Development and Change
Development and Change
Development and Change
ANDisCHANGE
Social development driven by
the subconscious aspirations
of a society. Social change incorporates
public concerns in developing social policy
and economic initiatives.
• Learning/Discovery
-expands consciousness
• Application
-provides understanding and
recognition of ability to make change
SOURCES OF
• CULTURAL
Invention CHANGE
- creating new ideas, products, social
patterns.
• Discovery
- finding something that has never been
found before, or finding something new in
something that already exists.
• Diffusion
- spreading of ideas and objects to other
societies.
ROLE OF CIVIL
• SOCIETY
Reflect the gap between
aspirations and present reality
• Large gap develops many
organizations
• Pivotal role in promoting change
• Disenfranchisement leads to
mobilization
• Public policy discussion and
ROLE OF PIONEERS
• Subconscious
preparedness of society
• Surplus energy
• Give voice to society’s
subconscious aspirations
MULTIPLIER EFFECT
• If society is ready, the pioneer
gains followers
• Public awareness grows
• Issue climbs up “hierarchy of
needs”
• Mass media interest
• Other groups adopt issue
• Critical mass