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    McDonald Burgers

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    ajaygarg17114
    The document discusses convincing McDonald's to offer healthier fast food options. It notes the rising obesity rates and consumer demand for healthier alternatives. The presentation argues that McDonald's could meet this demand while improving its brand image and sales by introducing fresh, nutritious options like veggie burgers, grilled chicken sandwiches, and salads. Taking action now is important to address public health issues and remain competitive against other fast food chains offering healthier menus.

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    McDonald Burgers

    Uploaded by

    ajaygarg17114
    71 views15 pages
    The document discusses convincing McDonald's to offer healthier fast food options. It notes the rising obesity rates and consumer demand for healthier alternatives. The presentation argues that McDonald's could meet this demand while improving its brand image and sales by introducing fresh, nutritious options like veggie burgers, grilled chicken sandwiches, and salads. Taking action now is important to address public health issues and remain competitive against other fast food chains offering healthier menus.

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    The document discusses convincing McDonald's to offer healthier fast food options. It notes the rising obesity rates and consumer demand for healthier alternatives. The presentation argues that McDonald's could meet this demand while improving its brand image and sales by introducing fresh, nutritious options like veggie burgers, grilled chicken sandwiches, and salads. Taking action now is important to address public health issues and remain competitive against other fast food chains offering healthier menus.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    71 views15 pages

    McDonald Burgers

    Uploaded by

    ajaygarg17114
    The document discusses convincing McDonald's to offer healthier fast food options. It notes the rising obesity rates and consumer demand for healthier alternatives. The presentation argues that McDonald's could meet this demand while improving its brand image and sales by introducing fresh, nutritious options like veggie burgers, grilled chicken sandwiches, and salads. Taking action now is important to address public health issues and remain competitive against other fast food chains offering healthier menus.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    You are on page 1of 15

    Burgers Reimagined :

    Convincing McDonald’s to Embrace


    Healthier Fast Food
    UHU003 – Proffessional Communication

    Submitted By :
    Ajay 102303760
    Haroon 102309057
    CONTENT

     The Need for Healthier Fast Food Options


     The Health Risks of Fast Food
     Consumer Demand for Healthier Options
     The Business Case for Healthier Fast Food
     Potential Healthier Fast Food Options
     Marketing Healthier Fast Food Options
     The Importance of Taking Actions
     Conclusion
    Introduction
     Background of McDonald's and its impact on fast food
    industry
     Growing concern for healthier food options
     Purpose of the presentation: Encouraging McDonald's to
    embrace healthier fast food
     Overview of the presentation structure
    Need For Healthier Fast Food

     Rising obesity rates and health issues


     Shift in consumer preferences towards healthier options
     Increased competition from other fast food chains offering
    healthier alternatives
     Potential benefits for McDonald's brand and customer
    loyalty

    The Importance of Taking Action

     The time for action is now. With the rise of health-


    conscious consumes and the negative impact of the fast
    food on public health, McDonald’s must take urgent steps
    to offer healthier options.
     By introducing fresh, nutritious alternatives like veggie
    burgers, grilled chicken sandwich and salads ; McDonald’s
    can meet the demand for healthier fast food while also
    improving their brand image and increasing sales.

    Reference

    www.healthline.com/nutrition/mcdonalds-healthy-options
     https://www.health.com/healthy-mcdonalds-options-7966594
     https://www.healthline.com/nutrition/18-healthiest-fast-foods
     https://www.who.int/news-room/fact-sheets/detail/healthy-diet
     THANK YOU

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