Basics of Data Visualization
1. What is the primary goal of data visualization?
A. Compress data
B. Encrypt data
C. Represent data visually
D. Remove noise
Answer: C
2. According to John Tukey, what has brought more information to the data scientist’s mind
than any other device?
A. AI models
B. Statistical formulas
C. Graphs
D. Tables
Answer: C
3. A good data visualization should NOT be:
A. Easy to interpret
B. Misleading
C. Purpose-driven
D. Accurate
Answer: B
4. Which of the following complements and enhances text in a presentation?
A. Raw data
B. Data table
C. Visualization
D. Caption
Answer: C
5. A good visualization is like a joke. What does this mean?
A. It must be funny
B. It should use humor
C. If you have to explain it, it’s not good
D. It should be abstract
Answer: C
Design Principles and Intent
6. What should a visualization highlight?
A. Raw data
B. Complexity
C. Overall patterns or individual differences
D. Irrelevant details
Answer: C
7. Which of these is a part of the design of visualization?
A. Aesthetic memory
B. Information design
C. Signal processing
D. Memory management
Answer: B
8. Graphics design in visualization focuses on:
A. Data accuracy
B. Database structure
C. Visual appeal
D. File storage
Answer: C
9. Effective data visualization helps in:
A. Hiding data patterns
B. Confusing the user
C. Facilitating comprehension
D. Removing data
Answer: C
10. What question is critical in choosing a visualization type?
A. Which software to use?
B. How to label the chart?
C. What are you trying to highlight?
D. What is the file size?
Answer: C
Gestalt Principles
11. Gestalt principles describe how humans:
A. Calculate data
B. Process sounds
C. Group and perceive objects
D. Write data
Answer: C
12. Law of Similarity suggests grouping based on:
A. Distance
B. Time
C. Similar attributes like shape or color
D. Alphabetical order
Answer: C
13. According to the Law of Proximity, objects close together are perceived as:
A. Confusing
B. Separate
C. A group
D. Highlighted
Answer: C
14. The Law of Enclosure implies that enclosed objects are perceived as:
A. Missing
B. Hidden
C. Unrelated
D. Belonging together
Answer: D
15. Law of Closure relates to how the mind:
A. Erases visual information
B. Ignores gaps
C. Fills in missing parts
D. Stops seeing patterns
Answer: C
16. Which principle suggests that we perceive the smoothest path in visuals?
A. Continuity
B. Connection
C. Closure
D. Similarity
Answer: A
17. Law of Connection implies that connected objects are:
A. Random
B. Perceived as a group
C. Disconnected
D. Misleading
Answer: B
Pre-attentive Processing
18. Pre-attentive attributes include:
A. Color and shape
B. Numbers and text
C. Dates and years
D. Equations and functions
Answer: A
19. Pre-attentive processing occurs:
A. After user attention
B. Subconsciously and quickly
C. Through machine learning
D. Only with interaction
Answer: B
20. Which is used to emphasize key data points visually?
A. Font size
B. Color and shape
C. Table borders
D. File names
Answer: B
Visual Encoding Channels
21. Magnitude channels are used for:
A. Categorical data
B. Ordered data
C. Nominal data
D. Binary data
Answer: B
22. Identity channels encode:
A. Magnitudes
B. Relationships
C. Categorical attributes
D. Errors
Answer: C
23. Which of the following is NOT a magnitude channel?
A. Length
B. Position
C. Color hue
D. Angle
Answer: C
24. Identity channels are best for showing:
A. Precise values
B. Categories
C. Trends
D. Outliers
Answer: B
Aesthetics in Visualization
25. Aesthetics in visualization refers to:
A. Data analysis tools
B. Visual style and feel
C. Network latency
D. Audio design
Answer: B
26. What elements can represent data values in a graphic?
A. Sounds
B. Animations
C. Shape, size, and color
D. Scripts
Answer: C
27. Line aesthetics may include:
A. Font color
B. Width and pattern
C. Database connection
D. Trend equations
Answer: B
28. To style text in a graphic, you may set:
A. Data class
B. Font family and size
C. Table layout
D. Axis range
Answer: B
29. Mapping data to aesthetics must be:
A. Arbitrary
B. Systematic and logical
C. Automated
D. Randomized
Answer: B
Types of Visualizations
30. Bar plots are used to show:
A. Continuous functions
B. Categorical data comparisons
C. Maps
D. Connectivity
Answer: B
31. Dot plots are helpful in visualizing:
A. Heat levels
B. Exact values
C. Category relationships
D. Spreadsheets
Answer: C
32. Heatmaps are ideal for showing:
A. Time
B. Spatial variation
C. Frequency counts
D. All of the above
Answer: D
33. Line charts are best for showing:
A. Yearly changes
B. Relationships between variables
C. Amount over time
D. Clustering
Answer: C
Categorical Data Visualization
34. To visualize multiple categorical variables, we use:
A. Line charts
B. Grouped bar plots
C. Scatter plots
D. Box plots
Answer: B
35. Stacked bar plots help show:
A. Cumulative values in one bar
B. Negative correlation
C. Text summaries
D. Pie comparisons
Answer: A
36. Percent stacked bar plots show:
A. Absolute counts
B. 3D dimensions
C. Relative contribution of each category
D. None of these
Answer: C
37. Facetted bar plots allow:
A. Data filtering
B. Comparison across subgroups
C. Random arrangement
D. Dataset merging
Answer: B
Application & Interpretation
38. Which of these makes a visualization intuitive?
A. Mathematical complexity
B. Pre-attentive features
C. Tabular display
D. Database schema
Answer: B
39. Choosing the wrong visual encoding may lead to:
A. Faster insights
B. Better performance
C. Misinterpretation
D. Enhanced readability
Answer: C
40. Color should be used in a plot to:
A. Decorate
B. Confuse
C. Encode meaning
D. Fill space
Answer: C
41. Grouped bar plots are useful for:
A. Comparing values in categories
B. Time trends
C. Showing random events
D. Non-visual outputs
Answer: A
42. Identity channels include all except:
A. Color
B. Shape
C. Orientation
D. Area
Answer: D
43. Which encoding channel is strongest for quantitative data?
A. Color hue
B. Position
C. Font type
D. Orientation
Answer: B
44. Overusing colors in one chart may lead to:
A. Clarity
B. Confusion
C. Better sorting
D. Organized layout
Answer: B
45. Enclosure is useful when grouping elements using:
A. Distance
B. Outlines or borders
C. Labels
D. Trends
Answer: B
46. A line with different width or dash-dot style can represent:
A. Font aesthetics
B. Line styling
C. Non-numeric data
D. White noise
Answer: B
47. Aesthetic mapping refers to:
A. Style guidelines
B. Mapping data to visual attributes
C. Color theory
D. Dashboard design
Answer: B
48. Pie charts are not ideal for:
A. Comparing multiple categories
B. Displaying part-whole relationships
C. Comparing angles
D. Showing trends
Answer: D
49. Which chart best shows changes over time?
A. Histogram
B. Box plot
C. Line chart
D. Pie chart
Answer: C
50. What enhances the readability and understanding of a visual?
A. Data complexity
B. Graphic design principles
C. More labels
D. Larger fonts
Answer: B
