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    Ppt. On Current Scenario

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    vnahata87
    The document summarizes research on the current scenario of the life insurance industry in India with a focus on Aegon Religare. Primary and secondary research was conducted through questionnaires, interviews, and a review of reports and websites. Key findings include intense competition among private insurers, Aegon Religare's strong brand promotion and customer base, and the expansion of insurance products and increased regulation by IRDA. Suggestions are made to increase promotional activities as a new company and form bank partnerships. The study was limited to certain regions and focused only on Aegon Religare.

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    Ppt. On Current Scenario

    Uploaded by

    vnahata87
    641 views14 pages
    The document summarizes research on the current scenario of the life insurance industry in India with a focus on Aegon Religare. Primary and secondary research was conducted through questionnaires, interviews, and a review of reports and websites. Key findings include intense competition among private insurers, Aegon Religare's strong brand promotion and customer base, and the expansion of insurance products and increased regulation by IRDA. Suggestions are made to increase promotional activities as a new company and form bank partnerships. The study was limited to certain regions and focused only on Aegon Religare.

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    Ppt. on Current Scenario

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    The document summarizes research on the current scenario of the life insurance industry in India with a focus on Aegon Religare. Primary and secondary research was conducted through questionnaires, interviews, and a review of reports and websites. Key findings include intense competition among private insurers, Aegon Religare's strong brand promotion and customer base, and the expansion of insurance products and increased regulation by IRDA. Suggestions are made to increase promotional activities as a new company and form bank partnerships. The study was limited to certain regions and focused only on Aegon Religare.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    641 views14 pages

    Ppt. On Current Scenario

    Uploaded by

    vnahata87
    The document summarizes research on the current scenario of the life insurance industry in India with a focus on Aegon Religare. Primary and secondary research was conducted through questionnaires, interviews, and a review of reports and websites. Key findings include intense competition among private insurers, Aegon Religare's strong brand promotion and customer base, and the expansion of insurance products and increased regulation by IRDA. Suggestions are made to increase promotional activities as a new company and form bank partnerships. The study was limited to certain regions and focused only on Aegon Religare.

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    CURRENT SCENARIO IN INDIAN LIFE

    INSURANCE WITH SPECIAL REFERENCE TO


    AEGON RELIGARE

    | 

      
    

    Industry Guide: Faculty Guide:


    Mr. Haris Rasheedi Mrs. Payal Singh
    OBJECTIVES

     To understand various funds.

     The project assigned to me has an objective to find and


    analyze the current scenario of Insurance Industry, covering
    the preferences of current as well as prospective customers.

     The major part of the project also analyses the size of


    investment in various parts and mind set of the customers
    regarding this as well as the perceptions of customers towards
    major leading Insurance Industry players.
    ||  | 

     I have collected the data from the primary research and the
    secondary as well, to understand the current scenario for the
    Insurance Industry also keeping the Aegon Religare in mind.
    The size of the country combined with problems of
    connectivity in the rural areas, makes insurance selling in
    India a difficult proposition. The distribution capabilities
    strongly influence product design in insurance. The
    distribution channels have a direct impact on the insurer¶s
    market image. Emergence of alternative channels such as
    Bancassurance and Internet is reshaping the insurance
    industry. India with a population of more than a billion people
    offers unlimited growth potential.
    RESEARCH DESIGN

     The data collected is Primary data and Secondary


    data.
      !
     Data was collected by visiting Insurance Industry
    Agents across Delhi and NCR .

     "# $!%& '!


     A sample of 50 people was taken on the basis of
    random sampling.
     &()|( %
     Research work is only carried for 2 or 3 weeks.
     !%(* 
    collected from the newspapers, expert reports,
    internet and website, etc..
     Existing market scenario of Aegon Religare market
    with respect to Insurance Industry.
     Customers views regarding Insurance Industry.
     Experts¶ opinion regarding Indian and
    contribution of Aegon Religare into it.
     | +  
     collected through questionnaire and Interviews presented to
    the different agents customers and retailers.
    ü Questionnaire ± Structured
     Dichotomous, open ended, multiple choice
    ü Personal Interview
    ü General Discussions
      &%
     Bar Graph, Pie Diagram
      |+ 
     Random Sampling chosen by the gathering of data
      + +, 
     likert scale base questionnaire.
    Company Profile

     It is a joint venture between


    AEGON(26%),RELIGARE(44%) AND BCCL(30%).
     Started it¶s operation in july 2008
     More then 100 branches over 50 Cities
     More than 1000 Employees
     Features 11 products
    RELIGARE¶S OTHER JOINT VENTURE

      '(-.( )!'"!%.
    
    &(  '(/)0 "0.!%
     0( &)( " %
     .#(  '(1(( & " %
      '(!&&%2
      '()!3%2
      '(
    *'&%2
    MAJOR COMPETITORS

     LIC
     ICICI
     HDFC
     BIRLA SUL LIFE
     MAX NEW YORK
     BAJAJ ALLIANZ
    What is an ULIP?

     Investments linked insurance Plan.


     Life is insured as well as return on the investments.
     Managed By IRDA (Insurance Regulatory & Development Authority)
     Various options are available
    > Equity Funds

    > Debt Funds

    > Money Market Fund

    > Balance Funds


    Findings

     There is very tough competition among the private insurance


    companies on the level of new trend of advertising to lull a major part
    of Customers.
     AEGON RELIGARE is good in promoting their products.
     The entry of more Pvt. players in the Insurance Sector have expanded
    the product segment.
     AEGON RELIGARE has vast market and very firm grip on its
    traditional customers and monopoly of life insurance products..
     IRDA, is also playing very comprehensive role by regulating norms
    mandating to private players in this sector, that increases the
    confidence level of the customers to the private players.
    Suggestions

     There is a need for other promotional measures to


    create awareness as it is a new company.

     More returns should be provided on Insurance


    plans.

     Tie up with the banks.


    Limitations

     Study was restricted to Gurgaon, Noida, Greater


    Noida, Vaishali and Indirapuram.

     Study was restricted to Aegon Religare Insurance


    company
     4
    

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