Inspirational Story - 复制

Organizational Behavior
INSPIRATIONAL STORY----Oprah
CONTENTS
Introduction
Early Life
Career Journey
Controversies
Lifetime Achievements
Lessons Learnt
Conclusion
INTRODUCTION
INTRODUCTION
Briefly….
Most successful, respected and wealthiest women in the
world today & has more credibility than the president
(Columnist Maureen Dowd)
Has more influence on the culture than any university
president, politician, or religious leader, except perhaps
the Pope (Vanity Fair )
2005; was named the greatest person in American
history; Public Poll “The Greatest American”
Who?.....Guess…
Oprah Winfrey
EARLY LIFE
OPRAH WINFREY’S EARLY
LIFE
 Born on January 29, 1954
 In Kosciusko, Mississippi.
 Her parents:
 Mother: housemaid
 Father: soldier
LIVED WITH HER GRANDMOTH
After her birth, Oprah spent her first six years living in
rural poverty with her grandmother, who was so poor that
Winfrey often wore dresses made of potato sacks.
LIVED WITH HER
MOTHER
Unfortunate
childhood to Oprah’s world changed for the
Oprah… worse at age 6, when she was sent
to Milwaukee to live with her
mother.
Young Oprah was repeatedly molested

by male relatives and another visitor.
The abuse, which lasted from the ages of
9-13, was emotionally devastating.
LIVED WITH HER
FATHER
At 14, Oprah went to Nashville, Tennessee to live with

her father, who gave his daughter the secure home life
she needed. He required her to read a book and write a
book report each week. In this structured environment,
Oprah flourished, and became an honor student, winning
prizes for oratory and dramatic recitation.
CAREER JOURNEY
CAREER JOURNEY
At age 17, Oprah Winfrey was offered an

on-air job at WVOL
won a full scholarship to Tennessee State
University
-----Speech Communications and
Performing Arts.
In 1976, she moved to Baltimore to join

WJZ-TV News as a co-anchor. There, she
co-hosted her first talk show, People Are
Talking

CAREER JOURNEY
In 1984, Oprah was invited to Chicago to

host WLS-TV's low-rated half-hour morning
talk show, AM Chicago.
In 1986, It was renamed The Oprah Winfrey
Show, and broadcasted nationally
In 1987, its first year of eligibility, the show
received three Daytime Emmy Awards
Outstanding Host
Outstanding Talk/Service Program
Outstanding Direction.

CAREER JOURNEY
She had already captured the nation's attention

with her poignant portrayal of Sofia in Steven
Spielberg's 1985 adaptation of Alice Walker's
novel, The Color Purple.
Oprah's performance earned her nominations
for an Oscar and a Golden Globe Award as Best
Supporting Actress.

CAREER JOURNEY
Form her own production company, Harpo

Productions, Inc., in 1986.
1988, Harpo Productions, Inc. acquired
ownership and all production
responsibilities for The Oprah Winfrey
Show from Capitol Cities/ABC. Making
Oprah Winfrey the first woman in history
to own and produce her own talk show.
Since the 1990s, Oprah began to
emphasize spiritual values, healthy living
and self-help, and her program became
more popular than ever.

CONTROVERSIES
TALK SHOW
1990s
The Oprah Winfrey
show
Successful talk show
The show is a media
revolution

TALK SHOW
1990s
“Tabloid Talk Show”
genre
The Jenny Jones
Show, Ricki Lake,
The Jerry Springer
Show
“Normal” behavior
or “Deviant”
behavior?
WAR IN IRAQ
2002
Oprah aired several
episodes of programs
that showed negative
implications of potential
U.S.-led war in Iraq
Accused of Anti-war bias
and “Un-American”
“Go back to Africa” hate
mails
WAR IN IRAQ
2003
Liberal filmmaker,
Michael Moore came
to Oprah’s defense
In February, Oprah
showed “The World
Speaks Out On Iraq”
President Bush and
Collin Powell Press
Conference
DEMOCRATS VS
REPLUBLICANS
2008
Suggestion to
have Sarah Palin
on the show
Oprah Said “No”
Republicans said
“Hypocrite!”

