Harsh Sharma Pom Presentation

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 Dabur India – Overview

 Product Mix
 Growth Strategy
Largest Indian Personal &
Healthcare Company

• Largest in Ayurveda • 3500 employees


• Herbal & Natural Products • 14 Plants
• 350+ Products • 3000 Distributors
• Retail Reach 25,00,000

 One of the 3 most respected FMCG Companies ( BW, March 2007 )


 Among “ Best under a Billion “ companies in Asia Pacific
( Forbes Asia 2005 & 2006 )
 One of the fastest growing in Industry with CAGR of 19% in Sales &
39% in Profits over last 4 years
Factory

Carry & Forward Agents

Stockist Super Stockist Institution & Modern


Trade

Wholesalers Sub - Stockist

Retail Trade

Consumers
Dabur India Ltd.

Dabur Foods Ltd. Dabur International Ltd. H & B Stores Ltd.


100 % Subsidiary 100 % Subsidiary 100 % Subsidiary

Dabur Nepal Ltd. Dabur Egypt Ltd.


97.5 % Subsidiary 100 % Subsidiary

Asian Consumer Care Ltd. Asian Consumer Care Pakistan Ltd.


Bangladesh, 76 % Subsidiary Bangladesh, 76 % Subsidiary

African Consumer Care Ltd. Weikfield International


Nigeria, 76 % Subsidiary UAE, Lic. 38 % Holding
Consumer Care Division Consumer Health Division
Personal care, health care & Ayurvedic medicines and
Others 1%
home care products OTC products

FOOD
11% CCD
CHD
IBD
13% IBD
FOOD
CHD 7% CCD 68%
Others

Breakup of consolidated revenue


for FY 07

International Business Division Food Division


Servicing overseas market with its Fruit beverages & culinary products
hub at Dubai housed in Dabur Foods Ltd, a 100%
subsidiary of Dabur
Width
Hair Oils Shampoo Oral Care Baby & Skin Health
care Supplements
Dabur Amla Dabur Vatika Dabur Red Dabur Dabur
L Hair Oil Shampoo Toothpaste Ayurvedic Baby Chyawanprash
e care
n Vatika Hair Oil Babool Gulabari Skin Dabur Honey
g Toothpaste Care
t Dabur Anmol Promise Herbal & Dabur Glucose
h Medicated
Soaps
Meswak
Key Products

Hair Oils

 Dabur Amla Hair Oil : increasing


penetration
 Vatika Hair Oil : targetting share
gain
 Dabur Anmol : value platform
Shampoo

 VatikaRoot Strengthening with


Hair Conditioning
 Vatika Dandruff Controll
Oral Care

 Dabur Red Toothpaste :


traditional equity
 Babool Toothpaste: herbal equity
& value

Baby & Skin Care


 Dabur Ayurvedics Baby Range
 Gulabari skin care range
 Herbal & medicated soaps

Health Supplements
 Chyawanprash & its variants
 Glucose& other nutrition
supplements
 Honey
Digestives

Air Fresheners

Insect Repellants
Cleaners
Dabur Dabur Dabur
Hanitus Churn Shankpushpi
EXPAND

ACQUIRE INNOVATE

THREE STRATEGIES FOR SUSTAINING GROWTH


 Acquired Balsara - Rs1.4 billion, one of the largest
acquisitions in Indian FMCG space

 Strengthened the core – oral care portfolio with strong


brands like Babool, Meswak and Promise, now 12% of total
market

Added Newer Business - home care with brands like


Odonil and Sanifresh
 Increase penetration in South India; turnover to increase from
10% to 15% in next 4 years

 Tap existing IBD Focus markets thru calibrated investments

 Upgrade Potential markets to Focus after evaluating size and


relevance

 Acquire technologies, brands, distribution to enter new


markets
 Dabur has entered more than 5 new businesses in last 10 years
 More than 15 successful new launches across categories
 Exciting New Product funnel : new products to contribute 6-7% of
total revenue

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