Automobile Showroom Casestudy
Automobile Showroom Casestudy
Automobile Showroom Casestudy
CASE STU DY
SEM : IX
2002 _Lisha Agrawal
2010_Shrawani Billade
2016 _Prutha Dhakate
2035_Yash Kumavat
2044_Prashant More
2047 _Sagar Pachange
Sir J J College of Architecture
APPEN D IX
Design Concept
Architectural Style: Modern with a blend of sharpness and softness
Design Philosophy: To create an inviting space that feels like a both a showroom
and a cafe, appealing to broader audience.
Key Design Elements: Black gradient glazing, wooden facade, open planning,
spiral staircase, optimal usage of site
S I T E ANALY S I S
streamlined display.
Residential buildings on either sides with Indoor golf club to the north.
● Climate: Typical Tokyo climate (hot, humid summers and mild winters), with
considerations for ventilation and natural light.
● Topography: Irregularly shaped site, facing the main road with building height
limitations imposed by city regulations, utilized creatively by architects.
● Access and Circulation: Long facade line to attract maximum visitors; pedestrian
entrance through a sheet metal box.
● Utilities and Infrastructure: Standard urban utilities available.
● Fuel Station is located near Showroom.
N
G R O U N D F L O O R P L AN
● Most of the ground floor of the building is exposed to the elements, although sheltered beneath the roof canopy.
● It includes parking spaces for visitors and a compact car wash.
Glass facade leading to interaction between people and space within showroom, giving unobstructed view of car displays leading to inviting people/
breaking down the barrier of spaces.
● Inside, a spiral staircase leads visitors up from the reception to the main showroom floor – an open-plan space interspersed with groups of
chairs and tables.
● An industrial elevator allows cars to be easily transported up to the showroom floor, or down to a basement offering facilities for servicing and
repairs.
● An open-air lightwell runs along the back of this space, helping to bring in daylight and ventilation.
CAR DISPLAY BRANDING
Combination of wooden furniture with black accents, you create an environment that is both warm and sophisticated, visually appealing.
Enhancing the overall ambiance of a space, making it more enjoyable and functional for its occupants.
B AS E M E N T PLAN
OPEN AIR
CAR LIFT
LIGHTWELL
CARLIFT
CAR WASHING
SCISSOR LIFT
TURNTABLE
DRAINS
RESIN
FLOORING
F I R S T F L O O R P L AN
● Sharpness and softness exist together with the modern design of the black glass and the tenderness of the wooden materials.
● A black gradient was applied to the glazing so that it fades from opaque to transparent, helping to draw more attention to the cars on
display inside.
As showroom has limited scope of design, typical framed RCC structure , and Steel members has been used here
ANALYS I S
Innovative Use of Space: Clever utilization of an irregularly shaped site to create a long, attractive facade, showcasing innovative design
solutions.
Aesthetic and Functional Balance: Effective combination of sleek black gradient glazing and warm wooden materials, balancing aesthetics and
functionality, enhancing user experience by blending showroom and cafe elements.
Functional Design: Efficient flow of spaces with well-placed vertical circulation elements like spiral stairs and car elevators.
Natural Lighting and Ventilation: Glass facade increasing natural light, use of an open-air lightwell to bring in daylight and fresh air, enhancing
the internal environment.
Limited Car Display Area: Limitation which occurred due to site restraints.
Visitor Engagement Features: Limited interactive features or technology to enhance visitor engagement, such as VR areas and screen branding
displays.
Sustainability Practices: Comprehensive inclusion of sustainable design practices beyond natural lighting and ventilation should be considered to
improve the building's environmental impact and long-term viability.
Parking space: No parking space for serviced cars leading to parking of these cars on terrace level.
REFERENCES
https://www.dezeen.com/2015/03/12/mazda-showroom-suppose-design-office-japan-glazing-wood/
https://newsroom.mazda.com/en/publicity/release/2024/202402/240216a.html
https://maps.app.goo.gl/dz5YsdGzXSpUe4b49
MASERATI CAR SHOWROOM, JEDDAH
ABOUT PROJECT
Project Components:
The project contains 4 floors for the car showroom
representing each one of them with a void to have a
visual connection and double height connected with ramp
that goes in and out the building creating different scenes
visually and emotionally. also it has one floor for
administration and VR with services, 2 roof gardens and
underground floor for car services and admins parking.
