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Merged
merged 4 commits into from
Nov 21, 2023
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Add link to where to find Conversion Label #5667

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2585e89
Add info about where to find Conversion Label
sarahrudy Nov 13, 2023
c10a8b2
Fix numbers that were changed
sarahrudy Nov 13, 2023
0739938
Add more specific link to event snippet in Google docs
sarahrudy Nov 13, 2023
821e632
Update src/connections/destinations/catalog/google-ads-gtag/index.md
stayseesong Nov 21, 2023
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3 changes: 3 additions & 0 deletions src/connections/destinations/catalog/google-ads-gtag/index.md
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Expand Up @@ -77,6 +77,9 @@ To figure out if an event is flagged for conversion, follow these steps:

5. Go to the **Settings** tab for your Gtag destination in Segment on a new webpage and choose **Click Conversions** to look at the mapped `track()` events and make sure the events are mapped to the correct **Conversion Label**.

> info ""
> The conversion label is unique to each conversion action and is configured per mapping. You can find the conversion label in the [event snippet](https://support.google.com/google-ads/answer/7548399?hl=en#:~:text=For%20website%20conversion,currency%27%3A%20%27USD%27%0A%20%20%20%20%20%20%7D){:target="_blank"}. The event snippet should have `send_to: 'AW-123456789/AbC-D_efG-h12_34-567'`. The conversion label is the part after the '/'.

![Edit Settings](../../images/conversion-settings.png)

6. Go back to your website and trigger the event mapped to the conversion. For example, as shown in the image above, it would be `Order Completed`.
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