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Fifty Shades of Black

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Fifty Shades of Black
Theatrical release poster
Directed byMichael Tiddes
Written by
  • Marlon Wayans
  • Rick Alvarez
Produced by
Starring
CinematographyDavid Ortkiese
Edited byLawrence Jordan
Music byJim Dooley
Distributed byOpen Road Films
Release date
  • January 29, 2016 (2016-01-29)
Running time
92 minutes[1]
CountryUnited States
LanguageEnglish
Budget$5 million[2]
Box office$18.2 million[3]

Fifty Shades of Black is a 2016 American comedy film directed by Michael Tiddes and starring Marlon Wayans, who also co-wrote and co-produced the film. The film is a parody of the 2015 erotic romantic drama film Fifty Shades of Grey, and was released theatrically on January 29, 2016.

Plot

A young student goes to interview a wealthy, handsome businessman for her college newspaper and becomes drawn in to a decidedly kinky relationship. Yes, that's the plot of last year's most controversial movie, Fifty Shades of Grey. This wickedly funny spoof takes the same story and sends up all of its most famous scenes. Marlon Wayans, who also starred in and co-wrote director Michael Tiddes' rib-tickling Paranormal Activity send-up A Haunted House, plays controlling tycoon Christian Black. Kali Hawk is the innocent Hannah Steele. Watch out too for veterans Fred Willard and Jane Seymour joining in the hilarity as Christian's adoptive parents. And the film doesn't just have Fifty Shades in its zany scattershot comedy sights. The likes of Magic Mike, Zero Dark Thirty and Whiplash are also on the receiving end.

Cast

Production

On June 3, 2015, it was announced that Open Road Films had acquired the US distribution rights to the yet-to-be made film for $5 million.[8][9]

Principal photography on the film began August 11, 2015 in Los Angeles.[10]

Release

The film was released on January 29, 2016, in North America and Poland. It will be released in the United Kingdom on 11 March 2016, whilst the film was released in the Czech Republic on 28 January.

Reception

Box office

Fifty Shades of Black has grossed $11.5 million in North America and $6.6 million in other territories for a worldwide total of $18.1 million, against a budget of $5 million.[3]

The film was released in North America on January 29, 2016, alongside Kung Fu Panda 3, The Finest Hours, and Jane Got a Gun. The film was projected to gross $10–11 million from 2,075 theaters in its opening weekend.[11] The film grossed $275,000 from its Thursday night previews, $2.3 million on its first day, and $5.9 million in its opening weekend, finishing 10th at the box office.[12]

Critical response

On Rotten Tomatoes the film has a rating of 8%, based on 40 reviews, with an average rating of 2.8/10. The site's consensus reads, "Wildly erratic even for a spoof movie, Fifty Shades of Black bears the unfortunate distinction of offering fewer laughs than the unintentionally funny film it's trying to lampoon."[13] On Metacritic, the film has a score of 28 out of 100, based on 11 critics, indicating "generally unfavorable reviews".[14] Audiences polled by CinemaScore gave the film an average grade of "C" on an A+ to F scale.[12]

British film critic Mark Kermode gave the film a negative and short review, saying simply, "It's just not funny." [15]

References

  1. ^ "FIFTY SHADES OF BLACK (15)". British Board of Film Classification. February 4, 2016. Retrieved February 5, 2016.
  2. ^ Scott Roxborough (June 16, 2015). "SquareOne Takes Marlon Wayans' 'Fifty Shades' Spoof for Germany". The Hollywood Reporter. (Prometheus Global Media). Retrieved June 16, 2015.
  3. ^ a b "Fifty Shades of Black (2016)". The Numbers. Retrieved March 12, 2016.
  4. ^ a b c d Martin, Annie (November 20, 2015). "Trailer released for Marlon Wayans parody 'Fifty Shades of Black'". UPI.
  5. ^ a b McNary, Dave (August 11, 2015). "Kali Hawk, Mike Epps Join Marlon Wayans in ‘Fifty Shades of Black’ Spoof". Variety.
  6. ^ Dave McNary (August 11, 2015). "Kali Hawk, Mike Epps Join Marlon Wayans in 'Fifty Shades of Black'". Variety. Retrieved August 29, 2015.
  7. ^ [1].
  8. ^ Fleming, Mike (June 3, 2015). "Marlon Wayans '50 Shades Of Grey' Spoof Heads To Open Road". Deadline. Retrieved August 29, 2015.
  9. ^ Dave McNary (June 3, 2015). "Marlon Wayans' 'Fifty Shades' Spoof Bought". Variety. Retrieved August 29, 2015.
  10. ^ Kay, Jeremy (August 11, 2015). "Production begins on 'Fifty Shades Of Black' | News | Screen". Screendaily.com. Retrieved August 29, 2015.
  11. ^ "'Kung Fu Panda 3' Will Dig Box Office Out Of The Snow With $40M+ Opening – Preview". deadline.com.
  12. ^ a b "'Kung Fu Panda 3' Kicking Up $13M Friday & $44M-$45M Opening Weekend". deadline.com.
  13. ^ "Fifty Shades of Black (2016)". Rotten Tomatoes. Retrieved March 12, 2016.
  14. ^ "Fifty Shades of Black reviews". Metacritic. Retrieved February 3, 2016.
  15. ^ "Fifty Shades Of Black reviewed by Mark Kermode". YouTube. Retrieved March 12, 2016.
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