New balance campaign

New Balance has officially unveiled the latest sneaker in its 990 series, the Made in USA 990v6. Here's everything we know and all you need to cop.

New Balance 850 campaign by Avenue Antwerp

Aimé Leon Dore and New Balance have collaborated once again to introduce a new collection of 860v2s for SS24. The new collection diverges from the first set of 860v2s released this year by introducing a brighter 2000’s inspired palette. The shoe's upper is composed of an open-holed mesh, combined with glossy synthetic overlays, showcasing the attention to detail to preserve the shoe's original purpose. Each iteration features a highly breathable mesh upper, N-ergy cushioning, ABZORB sole…

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Its clever marketing campaign highlights the brand’s tongue-in-cheek attitude toward connecting with new consumers embracing the chunky sneaker wave.

To celebrate a new wave of summer-ready colourways of the New Balance WRPD, we hit the streets of Södermalm alongside two locals, Mustapha and Denise, to experience a classic day out in the city

The music discovery platform, COLORSxSTUDIOS, has recently unveiled a sneaker collaboration with New Balance, including two 327 styles.