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    Revenue Management

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    Tijo Thomas
    The document discusses how the airline and hotel industries extensively use CYMS. It provides details on the first CRS system developed by American Airlines called SABRE. It also discusses DINAMO, a CYMS tool used by Airlines for revenue maximization on each flight. DINAMO combines various complex variables required for yield management calculations.

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    Revenue Management

    Uploaded by

    Tijo Thomas
    139 views4 pages
    The document discusses how the airline and hotel industries extensively use CYMS. It provides details on the first CRS system developed by American Airlines called SABRE. It also discusses DINAMO, a CYMS tool used by Airlines for revenue maximization on each flight. DINAMO combines various complex variables required for yield management calculations.

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    revenue

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    Revenue Management Ppt

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    The document discusses how the airline and hotel industries extensively use CYMS. It provides details on the first CRS system developed by American Airlines called SABRE. It also discusses DINAMO, a CYMS tool used by Airlines for revenue maximization on each flight. DINAMO combines various complex variables required for yield management calculations.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    139 views4 pages

    Revenue Management

    Uploaded by

    Tijo Thomas
    The document discusses how the airline and hotel industries extensively use CYMS. It provides details on the first CRS system developed by American Airlines called SABRE. It also discusses DINAMO, a CYMS tool used by Airlines for revenue maximization on each flight. DINAMO combines various complex variables required for yield management calculations.

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    CYMS in Airline Industry

     Airline industry is extensively using CYMS


     Yield Management is essential for the profitable operation of
    complex and competitive airline industry
     First CRS system is SABRE and was developed by American Airlines
    with IBM
     Today SABRE is globalised and the system is in place in 54 countries
    and 130,000 terminals are connected to this system
     Additional features have been added to it such as flight
    plans,schedule crews,manage cargo etc
     AADT developed A CYMS called DINAMO(dynamic inventory and
    maintenece optimiser)
     This tool used for maximisation revenue on each flight for the
    Airlines
     DINAMO combines all the complex variable required in the
    calculation of yield management
     Include passenger demand,cancellations,no show details
     DINAMO Allows Inventory management team to forecast the
    expected yield
     This information enables relevant personell to define expected
    forecast demand
     And most appropriate pricing strategy to be used in various market
    segments
    CYMS in Hotel Industry
    • Hotel managers use different technique to decide wheather or not to
    book out a particular room
    • CYMS is a management sales tool provide valuable aid to managers
    • CYMS often stored within hotels automated front office systems
    • CYMS information is basis for future predictions
    • CYMS can be used to match room supply to demand and then to
    prcing strategy
    Advantages of using CYMS
    • Continual monitoring and booking situation
    • Consistency of decisions in changing conditions
    • Information availability
    • Market segment reports
    • Calender/booking graphs
    • Future arrival dates and status reports
    • Perfomance tracking

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