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    Everest (MKT)

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    vishaltiwari.21
    Everest Industries Ltd was established in 1934 and provides building products and solutions for housing, commercial, and industrial sectors across 32 countries. It covers over 1 billion square meters of industrial and residential roofs, with the majority of corrugated roofs in India being Everest roofs. The company distributes its products across 100,000 villages and 600 cities in India through 5 state-of-the-art plants. Everest Industries Ltd is ISO 9001/14001 certified and certified by the Green Roof Council of India. The objective of this study was a competitive analysis of Everest fiber cement boards compared to Bison and gypsum boards in Lucknow and Kanpur. The research found increasing demand for Everest

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    Attribution Non-Commercial (BY-NC)
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    Everest (MKT)

    Uploaded by

    vishaltiwari.21
    196 views15 pages
    Everest Industries Ltd was established in 1934 and provides building products and solutions for housing, commercial, and industrial sectors across 32 countries. It covers over 1 billion square meters of industrial and residential roofs, with the majority of corrugated roofs in India being Everest roofs. The company distributes its products across 100,000 villages and 600 cities in India through 5 state-of-the-art plants. Everest Industries Ltd is ISO 9001/14001 certified and certified by the Green Roof Council of India. The objective of this study was a competitive analysis of Everest fiber cement boards compared to Bison and gypsum boards in Lucknow and Kanpur. The research found increasing demand for Everest

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    EVEREST(MKT)

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    Everest Industries Ltd was established in 1934 and provides building products and solutions for housing, commercial, and industrial sectors across 32 countries. It covers over 1 billion square meters of industrial and residential roofs, with the majority of corrugated roofs in India being Everest roofs. The company distributes its products across 100,000 villages and 600 cities in India through 5 state-of-the-art plants. Everest Industries Ltd is ISO 9001/14001 certified and certified by the Green Roof Council of India. The objective of this study was a competitive analysis of Everest fiber cement boards compared to Bison and gypsum boards in Lucknow and Kanpur. The research found increasing demand for Everest

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    196 views15 pages

    Everest (MKT)

    Uploaded by

    vishaltiwari.21
    Everest Industries Ltd was established in 1934 and provides building products and solutions for housing, commercial, and industrial sectors across 32 countries. It covers over 1 billion square meters of industrial and residential roofs, with the majority of corrugated roofs in India being Everest roofs. The company distributes its products across 100,000 villages and 600 cities in India through 5 state-of-the-art plants. Everest Industries Ltd is ISO 9001/14001 certified and certified by the Green Roof Council of India. The objective of this study was a competitive analysis of Everest fiber cement boards compared to Bison and gypsum boards in Lucknow and Kanpur. The research found increasing demand for Everest

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    c 

    
        c    

       


    R 
      R 
       
    
     
           !
    EVEREST INDUSTRIES LIMITED (Established in
    1934).
    R"#$%"& 

    'EVEREST INDUSTRIES LTD WAS ESTABLISHED ON 1934

    'IT PROVIDES BUILDING PRODUCT & BUILDING SOLUTIONS FOR


    HOUSING,COMMERCIAL AND INDUSTRIAL SECTORS ACROSS 32 COUNTRIES.

    'IT COVERES MORE THAN 1 BILLION SQUARE METER OF INDUSTRIAL AND


    RESIDENTIAL ROOFS, AND MAJORITY OF CORRUGATED ROOFS IN INDIA ARE EVEREST
    ROOFS.

    'IN INDIA WE DISTRIBUTE OUR PRODUCTS ACROSS 1 LAKH VILLAGES AND 600 CITIES,
    THROUGH 5 STATE

    'IT WAS CERTIFIED BY ISO 9001/14001 & ALSO CERTIFIED BY GREEN COUNCIL
    BUILDING OF INDIA.

    'EVEREST FIBER CEMENT BOARDS KNOWN AS E-BOARDS.

    'R"%"%'"&R
    'GENESIS A-32 MOHAN CO-OPERATIVE INDUSTRIAL ESTATE MATHURA ROAD, NEW
    DELHI.
    R  
     
    R 

    +  
    
    
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    )  *
    
     
     
    
    

    Technical /
     ,
    Managing Director Executive B. Tech (Hons) General
    Management

    Chief Operating B.E. (Mech.), General


    
     -
    ) COO and Director
    Officer PGDM (IIM) Management

    Business
    .- 
     Chairman Promoter Director M.Com, MBA
    Management
     &R'&"#"'/.%-'%"(R'

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    ":R'&."'/&--'($

    MAIN OBJECTIVE

    Competitive Analysis of Everest Fiber Cement Board with the


    reference of BISON&GYPSUM BOARDS

    SUB- OBJECTIVE

    'To implement the theoretical knowledge into practicability

    'SWOT Analysis

    'To know about impact of the different strategies used in U.P.


    market.

    'Personality development

    'Knowledge enhancement
    %-%R/'/"(" ",$

    (
    
    - ;
    '
     (
    
    ;
    'Civil Engineers
    ' Architects
    'Contractors
    'Builders
    'Glass dealers
    'Plywood Dealers
    'Interior Decorators
    'All Gypsum &Bison Dealers
    '- 
     (
    
    ;
    'Just Dial
    'Yellow Pages Magazine
    '-
      )
    ;
    'The sampling areas of this research are LUCKNOW & KANPUR.
    '-
      ) ;
    'Random Sampling Method

    '% 
    &  ;

    'The research instruments, which was used, for collecting the data is questionnaire and
    personal interview.

    '   
    ;

    'The method of contact would be personal and direct as this would help to qualify the
    client's issues while filling up the questionnaire and also helps them if they do not have
    the knowledge about Everest Fiber Cement Boards.
    &#(&#,-

    DIFFERENT PRODUCT USE BY ARCHITECTS & CIVIL


    ENGINEERS

    
    

    - 
    
    
    
    

     

    
    &#(&#,-

    AWARENESS OF EVEREST PRODUCT AMONG ARCHITECTS &


    CIVIL ENGINEERS

    
    

    V 
    
    &#(&#,-

    AWARENESS OF EVEREST PRODUCT AMONG CUSTOMERS

    R 

    V 
    

    
    
    -,,-'&"#-

    'Advertisement & Promotion of the product.

    'Architects meeting in given cities-


    'Lucknow
    'Kanpur
    'Allahabad
    'Varanasi
    'Gorakhpur

    'Maintain sound relation to the dealers.

    'Maintain price fluctuation among dealers.

    ' Issue Calendar & some small gifts.


    R"#R -&"#

    'Everest product based on this statement


    Better quality with low price.
    'The study has brought in to focus two very interesting features.
    '
    
       <
      
    
    '  
      
    
    
    )  )
    

    'hncreasing demand of Everest Products due to its superior attributes in Lucknow & Kanpur
    market.

    'The Company has to improve promotion, distribution channel & maintain sound relation to
    the dealers & distributors.

    ëEVEREST FhBRE CEMENT BOARD hS A QUALhTY PRODUCT 1 This statement is an accepted


    truth that cannot be ignored.
    THANK YOU

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