Shopify Plus & Moengage

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Features Comparison

MoEngage is an intelligent Customer Engagement and Marketing Automation platform for the customer-obsessed
marketer. Helps with engaging customers and retaining them for longer.

With MoEngage you can analyze customer behavior and engage them with personalized communication across the web,
mobile, and email.

MoEngage is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration,
and personalization - in one dashboard

• Email Marketing- Customized emails, no such restriction on the number of emails that can be sent.
• Push Notifications- Targeted and customized push notifications, can target through a number of attributes.
• On-Site Messaging & Pop-ups
• Flows- Abandoned cart flow, email would be sent to the customer, reminder push would be sent.
• Cross Channel Marketing & Analytics- Everything can be done from one place.
• Full Client Support- Client support manager just a call away.
Essentially, Shopify Plus is everything in the core Shopify plan plus more.

Below are some features that we get with Shopify +

• A dedicated account manager


• Customizable Themes
• More control during the checkout- for instance, if we would like to offer a special discount to customers who bought
items worth more than a certain value, Shopify Plus makes it possible to customize checkout experience based on
shopping cart values or any other condition.
• More APIs integration- Shopify Plus makes it easier to integrate with their own apps.
• Integration with third party apps- Makes it easier to integrate third party apps, for e.g. Warehouse management apps,
etc.
• Shopify Flow
• Launchpad
• Script Editor
• Unified dashboard for multiple stores
• More In-depth analytics

The main difference is that Shopify Plus gives you a lot more flexibility, more support options, and more access to your
store’s underlying code.
Sell more now.
•Get up to 18% higher conversion with Shop Pay and a 60% faster checkout
•Future-proof with built-in AR, video, and 3D media on product pages
•Deliver localized shopping experiences with multiple stores, currencies, and languages, for B2B and DTC
•Customize your checkout and offer advanced discounts and shipping rates
•Never lose a sale with unlimited transactions, products, and 99.99% uptime. See how we calculate uptime

Manage the business, not just the store.


•Manage all your stores, staff accounts, and automated workflows from one location in your Shopify admin
•Save time and money by automating complex processes, campaigns, and discounts
•Reduce the cost of doing your taxes, and charge up-to-date rates with Avalara tax automation

Integrate in minutes. Launch in weeks.


•Get up and selling fast with rapid integration across your tech stack and tools
•Migrate your customer, product, and order data into your Shopify store
•Work with certified apps and partners to extend the platform the way you want
SHOPIFY FLOWS LAUNCHPAD SHOPIFY SCRIPT
To create these automations, you is a scheduling tool that allows you to schedule product Shopify Scripts are small pieces of code
choose triggers, conditions, and actions. visibility, Shopify Scripts, themes, discounts, and more that let you create personalized
with a defined start and end time. experiences for your customers in their
For example, cart and at checkout.
Merchandising
Inventory flow- The trigger can be if the Select the specific products to publish for your sale, • percentage (%) off a product
inventory of a particular product goes below and update inventory as needed • amount ($) off a product
15. The marketing team can be notified about Set a collection discount to take effect when the sale • percentage (%) and amount ($) off a
that and any promotions that include that starts; no coding required product
particular product can be stopped or Themes • buy one get one free (BOGO)
appropriate action can be taken. Build a campaign-specific theme to highlight on-sale • hide shipping rates
products • re-order shipping rates
Discount flow- If a customer uses a certain Optimize themes prior to the sale so there are no last • modify payment gateway name
discount code, say if that code is used more minute hassles • hide payment gateway
than 10 times, that particular campaign is Shopify Scripts
performing well and can be focused upon. automatically offer a gift with purchase during the sale
Automatically offer free shipping when a customer
spends over $100
Track customers who have refunded items that are
over $100 in an order by adding customer tags.
For Email Marketing through Shopify

PRICING- First 2,500 emails are free per month and after that
$1 for 1,000 emails.

We usually send 30k emails a week, so that is $30 a week,


$120 a month.

Here, we would not have a robust client support as we have in


MoEngage presently.
For On-Site Messaging/Pop-Ups PRICING- $80 approx.
For 50k monthly users, so we’ll have to take up the
enterprise plan.

We have around 2,00,000 monthly users.

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