State Bank

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4 Executive Summary In the growing global competition, the productivity of any business concern depends uponthe behavioural aspect

of consumers. This topic deals with the customers perceptiontowards other Advance Product from SBI and ICICI investment. This project report contains 5 different chapters. The report begins with the introduction to company, its areaof operation, its organization structure, its achievements, etc. The second chapter is the introduction to the Advance Product which gives a brief idea regarding ADVANCE PRODUCT . It also contains the objectives and limitations of the project. The third chapter,meth od o lo g y adopted in preparing this report is mentioned. It coversthe sample procedure, types of data used and the data collection method. The fourth chapter comprehensive coverage of forecasting concepts and techniques which shows the analysis of data through tabulation, computation and graphical representationof data collected from survey. The fifth chapter deals with thefind ing s, suggestion & conclusion part which is very much important after analysis is made. As we know that only analysis and conclusion is not the end of a research, so in the sixthchapter thereco mmendat io n part is covered which are made after a depth study of theanalysis part of thesis. 5 In each of the five chapters as described above, every chapter has been scheduled in a manner so as to enable the reader to appreciate the contents easily. The report issupported by figures and data wherever necessary with a view to assist the reader indeveloping a clear cut understanding of the topic. I hope this report will be extremely useful for those it is meant. Constructive and healt hy suggestions for improvements of the report will be great fully appreciated. KUMAR SHAKTIRANJAN STATE BANK

6 INDIAN BANKING INDUSTRY The banking section will navigate through all the aspects of the Banking System in India. It will discuss upon the matters with the birth of the banking concept in the country to new players adding their names in the industry in coming few years. The banker of all banks, Reserve Bank of India (RBI), the IndianBanks Association (IBA) and top 20 banks like IDBI, HSBC, ICICI, ABN AMRO, etc. has been well defined under three separate heads with one page dedicated to each bank. However, in the introduction part of the entire banking cosmos, the past has been well explained under three different heads namely: y History of Banking in India y Nationalisation of Banks in India y Scheduled Commercial Banks in India The first deals with the history part since the dawn of banking system in India. Government took major step in the 1969 to put the banking sector into systems and it nationalised 14 private banks in the mentioned year. This has been elaborated in Nationalisationof Banks in India. The last but not the least explains about the scheduled and unscheduled banks in India. Section 42 (6)(a) of RBI Act 1934 lays down the condition of scheduled commercialbanks. The description along with a list of scheduled commercial banks are given on thispage. STATE BANK OFINDIA ICICIBANK

7 Introduction of SBI The origin of theState Bank of India goes back to the first decade of the nineteenth century with the establishment of the Bank of Calcutta in Calcutta on 2 June 1806. Three years later the bank received its charter and was re-designed as the Bank of Bengal (2 January 1809). A unique institution, it was the first joint-stock bank of British India sponsored by the Government of Bengal. The Bank of Bombay (15 April 1840) and the Bank of Madras (1 July 1843) followed the Bank of Bengal. These three banks remained at the apex of modern banking in India till their amalgamation as the Imperial Bank of India on 27 January 1921. Primarily Anglo-Indian creations, the three presidency banks came into existence either as a result of the compulsions of imperial finance or by the felt needs of local Europ ean commerce and were not imposed from outside in an arbitrary manner to modernise India's economy. Their evolution was, however, shaped by ideas culled from similar developments in Europe and England, and was influenced by changes occurring in the struct ure of both the localtrading environment and those in the relations of the Indian economy to the economy ofEurope and the global economic framework. The State Bank of India, the countrys oldest Bank and a premier in terms of balance sheet size, number of branches, market capitalization and profits is today going through a momentous phase of Change and Transformation the two hundred year old Public sector behemoth is today stirring out of its Public Sector legacy and moving with an agility to give the Private and Foreign Banks a run for their money. STATE BANK OFINDIA ICICIBANK

8 The bank is entering into many newbusinesses with strategic tie ups Pension Funds, General Insurance, Custodial Services, Private Equity, Mobile Banking, Point of Sale Merchant Acquisition, Advisory Services, structured products etc each one of these initiatives having a huge potentialfor growth. The Bank is forging ahead with cutting edge technology and innovative new banking models,to expand its Rural Banking base, looking at the vast untapped potential in the hinterland andproposes to cover 100,000 villages in the next two years. It is also focusing at the top end of the market, on whole sale banking capabilities to provide Indias growing mid / large Corporate with a complete array of products and services. It is consolidating its global treasury operations and entering into s tructured products and derivative instruments. Today, the Bank is the largest provider of infrastructure debt and the largest arranger of external commercial borrowings in the country. It is the only Indian bank to feature in the Fortune 500 list. The Bank is changing outdated front and back end processes to modern customer friendly processes to help improve the total customer experience. With about 8500 of its own 10000 branches and another 5100 branches of its Associate Banks already networked, today it offers the largest banking network to the Indian customer. The Bank is also in the process of providing complete payment solution to its clientele with its over 8500 ATMs, and other electronic channels such as Internet banking, debit cards, mobile banking , etc.

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