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LFC TV

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LFC TV
Ownership
OwnerLiverpool FC,

LFC TV is the dedicated official channel for English football club Liverpool Football Club which launched on 20 September 2007. It was formerly offered as part of the Setanta Sports package, but is currently a stand-alone free-to-air channel.[1]

The channel has also always been broadcast live on the club's official website as part of the e-Season Ticket subscription, the site's premium content offering.

History

Liverpool FC TV (abbreviated LFC TV) is a dedicated channel, similar to ones such as the now defunct Arsenal TV, Celtic TV and Rangers TV (all of which were also operated by Setanta Sports), as well as active channels MUTV and Chelsea TV. Irish broadcaster Setanta Sports signed the multi-million euro deal to secure exclusive distribution rights for the channel from launch-date in September 2007, to the UK and Ireland.

Setanta declined to put a value on the three-year deal, but sources said it would be "in the low millions". This figure includes rights payments from Setanta to Liverpool, as well as payments for a package of marketing and promotional rights.

The channel is broadcast seven days a week between the hours of 10:00 UTC and 01:30 UTC. Due to the demise of Setanta Sports' UK Division, it is currently possible to view the channel for free, should you subscribe to Sky Television or Virgin Media's XL Pack. It is also available via the club's premium online subscription package, the E-Season Ticket.[2][3][4]

On the 14th October 2009, the channel made history by becoming the first club channel to broadcast a World Cup qualifying match live, when it showed the 2010 FIFA World Cup qualification - UEFA Group 5 match between Bosnia and Herzegovina and Spain, which Spain went on to win 5-2, which resulted in them finishing their group with a 100% record.[5]

Channel Content

  • Exclusive interviews with staff and players
  • Full ninety minute replays of every Liverpool match in the Premier League, Champions League, and Carling Cup, including post match coverage & studio analysis
  • Pre-match coverage of all Liverpool games
  • Live news programme, LFC Interactive at 18.00GMT (repeated at 22.30GMT) from Monday to Friday and also matchday Saturdays
  • Classic matches including the top one hundred Premier League games
  • Many Liverpool friendlies and all reserve games are broadcast live
  • Interactive studio discussions and call-in show, "This is Anfield" with former Liverpool players, supporters, celebrity fans and football experts
  • Documentaries based on the club's history
  • John Barnes Show. A chat show featuring former players and managers, current players and celebrity fans

Presenters

  • Peter McDowall,[7] former Radio City sports presenter
  • Matt Critchley[8]
  • Paul Salt, former Radio City and current Real Radio presenter

Branding

The branding for this new sports channel was designed by Michael Sutton-Long at Liquid tv in 2007.

References

  1. ^ "Setanta to offer Liverpool FC channel". The Guardian. 2007-07-11. Retrieved 2009-12-16.
  2. ^ "Liverpool FC: TV channel to continue". Digital Spy. 2009-06-23. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  3. ^ "LFC STATEMENT REGARDING LFC TV". Liverpool FC. 2009-06-23. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  4. ^ "LFC TV IS CURRENTLY FREE". Liverpool FC. Retrieved 2009-08-20. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  5. ^ "LFC TV MAKES HISTORY". Liverpool FC. Retrieved 2009-10-14. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  6. ^ Liverpoolfc.tv. "LFC MEET THE LFC TV PRESENTERS: CLAIRE ROURKE". {{cite web}}: External link in |author= (help)
  7. ^ Liverpoolfc.tv. "LFC MEET THE LFC TV PRESENTERS: PETER MCDOWALL". {{cite web}}: External link in |author= (help)
  8. ^ Liverpoolfc.tv. "LFC MEET THE LFC TV PRESENTERS: MATT CRITCHLEY". {{cite web}}: External link in |author= (help)

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