Salience in Ecolinguistics

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The Stories

We Live By
A free online course
in ecolinguistics

by Arran Stibbe
www.storiesweliveby.org.uk University of
Gloucestershire
Part 9: Salience
Social Cognition Linguistic Manifestation
Type Explanation What to look for
ideology a story of how the world is and should be discourses, i.e., clusters of linguistic features
which is shared by members of a group characteristically used by the group
framing a story that uses a packet of knowledge trigger words which bring a frame to mind
about an area of life (a frame) to structure
another area of life
metaphor a story that uses a frame to structure a trigger words which bring a specific and
(a type of distinct and clearly different area of life distinct frame to mind
framing)
evaluation a story about whether an area of life is good appraisal patterns, i.e., patterns of language
or bad which represent an area of life positively or
negatively
identity a story about what it means to be a forms of language which define the
particular kind of person characteristics of certain kinds of people
conviction a story about whether a particular facticity patterns, i.e., patterns of linguistic
description of the world is true, uncertain or features which represent descriptions of the
false world as true, uncertain or false
erasure a story that an area of life is unimportant or patterns of language which fail to represent a
unworthy of consideration particular area of life at all, or which
background or distort it
salience a story that an area of life is important and patterns of language which give prominence
worthy of consideration to an area of life
 a story that an area of life is important and
worthy of consideration

Salience
“We can be ethical only in relation
to something we can see, feel,
understand, love, or otherwise
have faith in” (Aldo Leopold)
EXAMPLE
GEORGE
CHIEF DAN
The time will soon be here when my
grandchild will long for the cry of a
loon, the flash of a salmon, the whisper
of spruce needles, or the screech of an
eagle. (Chief Dan George)

ANIMALS AND PLANTS ARE


IMPORTANT IN THEMSELVES
Stories influence how we:
THINK TALK and ACT

Salience Salience pattern Impact

ANIMALS AND PLANTS ARE


IMPORTANT IN THEMSELVES
Salience in New Nature
Writing
 She [a grizzly bear] raised her head above the tops of
the fireweed and sniffed and stared…We watched
each other. I don’t know what she thought. I revered
her… (NW1:6).

 Whatever he was, this bird was beautiful. His new,


fresh feathers were lavender and navy, shading to a
fine line of black towards the tips of his winds, his
eyes bright and watching (NW7:7).

pronouns
 Then they [birds] lifted up, flexed, soared…They
glided towards me – no hurry, just riding the wind,
sliding across the eddies. They came close…They
were sporting over the villages, lifting on gusts that
took them sailing clean over cottages…arcing across
the hedges…I watched one close to as it turned into
the wind. It raised its wings…and gathered the air
in, folded it into itself (NW5:114).

active agents
 Then they [birds] lifted up, flexed, soared…They
glided towards me – no hurry, just riding the wind,
sliding across the eddies. They came close…They
were sporting over the villages, lifting on gusts that
took them sailing clean over cottages…arcing across
the hedges…I watched one close to as it turned into
the wind. It raised its wings…and gathered the air
in, folded it into itself (NW5:114).

active agents
 peregrines, ospreys, peewits,
cranes, salmon, ravens, herons,
gannets, corncrakes, minke
whales, snow geese, bald
eagles, Canada geese, grizzly
bears, badgers, kites, rats,
nightingales, magpies, beavers,
whooper swans, otters, golden
eagles, swifts, larks, hares,
deer, and sparrows.

basic level
 Deer bounded along the stubble edge as
geese returned to their roosts from grain
fields: smudges and specks of geese above
the low sun. (NW2:93)

 He [a peregrine] flew in an easy loop, and


when the sunlight glanced his undersides
they were pale and banded like rippled
sycamore (NW3:30)

sense image
 He [a peregrine] flew in an
easy loop, and when the
sunlight glanced his
undersides they were pale
and banded like rippled
sycamore (NW3:30)

visual salience
EXAMPLE individualisation

A cul-de-sac is being
drenched in bird droppings The starling I personally
after it was invaded by a knew was Max…I think of
flock of more than 20,000 the nature of his character,
starlings. Like a scene from the exquisite sweetness of
Alfred Hitchcock's thriller his evening solos as well as
The Birds, the huge swarm the extraordinary beauty of
turns the sky black each the bird, the gilded
dawn and dusk as they feathers, the neatness of
prepare to feed or roost for wing as he flew…(NW7:55).
the night (Daily Mail).
End of Part 9
BASED ON

chapter 9 of

Stibbe, Arran (2015)


Ecolinguistics: language,
ecology and the stories we
live by. London: Routledge
CREDITS

Produced by Arran Stibbe, with the assistance of:

Charlotte Dover
Alex James
Meg Shaw
Nicole Walker

and other volunteers from the International Ecolinguistics Association


and the University of Gloucestershire.

Filming by Unit One Films, http://unit1films.co.uk


COPYRIGHT

These materials have been produced for


public benefit and the producer places no
restriction on their subsequent re-use for
any purpose. However, copyright of images
and quotations used in these materials
remains with the original producers.
IMAGES

Head cogs Copyright: Krisdog / 123RF Stock Photo


(www.123rf.com/profile_Krisdog)
World Copyright: robertsrob / 123RF Stock Photo
(www.123rf.com/profile_robertsrob)
Society Copyright: eobrazy / 123RF Stock Photo
(www.123rf.com/profile_eobrazy)
Nature person Copyright: lenanet / 123RF Stock Photo
(www.123rf.com/profile_lenanet)
Valley, ladybird and woods Pixabay (www.pixabay.com)
Starling Pexels (www.pexels.com)
REFERENCES
General
Chief Dan George http://www.whitewolfpack.com/2015/09/feed-your-
spirit-19-words-of-wisdom-by.html

Leopold, A., 1979. A sand county almanac and sketches here and there.
Oxford University Press. p.214

Mankiw, G., 2011. Principles of Microeconomics (6th edition). Nashville:


South-Western.
REFERENCES
New Nature Writing Books
NW1 Crumley, J., 2007. Brother nature. Dunbeath: Whittles Publishing.

NW2 Fiennes, W., 2003. The snow geese. London: Picador.

NW3 Jamie, K., 2005. Findings. London: Sort of Books.

NW4 Laing, O., 2011. To the river: a journey beneath the surface.
Edinburgh: Canongate Books.
NW5 Mabey, R., 2006. Nature cure. London: Pimlico.

NW6 Macfarlane, R., 2009. The wild places. London: Granta Books.

NW7 Woolfson, E., 2013. Field notes from a hidden city: an urban nature
diary. London: Granta Books.
OTHER IMAGES AND QUOTATIONS

Any quotations and images not mentioned


above are reproduced as fair dealing under
Section 29(1), Section 30(1) and 30A of the
UK 1988 Copyright, Designs and Patents
Act, for non-commercial purposes of
instruction, review, criticism, parody or
pastiche.

Requests for removals of any materials to


astibbe@glos.ac.uk

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