SPACE DISTRIBUTION IN PLANS
The space showcases around 22 cars
RESTAURANT
SPACE DISTRIBUTION IN SECTION
SHOWROOM SPACE CAR SERVICING (PAINTING)
BUILDING ENTRANCE
RESTAURANT
SERVICES REQUIRED- HVAC
SERVICES REQUIRED- ELECTRICAL
SERVICES REQUIRED- PLUMBING
BUILDING FACADE
SHOWROOM INTERNAL VIEW EXTERNAL LONGUE
Truck station
● Motorist Facilities: The gas station includes protected spaces designed for refueling, purchasing, and resting. These areas are strategically placed to ensure
ease of access and comfort.
● Retail and Convenience Outlets: The facility houses a United Petroleum store, convenience food outlets, and seating areas, offering a comprehensive service
to motorists.
G R E E N O PTI O N FO O D C O U R
T
B E I J I N G, C H I N A
Design Concept
Design Philosophy: A sophisticated yet informal style, focusing on creating a
meditative environment that reflects the values of healthy living and clear spaces
Key Design Elements: White curved iron strips on the ceiling, light gray concrete
walls, custom-made seating with platform settings, and terrazzo flooring
S I T E ANALY S I S
FUEL STATION
5 4
7 1
6
CEILING
● Design Element: The ceiling features white curved
iron strips, adding a sophisticated and modern
touch to the space.
● Functionality: These iron strips are not only
decorative but also help in defining different areas
within the food court, creating a visual separation
without the need for walls.
● Aesthetic Impact: The curved design of the iron
strips gives the ceiling a dynamic and fluid
appearance, contributing to the overall elegance of
the interior.
● Material Choice: The use of white iron provides a
clean and contemporary look, complementing the
light gray concrete walls and terrazzo flooring.
● Lighting Integration: The ceiling design allows for
strategic placement of lighting fixtures, enhancing
the ambiance and functionality of each space within
the food court.
● Continuity: The design of the ceiling remains
consistent throughout the different areas, ensuring a
cohesive aesthetic across the café, restaurant,
bakery, and cocktail bar.
CUSTOM-MADE FURNITURE
● Concept: The custom-made furniture was designed to align with the sophisticated yet informal aesthetic of the space, aiming to create a
comfortable and stylish environment.
● Materials: High-quality materials were selected to ensure durability and to match the overall design palette, including wood, metal, and
upholstery.
● Café Seating: Features custom platform settings that provide a casual and relaxed seating arrangement. The platforms are made
from durable wood and are designed to blend seamlessly with the terrazzo flooring.
● Restaurant Chairs and Tables: Designed with a focus on comfort and style, these pieces feature sleek metal frames and
upholstered seats that match the light gray and white color scheme.
CAFE AREA
● Design and Thought Process: Located to the side of the entrance, the café aims to offer a casual and comfortable environment.
● Ceiling: The ceiling continues the use of white curved iron strips.
● Material Palette and Finishes: Custom-made seating and platform settings enhance the informal ambiance.
● Lighting Design: Soft, ambient lighting creates a relaxed atmosphere.
● Ambiance: The ambiance is designed to be cozy and inviting.
● Furniture and Fixtures: Custom-made seating and platform settings provide comfort and style.
RESTAURANT SPACE
● Design and Thought Process: Adjacent to the café, the restaurant space is designed to be a more formal dining area.
● Ceiling: The use of white curved iron strips on the ceiling continues, adding elegance.
● Material Palette and Finishes: The finishes maintain the sophisticated aesthetic with light gray and terrazzo elements.
● Lighting Design: Strategic lighting highlights dining areas and enhances the dining experience.
● Ambiance: The ambiance is elegant and refined.
● Furniture and Fixtures: Comfortable and stylish seating arrangements.
BAKERY
● Design and Thought Process: Positioned near the restaurant, the bakery is designed to showcase baked goods prominently.
● Material Palette and Finishes: Materials are chosen to highlight the baked goods, with clear display cases.
● Lighting Design: Bright lighting ensures that the baked goods are well-illuminated.
● Ambiance: The ambiance is inviting and focused on the display.
● Furniture and Fixtures: Display cases and functional fixtures for showcasing products.
OFFLIN E CASESTU DY
BMW SHOWROOM
NAVNIT MOTORS
Project Overview
● Regular cars
● M cars
Project Overview
● First Space that we can see after entering Showroom ● Used For Waiting and Discussions
● Ground Floor have Display For 6-7 Cars ● Having a Screen that Displays Car Branding
● First floor have Back office spaces
Accessory Display Car Display
JEEP SHOWROOM
Project Overview
Access:
Nearest Bus stop is almost 3.1 km away
Nearest Railway station almost 2 km away
Extreme Temperatures:
Precipitation:
Black Soil:
Red Soil:
Ref :https://link.springer.com/article/10.1007/s10661-010-1412-9
Site Surrounding
Site Surrounding : Satellite View