MTNL

Broadband Technologies enabling Triple Play

Jitendra Garg
DGM-MPLS & IPTV

Jitendra Garg DGM(MPLS& IPTV)

Now Happening

Triple Play
Video

ADSL Modem IPTV Set Top Box (STB)

Landline

ADSL Splitter

Internet

Voice service

Jitendra Garg DGM(MPLS& IPTV)

CUSTOMER INTERFACE

A/V Interface on TV
Jitendra Garg DGM(MPLS& IPTV)

Solution Architecture

Jitendra Garg DGM(MPLS& IPTV)

Broadband Delivery Mechanism

ADSL 2+

Splitter

IP/MPLS Core
PC

ADSL2+ Modem

TV Set Top Box

DSLAM LAN switch

Switch NOC

Functions of Splitter, Modem and Set Top Box may be combined in a box.

Jitendra Garg DGM(MPLS& IPTV)

CDN NOC CENTRE

ADSL DATA CENTRE

NOC switch

NOC switch

NOC switch

NOC switch

CDN Network with MPLS MPLS

Multicasting
IGMP snooping / PIM-DM
BRAS BRAS

BRAS

BRAS

Caching server

Tier-1

Tier-1

switch

switch

Caching server

Tier-1

Tier-1

switch

switch

Tier-2

Tier2-

Tier-2

Tier-2

Tier-2

switch

switch

switch

switch

switch

DSLAM

DSLAM

DSLAM

DSLAM

DSLAM

CPE

CPE

CPE

CPE

CPE

CPE

CPE

Jitendra Garg DGM(MPLS& IPTV)

CDN Components

Jitendra Garg DGM(MPLS& IPTV)

Content Delivery Platform components

Live Video/Audio
Games Server Video Conferencing

Middleware

Broadband Network

Multicasting
IGMP / PIM
Jitendra Garg DGM(MPLS& IPTV) PIM is multicast routing protocol

Transcoder
KU Band 12 to 18 GHz

C Band 4 to 6 GHz

Real-Time Satellite Channel Live Streaming Server

DVB Receiver

MPEG-2

Live MPEG-2 TS To MPEG-4 IP Stream Conversion

MPEG-4 IP Stream

Real-Time MPEG-4 IP Stream Multicasting

N/W Backbone

Jitendra Garg DGM(MPLS& IPTV)

Video Headend
MPEG-2

Encoders

MPEG-4

C-band and Ku-band dish antennae

Receiver / Decoder bank

Billing

Broadband Network

Video Encoders

Content Protection System (CPS)

Middleware

Audio Encoders

Audio feed/reception

To Storage for Deferred TV

Broadcast Signals are encoded into MPEG-4 or VC-1 format which can be transmitted @1.5 Mbps Middleware provides the Electronic Program Guide (EPG) CPS provides the subscriber s right for requested channels

Multicast IP

Jitendra Garg DGM(MPLS& IPTV)

10

Middleware
CPS Billing

Content from Broadcast Headend and On Demand server Communication with various servers

Content to Broadband network Communication with STB/CPE

Complex Integration

Jitendra Garg DGM(MPLS& IPTV)

11

Studio

MPEG-4 /VC-1

Content from any format should be converted to MPEG-4/VC-1 format. Studio provides equipment for conversion of Beta tapes and other formats to MPEG-4 / VC-1

 

Provides live recording facilities Provides Video/Audio Switching, Mixing, Editing facilities

Facilities for Repurposing, Promos, advertisements etc.

Jitendra Garg DGM(MPLS& IPTV)

12

On Demand Servers
Central On-Demand server/storage
Content Storage SAN Streaming Servers
MPEG-4

Content Protection System (CPS) Billing

Broadband Network

Middleware
Content in MPEG-4 /VC-1 format Content Management System

Edge server/storage

Edge servers are deployed in the network for high demand content Middleware / Content Mgmt. Provide title search for user CPS authenticates the subscriber s right for requested content Billing server facilitates the subscriber credit details Back office processes billing, provisioning, activation, Jitendra Garg DGM(MPLS& IPTV) monitoring

Unicast IP

13

Performance & Video

Jitendra Garg DGM(MPLS& IPTV)

ADSL2+ Potential
Data Rate, Mbps (downstream)
24

Enhancements to traditional ADSL Boost Maximum performance (Down/Up) 12Mbps/1Mbps or 8Mbps/3Mbps Improved DSL Access to both Residential and Business users
ADSL2 8

ADSL2+ Feature Approved by ITU-T in July 2002 Operate within 2.2Mhz spectrum Minimized disturbance to/from ADSL

ADSL2+ 12

Provides ADSL service over longer loop lengths

ADSL

ADSL2(annex L) 6 Km

1 Km

2 Km

3 Km

4 Km

5 Km

Loop Length, Km

Jitendra Garg DGM(MPLS& IPTV)

15

Adoption Of Latest Compression Technology

Frames: I (Intracoded), P (Predicted), B (Bi-directional)

16

No Packet Loss

Jitendra Garg DGM(MPLS& IPTV)

17

Effect of 0.5% Packet Loss

Would you pay for this service?

