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    Business Plan

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    Rechel Mae Datulayta
    The document discusses the importance of business planning for entrepreneurs. It provides definitions of a business plan, including that it is a selling document that conveys the promise and excitement of a business to potential backers. The document outlines principles of planning, such as plans needing to be realistic and flexible. It describes stages of planning including unplanned, annual budgeting, and strategic planning. Criteria for effective planning and components of business plans are also summarized.

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    Business Plan

    Uploaded by

    Rechel Mae Datulayta
    95 views12 pages
    The document discusses the importance of business planning for entrepreneurs. It provides definitions of a business plan, including that it is a selling document that conveys the promise and excitement of a business to potential backers. The document outlines principles of planning, such as plans needing to be realistic and flexible. It describes stages of planning including unplanned, annual budgeting, and strategic planning. Criteria for effective planning and components of business plans are also summarized.

    Original Description:

    The importance of business plan and how to do it.

    Original Title

    Business plan

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    The document discusses the importance of business planning for entrepreneurs. It provides definitions of a business plan, including that it is a selling document that conveys the promise and excitement of a business to potential backers. The document outlines principles of planning, such as plans needing to be realistic and flexible. It describes stages of planning including unplanned, annual budgeting, and strategic planning. Criteria for effective planning and components of business plans are also summarized.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    95 views12 pages

    Business Plan

    Uploaded by

    Rechel Mae Datulayta
    The document discusses the importance of business planning for entrepreneurs. It provides definitions of a business plan, including that it is a selling document that conveys the promise and excitement of a business to potential backers. The document outlines principles of planning, such as plans needing to be realistic and flexible. It describes stages of planning including unplanned, annual budgeting, and strategic planning. Criteria for effective planning and components of business plans are also summarized.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 12

    The Business Plan

    Organizing the enterprise, Planning the


    Enterprise

    Concept of a business Plan

    “ A well-written business plan is on that contains all information necessary for


    the financing source to make a decision even without taking the entrepreneur.”
    - Anonymous
    David E. Gumpert’s concept and definition of a Business Plan

    A business plan is a document that convincingly demonstrates


    the ability of a business to sell its products or services to make
    satisfactory profit and be attractive to potential backers. A
    better definition: A business plan is a selling document that
    conveys the excitement and promise of your business to any
    potential backers or stakeholders
    Principles of Planning

    01 02 03 04
    Planning Planning Planning
    must be Planning
    must be must be
    flexible must start
    relalistic based on felt Resource needs and
    with simple
    It must be based on needs economic conditions
    the available resources
    The objectives of an change. projects
    entrepreneur should fit
    the needs of the
    people in a
    community
    Stages of Effective Planning (by Professor
    Philip Kotler)

    01 02 03 04
    Unplanned Annual
    Budgeting Strategic
    Stage Planning
    System Stage Planning
    Stage
    Stage
    Criteria of Effective Planning
    1. The plan should state clearly its objectives
    2. The plan should provide measures for a satisfactory accomplishment
    of the objectives in terms of quantity, quality, rime and cost
    3. The plan should state the policies.
    4. The plan should indicate what department or unit would be involved in
    accomplishing the objectives.
    5. The plan should indicate the time, which should be allowed for each activity.
    6. The plan should specify the required resources and their
    corresponding costs.
    7. It should designate the officers who will be held accountable for the
    accomplishment s of the objective
    Components of Business Planning

    01 02 03 04

    SWOT OBJECTIVE STRATEGIE TIME


    S S FRAME
    CHARACTERISTICS OF A SOUND BUSINESS
    PPLAN
    OBJECTIVE
    CLEAR
    LOGICAL AND SIMPLE
    FLEXIBLE
    STABLE
    COMPLETE AND
    INTEGRATED
    Some rules to observe
    Make it Neat
    Make it grammatically correct
    Make it honest
    Write in layman’s language
    Do not over emphasize your product or
    your business
    PLANNING AND ORGANIZING THE
    ENTERPRISE
    Minimize, if not eliminate, the risk of losing money
    Save on costly mistake
    Determine your financial requirements
    Program your activities in advance
    Evaluate actual performance against set targets
    THE INTRICACIES OF ENTERPRISE
    PLANNING
    STEP 1: Idea generation and opportunity identification
    STEP 2: Informal Screening
    STEP 3: Analysis of the situation
    - Resource Analysis – can do
    - Environmental Analysis- may do
    - Values Analysis- wants to do
    MATCHING THE ENTREPRENEUR WITH THE
    PROJECT
    • MARKET PLAN
    • PRODUCTION PLAN
    • ORGANIZATIONAL PLAN
    • FINANCIAL PLAN
    • FINANCIAL STATEMENTS
    • SOCIAL-COST BENEFIT

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