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    GE: When Corporate Strategy Gone Wrong: Strategy and Innovation Group 8

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    Thu Dương Hoài
    General Electric was once the world's most valuable company but has struggled in recent decades. It lost focus in key businesses and markets, made wrong acquisitions, and missed true inspiring leadership after Jack Welch stepped down in 2000. Welch himself acknowledged he deserved an F for his choice of successor, as the company stumbled under subsequent leaders who were unable to successfully continue Welch's strategies of product development, market penetration, diversification, and market development. GE currently works in industries like aviation, healthcare, renewable energy, and capital but has work to do recovering its former dominance.

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    GE: When Corporate Strategy Gone Wrong: Strategy and Innovation Group 8

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    Thu Dương Hoài
    94 views7 pages
    General Electric was once the world's most valuable company but has struggled in recent decades. It lost focus in key businesses and markets, made wrong acquisitions, and missed true inspiring leadership after Jack Welch stepped down in 2000. Welch himself acknowledged he deserved an F for his choice of successor, as the company stumbled under subsequent leaders who were unable to successfully continue Welch's strategies of product development, market penetration, diversification, and market development. GE currently works in industries like aviation, healthcare, renewable energy, and capital but has work to do recovering its former dominance.

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    General Electric was once the world's most valuable company but has struggled in recent decades. It lost focus in key businesses and markets, made wrong acquisitions, and missed true inspiring leadership after Jack Welch stepped down in 2000. Welch himself acknowledged he deserved an F for his choice of successor, as the company stumbled under subsequent leaders who were unable to successfully continue Welch's strategies of product development, market penetration, diversification, and market development. GE currently works in industries like aviation, healthcare, renewable energy, and capital but has work to do recovering its former dominance.

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    Download as pptx, pdf, or txt
    94 views7 pages

    GE: When Corporate Strategy Gone Wrong: Strategy and Innovation Group 8

    Uploaded by

    Thu Dương Hoài
    General Electric was once the world's most valuable company but has struggled in recent decades. It lost focus in key businesses and markets, made wrong acquisitions, and missed true inspiring leadership after Jack Welch stepped down in 2000. Welch himself acknowledged he deserved an F for his choice of successor, as the company stumbled under subsequent leaders who were unable to successfully continue Welch's strategies of product development, market penetration, diversification, and market development. GE currently works in industries like aviation, healthcare, renewable energy, and capital but has work to do recovering its former dominance.

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    You are on page 1of 7

    GE: When Corporate

    Strategy Gone Wrong


    Strategy and Innovation
    Group 8
    ABOUT GE
    Thanh Tra

     Founder: Thomas Edison

    General Electric Company (GE) is an American  Founded on April 15, 1892 in Schenectady, New York,

    multinational conglomerate incorporated in New York United State

    State and headquartered in Boston.  Key people : H. Lawrence Culp Jr. (Chairman & CEO)
     Products : Aircraft engines, Electrical distribution, Electric
    motors, Energy, Finance, Health care, Software, Wind
    turbines.
    GE BUSINESSES
    GE's primary business divisions are:

    GE Healthcare GE Additive
    GE Power GE Aviation
    GE Research GE Capital
    GE Renewable GE Digital

    GE at its PEAK
    IN 2000, General Electric (GE) was the most valuable company
    globally with a market capitalization of almost $600 billion

    An investment of a mere $100 in GE in April 1981, when Jack


    Welch took over as chairman and CEO, would have been worth
    $10,679 in August 2000 when GE’s market value peaked. Given his
    success in making GE the most valuable company globally, Welch
    was hailed as the best CEO of the century by business media.
    GE has experienced many different CEO
    GE ‘S LEADERSHIP generations, but not all CEOs bring success to
    Quang Truong GE.

    Jack Welch Jeffrey Immelt John Flannery Lawrence Culp


    CEO: 1981 - 2000 CEO: 2001 - 2017 CEO: 2017 – 2018 CEO: 2018 - now
    GE ‘S STRATEGY
    Quang Truong

    Product Development  Market Penetration Diversification Market Development


    WHAT WENT WRONG
    Hoai Thu

     Lose focus in key business and market  Bad management changes


     Wrong acquisition  Subjective Reasons: Market, Global Economy
     Missing a true inspiring leader crisis, 9-11 event..

    "I give myself an A for the operation of GE,


    but an
    F for my choice of successor.”
    – Jack Welch
    THANK YOU

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