Channel branding

ch NOW Channel branding

MBCevery1 is one of the most popular entertainment channels in Korea. Our mission was to redesign their logo and the network design package so that viewers can understand the channel’s identity. We focused on number ‘1’ and designed it as a doorway to…

Rebranding Khazar TV channel.

- Client: CJ ENM- Executive Produce: tvN Visual Mkt- Creative Director: Youngmin Kim- Concept Dev. & Styleframes: Youngmin Kim, Joonmoe Park, Jeonghwan Choi- Sound design: Sunwoo Shawn Kim[Lead Film]: Joonmoe Park[Manifesto]: Joonmoe Park[End Poli…

NEXT TV is a brand new channel. It covers a bunch of topics that are current and relevant to its young target – music, е-sports, app reviews, games, technologies, extreme sports and more. We were in charge of fully branding it from scratch.

Client: KBSExecutive Produce: KBS Brand Martketing DivisionCreative Director: Youngmin KimConcept Dev. & Brand Design: Youngmin Kim, Daeun Kim[Brand Film]Daeun Kim, Haram Lee, Youngmin KimSound design: 274 Custom

XtvN, the new channel from tvN targets young people that enjoy random entertainments. The colorful and flexible logo X reflects the characteristics of the channel, and the variations of X represents unexpected fun that are flexible and eccentric like the…

Branding, Motion Graphics, Graphic Design, Adobe After Effects

Li TV Channel Branding Pitch

Recent change of positioning entailed creating the new brand identification. Target audience – men aged 35-45, living in cities with population over 50k Marketing concept: Get ready for life in this crazy world! 2+2 represents alacrity, tension, support, …