DEMOCRATS VS REPLUBLICANS
2008
Gossip columns and
reputable news
organizations claimed
“Political bias!”
In 2006, Obama had
appeared on the show
Finally, Palin appeared
on Oprah’s show in
2009
HERMÈS
2005
Hermes luxury store in
Paris denied Oprah
entrance to the store
News sources: Oprah
arrived after the store
had closed

 Oprah: “Not chic
enough or thin enough

or the right class or the right color”
HERMÈS
2005
Oprah’s fans
boycotted Hermes
Hermes President, Robert
Chavez
appeared on the
show to publicly apologize
Chavez: “One very, very
rigid staff member”

LIFETIME
ACHIEVEMENTS
THE ACHIEVEMENTS
Inspiring Talk Shows
aired since 1980s to date
Production House - HARPO Productions

 Substantial work for child

education
 Oprah Winfrey Leadership
Academy for Girls in S. Africa
 Initiated the National Child
Protection Act in 1991
THE ACHIEVEMENTS
 Angel Network –encouraged
people to make charitable
contributions and volunteer work
 Relief funds for the disaster
stricken areas
 The Oprah Winfrey Foundation

 Oprah Book Club
 Co-authored the book "A Journal of Daily
Renewal: The Companion to Make the
Connection" with Bob Greene and
Uncommon Wisdom of Oprah Winfrey: A
Portrait in Her Own Words" with Bill Adler
THE ACHIEVEMENTS
 Oprah won her first Emmy award for best
talk/service show host and best show (1987)
 Received the National Association for the

Advancement of Colored People’s Entertainer
of the year award (1989)
 First woman and the only African American on

Forbes list of 400 richest Americans (1995)
 1996, Oprah received the prestigious George

Foster Peabody’s Individual Achievement
Award
THE ACHIEVEMENTS
 1998, Oprah received a Lifetime Achievement
Award from the Daytime Emmy Awards and an
award for top talk show host
 2002, received the Bob Hope Humanitarian

Award at the 2002 Emmy Awards for her
services to television and film
 2005, named by Time magazine as one of the

100 most influential people of the year
 Oprah Winfrey was also the first black person

listed by Business Week as one of America’s
top 50 most generous philanthropists.
LESSONS LEARNT
LESSONS LEARNT
Inspiring pro-social behavior
 brief exposure to other individuals' pro-social behavior
motivates altruism
 potentially providing an avenue for increasing the
general level of pro-sociality in society
 Uses her fame and listening
audience to help the less fortunate,
including animals
LESSONS LEARNT
Spiritual/ Courage
 She brings people together and provide common ground &
far ahead of most people in human relations
Be thankful for what you have; you'll end up

having more. If you concentrate on what you
don't have, you will never, ever have
enough.
LESSONS LEARNT
Persistent/ Never Give up

 believe that everything in life
happens for a reason; worst
thing!
 The question is what the reason
we want to give ourselves?
Philosophy is that not only are you responsible

for your life, but doing the best at this moment
puts you in the best place for the next moment.
LESSONS LEARNT
Leadership
 Successful people they all
believe one thing, it’s not what
happens to us that defines who
we become; It’s what we choose
to do about it.
 Ability to influence people
toward achieving something!
Whatever happens to us,

it happened for a reason
CONCLUSION
THE END IS
NOWHERE IN SIGHT!
We, as a team, believe that…

THANK YOU

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Organizational Behavior

Young Oprah was repeatedly molested

At 14, Oprah went to Nashville, Tennessee to live with

At age 17, Oprah Winfrey was offered an

In 1976, she moved to Baltimore to join

In 1984, Oprah was invited to Chicago to

She had already captured the nation's attention

Form her own production company, Harpo

enough or thin enough

 Substantial work for child

 The Oprah Winfrey Foundation

 Received the National Association for the

 First woman and the only African American on

 1996, Oprah received the prestigious George

 2002, received the Bob Hope Humanitarian

 2005, named by Time magazine as one of the

 Oprah Winfrey was also the first black person

Be thankful for what you have; you'll end up

Persistent/ Never Give up

Philosophy is that not only are you responsible

Whatever happens to us,

We, as a team, believe that…

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