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    Advance SEO Factors: 1.META Tag 4.redirection 5.robot - TXT 2.site Map

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    Chirag Ashok Asarpota
    1. META tags, sitemaps, redirection, SSL, robots.txt, and website speed are important SEO factors. 2. A sitemap informs search engines of pages on a website for crawling and indexing. XML sitemaps are used by search engines while HTML sitemaps provide navigation for users. 3. Redirection and canonical tags help avoid duplicate content issues that can hurt SEO by directing traffic to the preferred URL version of a page.

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    Advance SEO Factors: 1.META Tag 4.redirection 5.robot - TXT 2.site Map

    Uploaded by

    Chirag Ashok Asarpota
    68 views13 pages
    1. META tags, sitemaps, redirection, SSL, robots.txt, and website speed are important SEO factors. 2. A sitemap informs search engines of pages on a website for crawling and indexing. XML sitemaps are used by search engines while HTML sitemaps provide navigation for users. 3. Redirection and canonical tags help avoid duplicate content issues that can hurt SEO by directing traffic to the preferred URL version of a page.

    Original Description:

    Social media marketing advance seo

    Original Title

    SEO advance factors

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    1. META tags, sitemaps, redirection, SSL, robots.txt, and website speed are important SEO factors. 2. A sitemap informs search engines of pages on a website for crawling and indexing. XML sitemaps are used by search engines while HTML sitemaps provide navigation for users. 3. Redirection and canonical tags help avoid duplicate content issues that can hurt SEO by directing traffic to the preferred URL version of a page.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    68 views13 pages

    Advance SEO Factors: 1.META Tag 4.redirection 5.robot - TXT 2.site Map

    Uploaded by

    Chirag Ashok Asarpota
    1. META tags, sitemaps, redirection, SSL, robots.txt, and website speed are important SEO factors. 2. A sitemap informs search engines of pages on a website for crawling and indexing. XML sitemaps are used by search engines while HTML sitemaps provide navigation for users. 3. Redirection and canonical tags help avoid duplicate content issues that can hurt SEO by directing traffic to the preferred URL version of a page.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    You are on page 1of 13

    Advance SEO Factors

    1.META Tag 4.Redirection

    2.Site Map 5.Robot.txt

    3.SSL 6.Website Speed

    * Source: comScore Media Metrix (September, 2004)


    1. META Tag

    Meta Meta
    Meta Title
    Description Keyword

    80-90 Char 120-160 Char 255 Char


    Example

    Digital Marketing Course Digital Marketing Institution


    Meta Keywords
    Digital Marketing Classes Digital Marketing Training
    Implementation

    WordPress HTML

    Meta Tag
    Yoast SEO
    generator

    tools.seobook.com
    Sitemap

    It is file Where We can list all the web pages of our website.
    It is useful for Hierarchical representation of website.

    It Helps Crawler to navigate from first to last page

    XML HTML
    Types
    XML

    XML sitemap is used to inform search engine about


    your site, its pages & various content that is available
    for crawling.

    Faster Indexing
    Automatic update Notification
    Benefits
    Categorization of your brand
    List all URL From website

    Decide Page Priority


    HTML

    An HTML [hyper text markup language ] sitemap allows site


    visitors to easily navigate a website. It is a bulleted outline text
    version of the site navigation

    Quick Access
    Interlinking
    Benefits
    The Google Factor
    Usability
    Canonical tag

    Multiple URL pointing to the same content causes duplicate


    issues. To avoid that issues we use canonical tag.
    Redirection

    If you want to move from one URL to another URL, we use


    redirection

    301 302

    Permanent redirection Temporary redirection

    Ranking is also copied Only URL is Moved


    Redirection

    If you want to move from one URL to another URL, we use


    redirection

    301 302

    Permanent redirection Temporary redirection

    Ranking is also copied Only URL is Moved


    SSL

    Secure socket layer is used for site security. Usually payment


    sites use SSL.
    robots.txt

    If you want to hide/block any page from google indexing or


    crawling wee use robots.txt
    Website Speed

    Most important factor for ranking is website speed. Speed of


    website should high as possible. Average speed is 5 sec

    Pingdom

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