Social media advert

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McDonald's Outdoor Advert By DDB: Signs | Ads of the World™ Print Advertising Design, Visual Advertising, Car Advertising Design, Clever Advertising, Advertising Creative, Real Estate Marketing Design, Ads Creative Advertising Ideas, Ad Of The World, Creative Advertising Design

It’s a fact: when one’s hungry, they’re not only moody but super-aware of food-related signs, too. Inspired by the true story of a ravenous creative who projected her craving for McDonald’s onto a rainy sidewalk, we came up with a series of atmospheric OOH posters that creatively integrate the renowned Golden Arches with outdoor elements, making one wonder if it’s time for a juicy Big Mac McMenu. The signs, chico. They never lie.

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This ad campaign “highlights” women of distinction throughout history in order to sell the company’s product, highlighters of course! While clever, one must question, is this advertisement meant to play on the emotions of feminists for the sake of making money? If so, is this ethical? Do ads that elicit an emotional response sell more products? How should we view these types of images to prevent ourselves from being manipulated? Clever Ads, Lions International, Logos Retro, Guerrilla Marketing, Clever Advertising, Ad Of The World, Cannes Lions, Creative Advertising Design, 광고 디자인

This ad campaign “highlights” women of distinction throughout history in order to sell the company’s product, highlighters of course! While clever, one must question, is this advertisement meant to play on the emotions of feminists for the sake of making money? If so, is this ethical? Do ads that elicit an emotional response sell more products? How should we view these types of images to prevent ourselves from being manipulated?

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