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    Beauty Corp May 2023

    Uploaded by

    lahiru prasanna
    The document provides analytics for a company's social media performance on Facebook and Instagram. It includes metrics like followers, likes, reach, and engagement for April and May. It also details the results of recent social media campaigns run by the company including summer sale campaigns and post engagement campaigns.

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    Download as PPTX, PDF, TXT or read online from Scribd

    Beauty Corp May 2023

    Uploaded by

    lahiru prasanna
    16 views21 pages
    The document provides analytics for a company's social media performance on Facebook and Instagram. It includes metrics like followers, likes, reach, and engagement for April and May. It also details the results of recent social media campaigns run by the company including summer sale campaigns and post engagement campaigns.

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    The document provides analytics for a company's social media performance on Facebook and Instagram. It includes metrics like followers, likes, reach, and engagement for April and May. It also details the results of recent social media campaigns run by the company including summer sale campaigns and post engagement campaigns.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    16 views21 pages

    Beauty Corp May 2023

    Uploaded by

    lahiru prasanna
    The document provides analytics for a company's social media performance on Facebook and Instagram. It includes metrics like followers, likes, reach, and engagement for April and May. It also details the results of recent social media campaigns run by the company including summer sale campaigns and post engagement campaigns.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    You are on page 1of 21

    Social Media Report

    May 2023
    Overview
    Facebook Instagram
    Likes in April: 8734 Followers in April: 24,916
    Likes in May: 8723 Followers in May: 25,183

    Decrease: 12 Increase: 267

    Metrics Figure Metrics Figure


    Posts 19 Posts 19

    Engagement 16 Engagement 1048

    Video views 1050


    Reach 207074
    Reach 22678
    Impressions 0
    Impressions 52610
    IG followers trend
    • 71 new followers
    • 132 unfollows
    Top Performing posts

    Reach 2504
    Impression 3124

    Reach 1412
    Impression 1821
    Top Performing posts
    Reach 6070
    Engagement 231
    Video Plays 445

    Reach 5886
    Engagement 30
    Video Plays 523
    PERFORMING POSTS
    PERFORMING POSTS
    POSTS
    Influencer Reels
    Influencer Reels
    SUMMER SALE CAMPAIGN
    METRICS​ RESULTS​

    REACH​ 248359​
    IMPRESSIONS​ 537367​
    LANDING PAGE VIEWS​ 4786​
    FREQUENCY​ 2.22​
    COST PER RESULTS​ 0.35​
    ADD TO CART​ 49​
    AMOUNT SPENT​ AED 2500​
    Post Engagement Campaign

    Campaign Reach​ Impression Landing Cost Clicks​ Amount Sp


    Name​ s​ Page Views​ per Results​ ent​

    Traffic
    Campaign​ 224771​ 499001​ 4215​ 0.355872​ 5207​ 1500​

    Conversion Ca
    mpaign​ 3929​ 4632​ -​ -​ 102​ 109.78​
    SUMMER SALE CAMPAIGN - CREATIVE
    Post Engagement Campaign -
    OVERVIEW

    METRICS RESULTS
    REACH 41758
    IMPRESSIONS 54331
    POST ENGAGEMENT 16632
    FREQUENCY 1.20
    COST PER RESULTS 0.68
    AMOUNT SPENT AED 360
    Post Engagement Campaign - STATS
    Campaign Reach Impressions Post Cost per Clicks Amount
    Name Engagement Results Spent
    Post 1 3060 3672 351 0.120712 237 42.37
    Post 2 1903 2517 312 0.16016 145 49.97
    Post 3 18128 21500 9642 0.004149 0 40

    Post 4 6966 7519 3466 0.01442 2 49.98

    Post 5 1508 1789 296 0.168885 87 49.99

    Post 6 658 831 331 0.151057 3 25.5

    Post 7 3162 3879 1152 0.03663 2 23.5

    Post 8 1952 2328 613 0.031427 9 27.31

    Post 9 2156 3232 213 0.02315 12 24.5

    Post 10 2265 2432 256 0.03625 17 26.5


    Post Engagement Campaign - CREATIVES
    Post Engagement Campaign - CREATIVES
    Post Engagement Campaign - CREATIVES
    SALE NUMBERS

    Month Sale Orders

    Jan 15929.28 72

    Feb 5904.82 38

    March 8470.59 41

    April 9384.53 44

    1st May to 5th June 8661.62 44


    Way forward
    • Creation of Engagement Posts. Memes, Quizzes, Games, capture trending topics as they have been
    engagement hotspots.

    • Influencer Reels to be incorporated for increase in followers and generating engagement.

    • Discount/ offers/ Sale for driving or redirecting audience on the website to be continued every
    month

    • Work on the website backend issues


    THANK YOU

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