Leader Price, (full name: Société S.A. Leader Price Holding), was a French discount store chain of the Groupe Casino, headquartered in Paris, France.[1] The chain sold 545 directly owned stores in France in 2020.[2] In its results for the first half of 2024, the Casino group announced that the franchise activities are part of the discontinued operations.
 | |
| Company type | Subsidiary |
|---|---|
| Industry | Retail |
| Founded | 1986 |
| Founder | Jean Baud |
| Defunct | 2024 |
| Headquarters | , France |
| Parent | Groupe Casino |
| Website | leaderprice |
History
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In September 1989, Leader Price was created after the opening of the first store in Paris by Jean Baud and Albert Baussan. From 1989, the chain primarily extended in Paris, with the American group TLC Beatrice becoming the main shareholder.
In September 1997, the Casino group took over Leader Price, with 250 stores (and Franprix, 400 stores) from TLC Beatrice, and opened Leader Price in Belgium.
In March 2010, the chain modernized and changed its logo to a more simple one. Leader Price had over 500 stores in France in 2013.[3]
In December 2020, Casino Group sold to Aldi 545 supermarkets and three warehouses of Leader Price and another 2 Casino supermarkets in France for €717 million.[4] Aldi closed 31 Leader Price stores, while the rest have been integrated into Aldi by the end of 2021.[5]
In its results for the first half of 2024, the Casino group announced that the Leader Price franchise activities are part of the discontinued operations. [6]
References
edit- ^ "Mentions légales Archived 2009-05-09 at the Wayback Machine." Leader Price. Retrieved on 24 June 2010. "4 Rue Galilée, 75116 Paris"
- ^ "Casino Completes Sale Of Leader Price Assets To Aldi France". esmagazine.com. December 2020. Retrieved 1 December 2020.
- ^ "List of stores in France". LeaderPrice.fr. Retrieved 9 June 2013.
- ^ "Casino Group completes sale of 545 Leader Price stores to Aldi France". spglobal.com. Retrieved 1 December 2020.
- ^ "Près de 120 magasins Leader Price ont déjà été transformés en Aldi". captai.fr (in French). 19 March 2021. Retrieved 19 March 2021.
- ^ Groupe Casino (July 30, 2024). "PREMIER SEMESTRE 2024 - La transformation du Nouveau Casino est enclenchée" (PDF). Groupe Casino.
External links
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- Leader Price (in French)
- Leader Price Belgium (in French)
- Leader Price Martinique (in French)
- Leader Price Argentina (in Spanish)
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