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    Sam Wal Mart

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    Uma Turmekar
    Wal-Mart is the world's largest retailer, founded in 1962 in Rogers, Arkansas. It operates over 6,775 stores across 27 countries. Wal-Mart pioneered low prices through efficient supply chain management and logistics. In India, Wal-Mart has a joint venture with Bharti to open wholesale stores, as foreign direct investment in multi-brand retail is restricted. While India provides opportunities due to its growing consumer class, Wal-Mart also faces challenges of infrastructure, public perception, and a diverse market in India.

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    Sam Wal Mart

    Uploaded by

    Uma Turmekar
    74 views21 pages
    Wal-Mart is the world's largest retailer, founded in 1962 in Rogers, Arkansas. It operates over 6,775 stores across 27 countries. Wal-Mart pioneered low prices through efficient supply chain management and logistics. In India, Wal-Mart has a joint venture with Bharti to open wholesale stores, as foreign direct investment in multi-brand retail is restricted. While India provides opportunities due to its growing consumer class, Wal-Mart also faces challenges of infrastructure, public perception, and a diverse market in India.

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    Wal-Mart is the world's largest retailer, founded in 1962 in Rogers, Arkansas. It operates over 6,775 stores across 27 countries. Wal-Mart pioneered low prices through efficient supply chain management and logistics. In India, Wal-Mart has a joint venture with Bharti to open wholesale stores, as foreign direct investment in multi-brand retail is restricted. While India provides opportunities due to its growing consumer class, Wal-Mart also faces challenges of infrastructure, public perception, and a diverse market in India.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    74 views21 pages

    Sam Wal Mart

    Uploaded by

    Uma Turmekar
    Wal-Mart is the world's largest retailer, founded in 1962 in Rogers, Arkansas. It operates over 6,775 stores across 27 countries. Wal-Mart pioneered low prices through efficient supply chain management and logistics. In India, Wal-Mart has a joint venture with Bharti to open wholesale stores, as foreign direct investment in multi-brand retail is restricted. While India provides opportunities due to its growing consumer class, Wal-Mart also faces challenges of infrastructure, public perception, and a diverse market in India.

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    WAL * MART

    Wal-Mart
    Presneted by SYBBI STUDENTS ROLL NO: SUNPREETH 19 VIMLESH 20 IN GUIDENCE OF ANKUR 17 SUDHIR 15 MUSTAK SIR AMIT 11

    What is Wal-Mart
    Worlds biggest retailer One Hour Photo Studio Pharmacy & Optical Centre Tire & Lube Express Gasoline station Fast Food Outlet Garden Centre Pet Shop Also feature hair and nail salons, a video rental store, a family fun center, a branch of a local bank

    Wal-Mart Subsidiaries
    Wal-Mart Stores Division US Wal-Mart Discount Store Wal-Mart Super center Wal-Mart Neighborhood Market Sams Club Wal-Mart International

    Key Statistics on Wal-Mart


    Founder Sam Walson & Family owns 40% of Wal-Mart Headquartered at Bentonville , Arkansas , US Total No. of Stores 6775 Stores Stores in US 4065 Stores in US Outside US 2701 Stores in 14 Countries Total Employees 1.9 Million Total Sales 348.6 billion in 2006 Net Income 11 billion in 2006

    Wal-Marts growth in last 25 yrs


    Diversified into Food & Grocery , Private Labels and online store. Wal-Mart online is the e-commerce website. Has started selling online Music and Movies.

    Some interesting figures


    First Store opened at Rogers , AR in 1962 Wal-Mart sells 20% of retail grocery in US and 45% of total Toys sold in US. Its bigger than Europes Carrefour , Tesco & Metro AG combined.

    Wal-Mart Corporate Values


    Constant Improvement Shared Passion, Vision & Organization Culture Customer Focus Speed Execution Improvements In Basic Operations Community Involvement

    What Wal-Mart does to achieve those values


    Competitively Reduced Cost (Puts All Gains & Savings Into Reducing Prices) Consumer-centric Sales Localization Co-operated Suppliers Retail-tainment & Shop-ability: Aisles, Lighting & Signs Store-manager Autonomy

    What Wal-Mart does to achieve those values.


    One- Stop Shopping Keep Customer Shopping: Added Food & Services Full Stock Register Full Product Line Merchandising Ladder Private Branding

    Potential Development strategy


    Enhancing Product Range: Full-line Deptt Store Differentiation: Price-based - Best Quality At The Charged Price
    Merchandising: Max. In-store Merchandise Display

    Consumer Global Brand Opportunities: Wal-Mart

    Supply chain integration in developing countries

    Strength in supply chain


    Efficient consumer response Vendor-Managed Inventory

    Enterprise resource planning


    Customer relationship management Sales force automation

    What brings Wal-Mart to India?


    A tremendous market Emergence of middle class 300 million Consumer class of 105 million growing at rate of 10% & with an annual avg household income of $3000 Demographics 60% of Indian population is in age group of 20-30 & is more inclined towards modern shopping. GDP growing about 6-8%

    Oppaortunities in India
    Indias retail trade is estimated at $206 billion & growing at 5% annually Only 3% of market organized shopping malls India as fastest growing sourcing market Indias vast market for food retailing

    Challenges in India
    Protests from small businesses (kirana FDI restrictions.

    Indias poor infrastructure


    Poor public image predatory pricing , unemployment Indias diversity and heterogeneity

    Present Scenario
    Wal-Mart joint venture with Bharti 15 large wholesale outlets over the next seven years
    Entering as a wholesaler, because Indian law does not allow multi-brand foreign retailers to sell directly to consumers

    Recommendation
    Understand Consumer behavior
    Market Segmentation Format of stores hypermarkets super centers or

    Wal-Mart to adopt a blended model of its traditional format tweaked to fit the reality of Indian real estate

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