Beverage brand identity

Juicy is a brand of natural juices produced with organic fruits, coming directly from plantations in Minas Gerais, a state in southeastern Brazil. Starting from the following question: “what would a modern organic juice brand look like, but also rescue the essence of the design of the 80s?”. It was from this idea that Juicy […]

The chunky, retro typeface is the consistent element that allows the branding across each flavor variant to add to a cohesive brand experience. Each beer is adorned with a striking two-tone color pairing and a bold letter or number that takes up most of the design space. So confident that each brew has it’s own […]

Tasmanian multi-disciplinary creative Megan Perkins has partnered with organic non-carbonated drinks brand Dodge to create a punchy identity that reflects the beverage’s benefits. Crafted to avoid hangovers, Dodge is designed to be drunk after heavy drinking, in effect ‘dodging’ the side effects one may have.

High Tide is a new cannabis-infused kombucha brand with packaging designed by Unlearn Studio. The psychedelic-inspired packaging system leans into cannabis influences, and by keeping the brand’s logo at the top of the can, the “high” nature of the brand is visually reflected. In addition to the psychedelic typography, the color-drenched cans reflect a colorful […]

Sip Sip is around the corner, ready to take you back to the nostalgia of your childhood days. Slurp down every sip of fresh flavored sugarcane juice. SIP SIP is a traditional sugarcane juice cart with modern standards and hygiene. Carts can be visited across Delhi, serving glasses of childhood nostalgia, with a twist.What we’ve done : —Strategic Discovery, Brand Identity, Product Makeover, Cart Graphics, Marketing Materials, Social Media campaigns

When packaging is simple yet packs a punch, it quickly impacts consumers can make or break a sale. HeyHey’s packaging by Seachange is beautifully minimalistic, yet the oversized typography and eye-catching color combinations are likely to earn consumers’ attention quickly. In fact, before I even knew what type of beverage came inside these funky cans, […]

Cha Sparkling Tea by Wedge.

Carla Young is a brand designer and art director working in Berlin, creating bespoke visual identity systems for various brands and social causes around the world.

mockups for froot🍎🥭 my two favorite things about this project: the wordplay on the brand name and the squiggly pattern on the packaging! #tdkpeepshow #logosai @crenerit