Title company marketing ideas

In this week's title tip from expert Lydia Blair we learn what the four key roles are for title companies, and what they don't do.

If you think back to when you bought your house, you may remember working with a title company. You probably hired a title company because you wanted to make sure there were no issues with the property you were buying. But now that you’re selling your home, you may be asking what does a title company do for the seller?

By Lydia BlairSpecial Contributor Title companies in Texas all offer the same basic services. And since title policy premiums are regulated by the state, there isn’t much difference in cost from one to the next. What makes one title company better than another? What keeps agents going back to their favorite escrow officers time after…

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For title professionals looking to increase their company’s brand awareness and reach more potential clients, dedicating some time to writing content is an important part of telling your brand story. Here are tips on creating freat content for your title company

Small businesses need to STAND OUT with crazy and creative marketing ideas! Click to blog to try these 5 tactics that increase your visibility and sales.

As a land investor, I've closed a lot of deals myself (without the help of a professional closing agent). After facilitating hundreds of closings this way, I've developed a good fundamental understanding of how to close real estate deals on my own. Whenever my profit margin in the deal is $5K or higher, it's pretty easy to justify the value of title insurance, but NOT necessarily enough to cover the cost of paying for a title company or real estate attorney to facilitate the closing for me…

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The 11 best referral marketing ideas you may not have thought of before, including a critical point you need to keep in mind regardless of any idea you use.