Ch01_Introduction to Multimedia

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Chapter 1

Introduction to multimedia
Definition
⮚ Multimedia is a combination of text, art, sound,
animation, and video to be delivered to the user
by electronic or digitally manipulated means.
⮚ A multimedia project (like web site)
development requires creative, technical,
organizing, and business skills.
⮚ So the keys to successful development of a
multimedia project are management of digital
tools and skill sets, teamwork, general project
management, documenting and archiving.
Multimedia elements
⮚ Text, images (which could be photographs,
graphic art, animation), sound, and video are
Multimedia elements.
⮚ Multimedia becomes interactive multimedia
when a user (aka viewer) is given the option of
controlling and manipulating elements.
⮚ Interactive multimedia is called hypermedia
when a user is provided a structure of linked
elements for navigation.
⮚ The people who can develop multimedia
projects by using multimedia computer tools
and technologies are called multimedia
developers.
Multimedia types
⮚ Multimedia projects can be linear or nonlinear.
⮚ Projects that are not interactive are called linear.
Multimedia type
⮚ Projects where users are given interaction facility
(interactive multimedia) and/or navigational
control (hypermedia) are called non-linear.
Multimedia revolution
⮚ Multimedia revolution
★ To know more about multimedia revolution, a
separate file is available on elearning.
Multimedia Delivering
⮚ Multimedia requires large amounts of digital
storage when stored in an end user’s library, or
large amounts of bandwidth when distributed over
wires, glass fiber, or airwaves on a network. The
greater the bandwidth (Maximum possible data
transfer rate), the more content can be delivered
to end users quickly.
⮚ CD-ROM, DVD, and Flash Drives.
Multimedia
characteristics
⮚ discrete or continuous
⮚ Discrete media represents data in a quantized (distinct
values), digital format while continuous media represents
data as a continuous, analog signal. Examples of discrete
media include digital images, audio files, and text
documents. Continuous media includes analog audio and
video signals.
⮚ temporal or spatial
⮚ Time vs. space (location)
⮚ Temporal characterization occurs when you have a series
of images taken at different time. Correlations between
the images are often used to monitor the dynamic
changes of the object.
⮚ Spatial characterization applies when you are analyzing
one image. It includes but not limited to the coordinates,
intensity, gradient, and resolution.
Multimedia Concepts
1. Information: ideas, stories, thoughts, news, believes
and facts that has a meaning/value to user and
delivered by digital means using different multimedia
elements.
2. Domain: focused area of interest that determines the
subject and the users.
3. Interactivity: it is related to user’s action and system’s
response behavior through a multimedia project. It is to
give the user the ability to control the content of
multimedia product.
4. Applications: software programs used to show the
content and information to be delivered in a multimedia
project.
5. Content: the actual elements that contain the
information to be delivered.
Multimedia Concepts

6. Authoring Tools: software to develop (create and


edit) a specific multimedia element.
7. Product (project): starts with a task under work
by understanding the requirements. Once it is
finished and ready to be used, then it becomes a
product.
8. Developers: people (specialized, talented, or
trained) who work on producing multimedia project
by using multimedia computer tools. They mainly
may be programmers, graphic designers, text
editors, video specialists, audio specialists.
9. Users: The actual people who will use the product.
The development of a product depends on user’s
info, such as their gender, age, abilities, degree of
knowledge, and limitations.
Multimedia Evaluation
⮚ It is to assess the quality and usefulness of a project from
the point view of users and developers.
⮚ User issues
⮚ Subject/Content: has educational and entertainment value,
new and exciting, meets the needs and expectations.
⮚ Usability: a quality level of multimedia with easy to learn,
easy to use and encourages users to use it. Also, error
detection and recovery, retention of product’s value for long
time and the ability of update (evolve) by end-users.
⮚ Platform: needed software (ex. OS) and hardware used to
gather, process, and interpret user data and feedback.
⮚ Cost: Users are willing to pay for projects that offer clear
benefits and meet their needs while staying within their
budget constraints. Projects that offer a balance between
cost and value are more likely to attract and retain users,
resulting in higher user satisfaction and loyalty.
Multimedia Evaluation
(Cont.)
⮚ Developer issues
⮚ Subject/Content: Developers ensure that the
content presented within the project is
accurate, up-to-date, and complete. Also, they
work with content creators or stakeholders to
ensure that the content is relevant to the
project's goals and the needs of its users.
Developers may be involved in structuring and
organizing content hierarchically, include
search functionality, and developers assess the
search features' accuracy and speed. They
assess the quality of images, videos, and other
media elements.
⮚ Performance: focuses on how well the project
functions, how efficiently it operates, and how
it meets the specified requirements (Response
Time, Scalability, Resource Utilization,
Database Performance, Caching).
Multimedia Evaluation
(Cont.)
⮚ Developer issues
⮚ Delivery: the process of delivering the project to its
intended users, stakeholders, or clients. Assessing the
delivery of a project is important for developers to
ensure that the project meets quality standards, is well-
received, and provides value.
⮚ Interface: A well-designed and -documented API
simplifies the integration of external services, A clean
codebase is easier to understand and debug, support
modularity and encapsulation. Modular code allows
developers to work on isolated components, making it
easier to manage and test.
Multimedia Aspects
1. Capture: the process of recording or obtaining various forms
of media, such as images, audio, video, or text, for the purpose
of storage, manipulation, playback, or distribution. Capturing
media involves the conversion of analog information into a
digital format that can be stored, edited, and utilized within
multimedia projects.
2. Representation: how data, information, or content is
portrayed or conveyed in a multimedia system or project. It
involves the transformation of various types of data, such as
text, images, audio, video, and interactive elements, into a
format that can be presented, processed, and understood by
users (Media Encoding, Compression, and Data Visualization).
3. Storage: refers to the process of storing and managing
multimedia content. This content is typically saved in digital
formats on storage devices or servers for retrieval,
manipulation, and presentation within multimedia projects or
applications (cloud storage, local storage, backup, metadata,
database storage).
Multimedia Aspects (Cont.)

4. Transmission and Information Exchange: refers to the process of


sending and sharing multimedia content from one location to another. It
involves the transfer of various types of media in the shape of knowledge, or
messages between individuals, or systems, across networks to reach
recipients. Transmission can occur over various mediums, including wired
and wireless networks, the internet, satellite communication, and more.
There are many key aspects of transmission like Data Transfer, Real-Time and
Non-Real-Time, Multimedia Protocols, Quality of Service, and Data Rate and
Bandwidth
5. Processing: refers to the manipulation, transformation, and handling of
various types of media elements. Processing involves a wide range of tasks
and operations that are performed on multimedia content to enhance, edit,
and prepare it for presentation, distribution, or storage .
6. Presentation: refers to the act of displaying or showcasing multimedia
content to an audience, typically through visual and auditory means.
Presentations can take many forms, including slideshows, websites,
interactive applications, and more.
7. Perception: refers to the way in which individuals interpret and make
sense of the multimedia content they experience. It encompasses how the
human senses, primarily sight and hearing, process and understand the
various media elements. The perception of multimedia content is influenced
by cognitive processes (attention, memory, and reasoning,), emotions (evoke
feelings of happiness, sadness, empathy, or excitement), and sensory inputs
(visual and auditory senses)

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