© 2006 Prentice Hall, Inc. 5 - 1
© 2006 Prentice Hall, Inc. 5 - 1
© 2006 Prentice Hall, Inc. 5 - 1
DATA
• Data are streams of raw facts, representing event occurring in an organization or the
physical environment before they have been organized and arranged into a form that
people can effectively understand and use.
• Data refers to a collection of organized information, usually the results of experience,
observation or experiment, or a set of premises. This may consist of numbers, words or
images, particularly as measurements or observations of a set of variables.
INFORMATIO
• Information is data that have been coverted or shaped into a form which is
N end users.
meaningful and useful context for specific
• Information as a concept bears a diversity of meanings, from everyday usage to
technical settings. The concept of information is closely related to notions of
constraint, communication, control, data, form, instruction, knowledge, meaning,
mental stimulus, pattern, perception and representation.
SOURCE OF MANAGEMENT
INFORMATION
Employees
Corporate
Databases Corporate
Databases
of Intranet
of
External
Internal
Data Decision
Data
Support
Systems
Organization Structures
• Senior management makes long-range strategic
decision about products and services as well as ensures
financial performance of the firm.
Business Processes
• Business processes refer to the manner in which work is
organized , coordinated , and focused to produce the
valuable product and service.
SYSTEM
Set of components that interact to
accomplish some purpose
Some Examples
University :
Components : Students, Faculty, Staff, Administration
Building, Equipment, Ideas and
Procedures.
Business Organizations :
Components : Marketing, Productions, Sales, Research,
Finance Etc.
DATA NETWORK
• Hardware Resources
• Software Resources
– Programs – sets of
operating instructions
that direct and control
computer hardware
– Procedures – sets of
information
processing
instructions that
people need
– Procedures – operating
instructions for people who will
use an IS. Ex. Instructions for
filling out a form.
• Data Resources
– Types of data
• Text data
• Image data
• Audio data
– Data Storage
• Databases – hold processed
and organized data
• Knowledge bases – hold
knowledge in a variety of
forms such as facts, rules,
and case examples of
successful business practices
• Software Resources
– Programs – sets of
operating instructions that
direct and control
computer hardware
– Procedures – sets of
information processing
instructions that people
need
Network Resource
• Efficient Operations
• Effective Management
• Competitive Advantage
• Long-Term Goals
• What-if analysis
• Sensitivity analysis
• Goal-seeking analysis
• Optimization analysis
Characteristics of a Management
Information System
• Provides reports with fixed and standard
formats
– Hard-copy and soft-copy reports
• Uses internal data stored in the computer
system
• End users can develop custom reports
• Requires formal requests from users
FEATURES OF E.S.I.
• AN E.S.I. Information is presented in forms
tailored to the preferences of executives using
systems.
• An E.I.S. include exception reporting and
trend Analysis.
• The ability to drill down which allows
executives to quickly retrieve displays of
related information at lower levels of details.
STRATEGIC INFORMATIONS
SYSTEMS
Expert System
• An expert system is a knowledge-based information
system that uses its knowledge about a specific,
complex application area to act as an expert
consultant to end user.