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    Q-1 MIL

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    johndrivenroca0

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    Q-1 MIL

    Uploaded by

    johndrivenroca0
    9 views14 pages

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    © © All Rights Reserved

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    Copyright:

    © All Rights Reserved
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    Download as pptx, pdf, or txt
    9 views14 pages

    Q-1 MIL

    Uploaded by

    johndrivenroca0

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 14

    MULTIMEDIA

    INFORMATION AND
    MEDIA
    present by: roca
    MULTIMEDIA
    • The word multi and media are
    combined to form the word
    multimedia. The word “multi” signifies
    “many.
    • Multimedia is the presentation of text,
    pictures, audio,animation, and video
    with links and tools that allow the user
    to navigate, engage, create, and
    communicate using a computer.
    Categories of
    Multimedia
    1. Linear Multimedia
    •It is also called Non-interactive
    multimedia.
    •In the case of linear multimedia, the
    end-user cannot control the content of
    the application.
    •Linear multimedia works very well for
    providing information to a large group of
    people such as at training sessions,
    seminars, workplace meetings, etc.
    Categories of
    Multimedia
    2. Non-Linear Multimedia
    •In Non-Linear multimedia, the end-user
    is allowed the navigational control to
    rove through multimedia content at his
    own desire.
    For example computer games, websites,
    self-paced computer-based training
    packages, etc.
    5 Components of
    Multimedia
    1.)Text -is the written word in a book,
    magazine, newspaper, manuscript, or
    any other piece of writing. It’s the actual
    wording of anything that’s printed or
    written.
    2.)Image -is a photograph
    drawing/sketch, graphic, or any other
    visual representation of an
    idea/concept. Images are static in
    nature as against dynamic videos.
    3.)Audio -in the context of multimedia,
    refers to the files and devices
    associated with the ‘recording –
    processing – storing – delivery’ of
    audible sounds (voice, music, noise,
    etc.)and can be delivered through
    speakers or headphones.
    4.)Video -involves the use of video
    technology and refers to the
    ‘recording – processing – copying –
    reproducing:
    broadcasting/screening/display’ of
    moving visuals/images, usually with
    a soundtrack.
    5.)Animation -refers to the technique
    involving the rapid display of a
    sequence of progressive, static images,
    usually at 24 frames per second, to
    produce the illusion of motion. In the
    context of multimedia, it refers to the
    technique, skills, and equipment used
    to bring an idea/story/image to life.
    MEDIA
    • media are the outlets or tools used to store
    and deliver content; semantic information
    or subject matter of which the media
    contains.
    • Media comprises news, art, educational
    content, and any form of information
    that can reach or influence people,
    including television, radio, books,
    magazines, and the internet.
    Types of media:
    Print media: Print media refers to printed
    materials, such as books and magazines,
    that contain words and images.
    ex: product packaging, brochures

    Broadcast media: Broadcast media


    includes information transmitted through
    one of several mass communication
    channels.
    ex: TV, radio, magazines
    Internet media: Internet media is
    content distributed online.
    ex: Facebook, messenger, Twitter, Instagram

    Out-of-home media: Out-of-home


    media, or OOH, is media that reaches
    people when they are outside of their
    homes.
    ex: billboards, posters
    The Importance of Understanding Media in
    Today’s World
    • Media plays a key role in people’s
    everyday lives as it helps educate them
    and enables them to keep track of the
    day-to-day news, both local and global.
    Media is the best platform for people to
    get information about what’s happening
    worldwide and down the street.
    Thank you
    for
    listening!

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