Business Letter Writing and Business E Mail Business Letter Writing and Business E Mail

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Business Letter Writing and Business E

mail
What is a business letter?
 A business letter is usually a letter from one
company to another or between such
organization and their customers, clients and
other external parties.
 The overall style of letter depends on the
relationship between the parties concerned.
 Business letter can have many types of contents,
for example.
 ▪To request direct information or action from
another party.
▪To order supplies from a supplier.
▪To point out a mistake by the letters recipient.
▪To reply directly to a request
▪To apologize for a wrong or
▪To convey goodwill

 A business letter is sometimes useful because it


produces a permanent written record and may
be taken more seriously by the recipient other
forms of communication.
Example: Business Letter Format

Your Street Address


Your City,State Zip
Date

First and Last Name of the person to whom you are


writing
Their Street Address
City,St Zip

Dear Mr./Ms.
You do not want to indent when you are using this
format.This is the best format to use when you are
writing a persuasive letter.You want to introduce
yourself and the topic you are writing about to the
reader.Remember that the first rule of writing is to
know your audience.In a persuasive letter,you state your
opinion or your feelings about something that is
important to you after you have introduced yourself.You
must sound as professionate as possible.You do not want
to be little the reader or they will not finish reading your
letter.Your letter needs to have the facts,reasons and
example to support your position.Address issues that
your reader maybe have in thier argument.
In a second paragraph,you must have solutions writer
sulotions,you are only complaining.Offer assistance in
solving the problem.Remind the reader were they can
contact you.

Sincerely yours,

A.Student
 Parts of a Business Letter
There are Six parts of a Business Letter
1. Heading- This contains the return address(usually
two or three lines)with the date on the last line.
2.The inside Address- This is the address you are
sending your letter to.Make it as complete as
possible.Include titles and names if you know them.
3.The Greeting- Also called the salutation.The
greeting in a business letter is always formal.It
normally begins with the word "Dear" and always
includes the persons last name
4.The Body- The body is writter as text.A business
letter is never hand written.Depending on the letter
Regardless of format,skip a line between
paragraphs.Skip a line between the greeting and the
body.Skip a line between the body and the close.
5.The complimentary close- This short polite closing
ends with a comma.It is either at the left margin or its
left edge is in the center,depending on the business
letter style that you use.It begins at the same column
the heading does.
6.The signature line- Skip two lines (unless you have
unusually wide or narrow lines)and type out the name
to be signed.This customarily includes a middle
initial,but does not have to.Women may indicate how
they wish to be addressed by placing Miss,Mrs,Ms, or
 What will be the consequence of poorly
composed business Letters.
▪Business who hire marginal or poor writers hurt the
bottom line in many ways that are difficult to
quantify.Lost sales and fractured customers
relationship often can't be counted but they are real.

*Miscommunication- badly written internal


communications such as emails and memos can lead
to misunderstanding that waste time and effort.
*Performance-employees who can't clearly express
themeselves are unlikely to get ahead because their
poor communication often becomes an obstacle to
*Lost Revenue- unclear badly written marketing
materials web content,and other external
communication make potential customers look
elsewhere for goods and services.
*Damaged Reputation - allowing poorly written
documents to be seen by outsiders shows an overall
disregard for quality that applies equally to products
and services in the minds of clients and competitors.
*Lost Credibility- if customers can't trust what they
seen in writing there unlikely to trust anything else the
company produces.A products picture maybe worth a
thousand words,but a picture with a misspilled word in
the caption is worthless.

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