Boxing branding

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The Brand Identity Hoarding Design, Boxing Techniques, Craft Box, Sports Design, Graphic Design Branding, Typography Poster, Graphic Design Posters, Identity Design, Creative Studio

LA-based design studio Forth + Back have collaborated with Craft Boxing, Los Angeles’ eminent boxing company founded and run by George Forman III, to develop their maiden apparel drop, Rhythm Season. Visually reflecting the crossover between boxing and jazz culture, the subsequent series is punchy, rhythmic and rife with contrasts – from the juxtaposition in form and space to the tension between the range’s hand-rendered linework and stark typeface.

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