Marketing terms

3 Colours Rule is an award-winning branding strategy agency for tech companies. We offer branding, brand strategy, design and marketing.

📊 Marketing vs. Sales: What's the Difference? 🤔 Marketing is all about the long game, attracting a large audience with a pull strategy and promotions. 🌐 Sales, on the other hand, focuses on short-term goals, using a push strategy to close the deal and sell products. 💼 Swipe to see how each plays a vital role in business success! 🚀 #Marketing #Sales #BusinessStrategy #Growth #AudienceEngagement #MarketingStrategy #SalesGoals #BusinessTips #business #marketingdigital #digitalmarketing…

These are two terms that often get mixed up. A brand’s voice and tone are essential for building trust and connection with its audience. The voice ensures consistency, reflecting the brand’s values and personality across all touchpoints. The tone adapts to resonate with the emotions and context of each message. Together, they create a cohesive identity, foster meaningful relationships, and differentiate the business in a competitive market, ensuring the brand remains memorable and rela...

Having a strong brand strategy is crucial, as it differentiates your brand from competitors, enhances recognition, and fosters customer loyalty. It aligns business goals, directs marketing efforts, and boosts brand equity by increasing perceived value. One of the most important benefits is that it provides clear direction for marketing campaigns and messaging. Use it as a checklist to execute your brand strategy, which drives long-term success and growth. Follow @kenny.kenray for brandi...

These design terms are often confusing, even for designers. But as creatives, they should be in our vocabulary. I’ve simplified these key concepts in an infographic on design terms for easy understanding. Follow @kenny.kenray for more tips in branding and design. #businessofdesign #designbusiness #graphicdesigning #graphicdesign #graphicdesigner #graphicdesigntips #creative #creativity #creatives #creativeindustry #creativelife #freelancer #freelancerdesigner #designbusiness #designtermin...