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Industry Boiler

industry boiler with tam sam som

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p.k.s21dec
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26 views11 pages

Industry Boiler

industry boiler with tam sam som

Uploaded by

p.k.s21dec
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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INDUSTR

Y BOILER
P P R E S E N T E D BY:
P R I YA J E E T S A R K A R
2023-0609-0001-0029
P R A G YA G U P TA
2023-0408-0001-0009
P R E R N A B H AT I A
2023-2505-0001-0003
PRASHANT UIKE
2023-0506-0001-0006
P R AT E E K KU M A R
SHARMA
2023-2607-0001-0003
INDUSTRI
AL BOILER
Industrial boilers are essential equipment in
various industries, providing heat and steam for
a wide range of processes. They are used to
heat water or other fluids to generate steam,
which is then used for heating, power
generation, sterilization, and other applications.
Industrial Boilers
Market
The global industrial boilers market was valued at USD
15.3 billion in 2022 and is projected to reach USD 19.8
billion by 2030, growing at a CAGR 3.3% from 2022 to
2030. Stringent government regulations to minimize
carbon emissions and maximize renewable energy
usage, increase power and food industry demand, and
use clean technology in the chemical end-use industry
drive the market. High demand for steam in various
chemical, power generation, and food industries in the
Asia Pacific is the key factor driving the market 1. 15.3 USD BILLION 2022, 19.8 USD BILLION 2030, Industrial Boilers
growth. Market Forecast to 2027 of industrial boilers is projected to grow
from USD 15.3 billion in 2022 to USD 19.8 billion by 2030, at a CAGR
of 3.3% during the forecast period:
CAGK 3.3% Growing concerns about carbon emissions and rapid growth
In industrialization will boost the industrial boilers market in the Asia
Pacific.
The market growth is attributed to Chemicals & Petrochemicals industry
and stringent government regulations toward carbon emission across
the globe. the increasing demand from the Acquisitions and product
launches will offer lucrative opportunities for market players in
the next five years
• India has 50,000 industries that require boilers and the
average boiler price is ₹30 lakhs (INR 3 million),
the TAM would be:
TAM=50,000×30,00,000=₹1,50,000crores.

• Company can only sell boilers to 30% of these industries due


to technical specifications, regulations, or logistics
constraints, then the SAM would be:
SAM=30%×TAM=0.30×1,50,000crores=₹45,000crores.

• Company has a 10% market share within the SAM,


the SOM would be:
SOM=10%×SAM=0.10×45,000crores=₹4,500crores.

TAM: ₹1,50,000 crores (entire potential market for boilers in India).


SAM: ₹45,000 crores (industries and regions your company can serve).
SOM: ₹4,500 crores (market share you could capture in the short term).
A DECISION-MAKING UNIT
(DMU) IN B2B INDUSTRIES
TYPICALLY INVOLVES
VARIOUS ROLES
RESPONSIBLE FOR MAKING
The DMU roles for these industrial boiler
BUYING DECISIONS
companies typically include:

1. Initiator
2. User
3. Influencers
4. Decider
5. Gatekeeper
6. Buyer
ICP
To create the Ideal Customer
Profile (ICP) for industrial
Ideal Customer boilers, it's important to
Profile identify key characteristics of
companies that are the most
likely to need and benefit from
your product. Here’s an ICP
tailored for industrial boilers:
Manufacturing:
Especially in sectors like steel, cement,
textiles, and food processing, where
boilers are used for generating steam or
heat for processes.
Chemical and Petrochemical: High
demand for boilers to generate steam for
chemical reactions or refining processes.
Energy and Power Generation: Boilers are
key in power plants for generating
electricity.
Pharmaceuticals:
Steam and heat are necessary for various
production stages and sterilization
processes.
Pulp and Paper: Industrial boilers play a
central role in producing steam for pulp
production and paper drying.

INDUSTRY Food and Beverage: Boilers are required


for pasteurization, sterilization, and

AND
cooking in food production processes.

SECTOR
Company Size:
Mid to Large Enterprises: Companies with
annual revenues of over $50 million that

0 require continuous or large-scale energy


production. Smaller businesses typically

1 cannot justify the expense of high-end


industrial boilers.

Geography:
Industrial Hubs: Focus on regions with high
concentrations of manufacturing or heavy

0 industries, such as:


United States: Midwest and Southern

2 regions (heavy manufacturing presence).


Germany: Chemical and automotive
industries.
India: Steel, textile, and power generation
sectors (e.g., Maharashtra, Gujarat).
OPERATIONAL
NEEDS TECHNOLOGY
PREFERENCES
High Energy Requirements: Companies that rely
heavily on process heating, steam generation, or power
Modern, Eco-friendly Solutions: Companies
generation.
transitioning to green technologies and
Energy Efficiency Focus: Companies seeking energy-
reducing their carbon footprint may prefer high-
efficient solutions to reduce operational costs and
efficiency or waste-heat recovery boilers.
carbon emissions, possibly looking for waste heat
Automation and Control: Firms that need smart,
recovery boilers.
automated systems for better control of energy
usage.

BUYING
ROLES
(DMU)
Technical Directors/Engineering Heads:
Oversee plant operations and will be
looking at the technical specifications of
the boiler.
Procurement Managers: Handle
negotiations and cost-related concerns.
Analysis in CRM
tools
“HUBSPOT”
THANK
YOU

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