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    Yale Business Plan Template (2950760)

    Uploaded by

    Sheel Jha
    The document provides an outline for a business plan for Baun Limited, a company operating in Nigeria. It includes sections on the company mission statement, 5-year financial plan, marketing strategy, customer relationship management, dealer analysis, market analysis of the local economic climate and industry, financing sources, organizational structure, timelines, and expected phasing of orders. The plan seeks to identify customers, analyze finances, growth strategies, marketing, resources, and timelines to launch operations.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Yale Business Plan Template (2950760)

    Uploaded by

    Sheel Jha
    204 views6 pages
    The document provides an outline for a business plan for Baun Limited, a company operating in Nigeria. It includes sections on the company mission statement, 5-year financial plan, marketing strategy, customer relationship management, dealer analysis, market analysis of the local economic climate and industry, financing sources, organizational structure, timelines, and expected phasing of orders. The plan seeks to identify customers, analyze finances, growth strategies, marketing, resources, and timelines to launch operations.

    Original Description:

    Dealership document

    Original Title

    Yale Business Plan Template[2950760]

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    The document provides an outline for a business plan for Baun Limited, a company operating in Nigeria. It includes sections on the company mission statement, 5-year financial plan, marketing strategy, customer relationship management, dealer analysis, market analysis of the local economic climate and industry, financing sources, organizational structure, timelines, and expected phasing of orders. The plan seeks to identify customers, analyze finances, growth strategies, marketing, resources, and timelines to launch operations.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    204 views6 pages

    Yale Business Plan Template (2950760)

    Uploaded by

    Sheel Jha
    The document provides an outline for a business plan for Baun Limited, a company operating in Nigeria. It includes sections on the company mission statement, 5-year financial plan, marketing strategy, customer relationship management, dealer analysis, market analysis of the local economic climate and industry, financing sources, organizational structure, timelines, and expected phasing of orders. The plan seeks to identify customers, analyze finances, growth strategies, marketing, resources, and timelines to launch operations.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    You are on page 1of 6

    Baun Limited

    Nigeria
    November 2019
    Business Plan - Strategy

    Company Mission Statement

    Customer / Market identification and analysis

    5 year financial plan

    • P&L
    • Transparency around revenue streams including breakdown by Class of Volumes, Revenue
    and Margin
    • Other revenue stream analysis
    • Cost of operations expenditure (overheads)
    • Dealer capability around LTR, STR and Used Trucks (as appropriate)

    • Growth Strategy
    • Best, Worst & Expected case scenario consideration

    Marketing strategy

    CRM process, systems and reporting capabilities

    Dealer SWOT analysis

    2
    Business Plan – Market Analysis

    A more detailed analysis of the economic climate in the region and industry in
    which GAM will be operating

    Economic climate within the region

    Local market overview

    Industry analysis

    Competitor analysis, including locations of all major competitors (presented in map


    form) showing also their strengths and weaknesses

    3
    Business Plan – Financing

    What is the source and value of the funding for the enterprise?

    • Investments (buildings, offices, premises)

    • Working Capital requirements/capacity analysis

    • Primary funding partner to cover Capital Expenditure, STR, LTR (if applicable)

    • Credit line requirements

    4
    Business Plan – Structure

    Resource structure and recruitment progress

    Organisational structure
    • Org charts required for start up and future organisation, with timescales

    Candidate identification/recruitment
    • Status of recruitment
    • Candidate experience where identified/recruited

    Dealer Network Structure


    • How will the territory be managed? What will the sub-dealer network look like? Who
    will be signed up?
    • Create a map which shows locations and future locations of sub-dealers, branches,
    work shops etc...

    Sales Coverage (no. of salesmen) and performance expectations (with historic evidence of
    performance capability where possible)

    Service Technician capacity (no. of techs)

    5
    Business Plan – Timelines
    Proposed go live date with detail of all activities leading to this point

    • Consideration of the timescales to complete the following activities

    Funding
    Company registration
    Legal process
    Facility/building completion
    Resourcing
    Training
    Website
    Promotion and launch activity (including branding)
    System readiness

    • Expected phasing of orders placed on HYG

    Stock requirements (units and parts)


    First customer orders

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