Jitendra Garg DGM(MPLS& IPTV)

18

Effect of 5% Packet Loss

Jitendra Garg DGM(MPLS& IPTV)

19

Testing IPTV


Two areas of focus when testing IPTV

Infrastructure Testing verifying the capacity and behavior of the network and each network element Video Quality Testing assessment of the end user Quality of Experience (QoE) Benchmark each area separately Test video quality under varying loads at different points in the network Increase the number of Video Streams and Subscribers to cause the QoE to degrade this creates a deployment benchmark for customers 20 Jitendra Garg DGM(MPLS& IPTV)

Testing procedure:
  

Bandwidth


Infrastructure Testing
Can the infrastructure handle hundreds of channels? How fast can a user change channels? Is the correct information being received? How do real servers compare to the Lab environment? What is the effect on Voice and Data?
Jitendra Garg DGM(MPLS& IPTV)

Channel zapping


Channel validation


Benchmarking


Triple-Play


21

Infrastructure Testing


Infrastructure Testing Methodology:

Bandwidth capacity to handle expected size and number of multicast streams Network and network element performance and scalability


Vary subscriber profiles, background traffic and measure:

Number of multicast streams supported % packet loss Maximum number of subscribers supported, etc.

Channel change behavior

Create profiles to emulate subscriber behaviors, background traffic and measure:

Channel change (zapping) time Join failures Redundant joins Packet loss Join/leave latencies, etc

Jitendra Garg DGM(MPLS& IPTV)

22

Technical Parameters


Jitter

: <10 msec (2 msec for HDTV) : < 0.1 % (I-frame loss critical) : 2 to 3 seconds : Critical

Packet loss

   

Zap time Latency

For HDTV 8 Mbps For SDTV 2 Mbps

23

Content Services

Jitendra Garg DGM(MPLS& IPTV)

Content Value Chain

New business opportunities

25

Content Services in Triple Play

On Demand type
Interactive VOD Scheduled Play-out( n-VOD) Scheduled Capture ( n-PVR) Client side Personal Video Recording Pay per View(PPV) Games on Demand Time Shifted TV Others ( Music Download,Music of Demand,Karaoke on Demand,TV based internet access, caller ID pop up)

Interactive type
Interactive TV Video Conferencing Interactive Online Network Gaming Interactive E-Learning Interactive E-Shopping Tele-Medicine

Internet and Voice types

Jitendra Garg DGM(MPLS& IPTV)

26

Multiple PIP Services

Jitendra Garg DGM(MPLS& IPTV)

27

Better Viewing Experience

Jitendra Garg DGM(MPLS& IPTV)

28

Business Opportunities and challenges

Jitendra Garg DGM(MPLS& IPTV)

IPTV Market


Top 3 Global IPTV Markets 2005 vs. 2010 2005 Subscribers (000) 475 273 184 2010 China USA Japan Subscriber s (000) 4,871 3,415 2,531

"IPTV is entering a crucial stage in its development. It is moving away from a technology under trial, into full commercial deployment.

Hong Kong USA France

Source: Informa Telecoms & Media

Western Europe: Top 5 IPTV Markets 2010 IPTV Subscribers (000) France Germany Italy UK 2,200 2,008 1,636 1,450 777 IPTV Revenues ($ Mil) 1,102 552 971 796 461

The Time to Test is NOW!

Spain Jitendra Garg DGM(MPLS& IPTV)

30

Volume Projections

Year 2000 2001 2002 2003 2004 2005 2006 2007 2008

Landline 26.65 32.7 38.43 41.48 42.84 46.19 45.8 45 43.8

Mobile 1.884 3.577 6.431 12.687 26.1544 52.22 110 160 220

Broadband 3 5 13 17

IPTV 0.3 0.5 2 6.8

50 in millions 40 30 20 10 0 Landline Broadband IPTV

00

02

04

06 20

20

20

20

(*Broadband figures for DSL access) Jitendra Garg DGM(MPLS& IPTV)

20

08

31

IPTV / VOD Revenue Projections

2008 Estimates
     

Broadband connections(DSL) IPTV / VOD subscriptions Broadband ARPU IPTV / VOD ARPU Broadband Yearly Revenue IPTV / VOD Yearly Revenue
Highly volatile numbers
Jitendra Garg DGM(MPLS& IPTV)

17 million 7 million Rs.500/-p.m. Rs.600/-p.m. Rs.850 Cr. Rs.420 Cr.

Major Challenges .
     

Pricing pressure CAS rollout Content Cost high due to low volumes. Revenue share models workable. Competition with cable operators Emerging Market - Capacity Anticipation ?? Comprehensive marketing strategy Regulatory issues
Jitendra Garg DGM(MPLS& IPTV)

33

Best Product In The Market

Phenomenal Speed
Jitendra Garg DGM(MPLS& IPTV)

34

Thank You

dgmbb@bol.net.in
Jitendra Garg DGM(MPLS& IPTV)