Gen z brand identity

Opinions on corporate and brand identity work

A gaggle of disruptive brands is deftly targeting consumers born between 1997 and 2012.

Designer Katrina Romulo goes bold for period brand Halia, sidestepping the “secretive aspect” of menstruation products.

How does Gen Z interact with brands? Check out the link to read the What Makes Them Buy: Gen Z Buyer Behaviors 2023 blog post to get into the nitty gritty of it all! 🦄 #influencermarketing #digitalmarketing #socialmediamarketing #marketingtips #theshelf

Want to connect with Gen Z on social media? Discover 5 marketing strategies to implement in 2024.

Product Design, Branding, Graphic Design, Adobe Photoshop, Adobe Illustrator

Case Study VIDA comes from the acronym “Value, Identity, Directness, and Authenticities,” which are key components for creating this Gen Z-led consultancy and marketing agency. ‍ A platform based on the philosophy of giving young people worldwide the opportunity to share their perspectives with brands and to establish connections and experience new global opportunities. However, […]

okay so is an online platform that targets Gen Z, in which teenagers can ask questions about sexuality, identity, and relationships. The app is supported by experts on a wide range of topics that are readily available to provide accurate and well-informed answers.