation to realize the copyright of AI-generated works? If an AI system
full potential of AI tools while addressing potential produces a work of image art, should it be considered a
challenges. "creator"? These problems involve intellectual property
rights, rights of creators and legal issues, and pose new
4 AI Challenge of AI-generated works to legal and ethical challenges to aesthetic standards.
image aesthetic standards In short, AI-generated works pose a series of
complex challenges to aesthetic standards. They give
The emergence of artificial intelligence has given rise to rise to discussions on creative, original, stylistic
some new forms of art. Computer-generated art, diversity and ethical and legal issues, as well as new
algorithmic art and AI-based interactive art have all opportunities for redefinition and exploration of
become new creative fields. These new forms challenge aesthetic concepts. As technology continues to evolve,
traditional definitions of art and trigger discussions these challenges will continue to lead us to rethink the
about creativity and aesthetic value. AI-generated works nature and meaning of art.
challenge aesthetic standards. As artificial intelligence
technology continues to evolve, AI-generated artworks,
5 Conclusions
including images, music, and text, become more
realistic and diverse, raising aesthetic challenges in the AI systems can help people remove language barriers
following areas: and promote intercultural communication. Through
On the one hand, AI works raise questions about the translation techniques, they can help people understand
definition and originality of creation. Traditionally, the and communicate symbols and cultural concepts in
value of works of art is closely related to the creativity, different cultures and promote respect and appreciation
emotion and originality of the creator. However, AI- of cultural diversity.
generated works are created by algorithms and data-

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SHS Web of Conferences 181, 04028 (2024) https://doi.org/10.1051/shsconf/202418104028
ICDEBA 2023

The relationship between artificial intelligence and 6. Giuseppe Torre. Expectations versus Reality of
cultural symbols is multidimensional, covering cultural Artificial Intelligence Using Art to Examine
analysis, creation, communication and cross-cultural Ontological Issues[J]. LEONARDO(2017)
communication. AI technology has far-reaching 7. Gao Yuan, Liu Jian. Interactive aesthetic analysis
influence on cultural research, cultural industry and of digital video art [J]. Literary Debate(2021)
cultural exchange. It also raises a series of ethical and
8. Gao Yuan, Liu Jian. Research on the pluralism of
legal questions about the interpretation, redefinition and
digital video art creation [J]. Social Science Front,
protection of cultural symbols. This relationship will
(2022)
continue to play an important role in the era of
9. Liu Bing. Application of Motion Capture
globalization, affecting the evolution and exchange of
technology in Film and Television animation
cultures.
production [J]. Television Technology, (2018 )
The influence of artificial intelligence on image art
design is profound and multidimensional. It enhances 10. Jiang Zihui. "Post-Movie State: A Philosophical
creativity, provides new creative inspiration and Report" [J]. Literature and Art Studies,(2017)
material, automates repetitive tasks, improves 11. FENG Zongze. Attempts of Virtual and Real Light
productivity, and provides personalized creative tools and Shadow -- A Brief Discussion on the Viewing
that enable artists to achieve their unique creative Characteristics of Virtual Films [J]. Contemporary
visions. AI also improves the ability to recognize and Film(2016)
express emotions, making works of art richer and more
emotionally resonant.In addition, AI has promoted new
creative areas such as generative art and virtual art,
opening up new possibilities for artistic creation. AI also
plays a role in cultural research and cross-cultural
cooperation, facilitating global exchanges among artists.
Although AI brings many advantages to image art
design, it also raises ethical, originality, copyright and
privacy issues that need to be studied and discussed
continuously. In the future, AI will continue to shape the
future of image art design, expand the boundaries of
creation, and provide artists with more opportunities for
innovation and collaboration.

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