The purpose of this research is to highlight the relationship between green product attributes an... more The purpose of this research is to highlight the relationship between green product attributes and consumer trust that influence consumers’ decision to purchase green products in the context of Pakistan. This study contributes to determining quantitatively how green product attributes such as physical, perceptual, and reflexive attributes influence consumers’ trust to purchase a green product and investigates the mediating role of green marketing. Data was collected from different industrial sectors through a survey questionnaire. We employed Structural Equation Modeling (SEM) using the SMART-PLS software to check the reliability and validity of the constructs, and to test the hypotheses. This study reveals variations in terms of shaping the sustainable consumers’ buying behavior by modifying product attributes and green marketing strategies that are in congruence with the proposed hypotheses of this study. In the end, the findings and interpretations of the results are given which ...
The current research investigates a conceptual model to clarify the key predictors influencing th... more The current research investigates a conceptual model to clarify the key predictors influencing the Chinese and Pakistani consumers’ intentions to adopt mobile banking. The proposed mode based on technology adoption model (TAM) and was further extended by adding the moderating effect of uncertainty avoidance. Partial least square (PLS) and hierarchal regression analyses were used to analyze the data collected from both countries. The results showed that subjective norm, perceived usefulness and perceived ease of use were the important factors in using m-banking services in Pakistan. Perceived usefulness mediated the relationship of perceived ease of use and subjective norm with individuals’ intentions. On the other hand, perceived usefulness was proofed to be a key factor in China that affected m-banking services. Perceived ease of use has indirect effect on individuals’ intention through perceived usefulness. In addition, uncertainty avoidance moderated the relationship between perc...
The slow and inadequate environmental performance of higher education institutions is attracting ... more The slow and inadequate environmental performance of higher education institutions is attracting the consideration of researchers toward a behavioral change of teachers and students rather than just concentrating on learning and technology adoption. Based on the ability–motivation–opportunity (AMO) theory, this research aims to explore a relationship between green human resource management practices (i.e., ability, motivation, and opportunity) with student’s pro-environmental behavior (PEB). The environmental knowledge as a mediator and the leader’s support as a moderator are examined in the developed relationship. Then, the model is analyzed among students of public universities in Pakistan. It has been observed that green AMO-enhancing practices are significantly affecting the student's PEB and environmental knowledge considerably mediates these associations. Moreover, the leader’s support moderates the effect of green ability-enhancing practices and green opportunity-enhancing practices on student’s PEB. The current study not only contributes to green human resource management research but also provides significant implications for decision makers to develop policies for a sustainable environment in higher education institutions of Pakistan.
Sadia Akhtar, Amjid Amin, Muhammad Irfan, Adnan Khaliq School of Public affairs, University of Sc... more Sadia Akhtar, Amjid Amin, Muhammad Irfan, Adnan Khaliq School of Public affairs, University of Science and Technology of China, Hefei 230026, PR China. Department of Economics, University of Peshawar, 25120, Pakistan. School of Chemistry and Material Science, University of Science and Technology of China, Hefei 230026, PR China. Corresponding Author: Sadia Akhtar, School of Public Affairs, University of Science and Technology of China, Hefei, Anhui, 230026, PR China.
Some research studies have suggested that obsessive social networking involvement could turn into... more Some research studies have suggested that obsessive social networking involvement could turn into compulsive behaviour among university students. Social networking sites or Web 2.0 is an open and public platform where users can communicate, share, and interact, as well as make social contacts. The important feature of this research is to access the impact of excessive use of social networking sites on SNS self-disclosure. Social networking is a popular tool, especially among the younger generation. The key idea of this study is to discover the mediating effect of SNS addiction and the excessive use of social networking sites, frequently with too much self-disclosure. Specifically, this study proposes a model that shows how SNS addiction increases. Further, this study also found a moderating effect of students’ personalities in these connections. For this study, data was collected online using the Google documents application with university students in Pakistan. In a total of 310 sa...
One of the most significant changes in the current age is the way of learning and teaching in edu... more One of the most significant changes in the current age is the way of learning and teaching in education sector and also in organizations. Because of the shift in edification and enlightenment paradigms it is necessary to get the better understanding of technology adoption and its antecedents, which must be investigated to enhance the e-learning intention and usage behaviour of individuals. The aim of this paper is to analyse the factors affecting behavioural intentions of students towards web base e-learning system for indulging more students to attain higher education with better quality to uplift individual & economic development. The paper proposes a research framework to test the hypothesised model. Data was collected from 310 undergraduate students using e-learning technology in Pakistan via questionnaire. The collected data was analyzed using structural equation modelling technique through SPSS and SmartPLS 3.0. Based on extensive literature review on technology acceptance mod...
PurposeThe purpose of this paper is to examine the important role of intangible resources under r... more PurposeThe purpose of this paper is to examine the important role of intangible resources under resource based view (RBV) such as dominant logic (information filter and learning/routines) and dynamic managerial capabilities (managerial human capital, HC; social capital, SC and managerial cognition, MC) in small and medium sized enterprises (SMEs) innovation performance in Hefei, Anhui province China.Design/methodology/approachAn empirical study was conducted while distributing 498 questionnaires among different SMEs in Hefei, of which around 429 responses were received. Structural equation modeling (SEM) was employed to test the proposed hypotheses.FindingsThis research study is an endeavor to fill the missing link in the existing literature, and empirical analysis of this research supports all the hypotheses confirming that dominant logic and dynamic managerial capabilities are valuable intangible resources and positively and significantly influence the SMEs innovation performance....
Rapid development of smartphone technologies in Asian countries has increased the demand of mobil... more Rapid development of smartphone technologies in Asian countries has increased the demand of mobile banking in financial services and mobile commerce. Current research is conducted for mobile banking adoption in China and Pakistan. The social influence was added with technology acceptance model to investigate the direct effect on individuals' intention. Moderating role of cultural values was explored in the proposed model. Empirical study was performed for the data received from both countries to examine the developed model. Multiple and hierarchical regression analyses (IBM SPSS software) were carried out to test the proposed hypotheses. We have observed that perceived usefulness, social influence, and perceived ease of use are significant predictors of individuals' intentions to adopt m‐banking in Pakistan, whereas the perceived usefulness is an important predictor in China. The moderating role of cultural values was observed as dampening factor in positive relationship bet...
Chemical Industry and Chemical Engineering Quarterly, 2017
The growing demand for niobium pentoxide, based on its use in separation processes, established i... more The growing demand for niobium pentoxide, based on its use in separation processes, established its prominent significance as a leading candidate in the field of separation science and technology. This study reports the extraction of niobium pentoxide from pyrochlore ore occurring in Sillai Patai, KPK, Pakistan. It is difficult to recover niobium pentoxide from Pakistani ore due to its low concentration. Niobium pentoxide is an important material used in manufacturing industries for different purposes. Most of the commercially employed extraction processes are associated with serious environmental impacts and are not efficient in extracting niobium pentoxide from low concentration pyrochlore. Alkali potash has been used for separation and purification of niobium pentoxide because it is efficient and an environmentally friendly process. The leaching of niobium pentoxide is carried out in a batch reactor using alkali potash as a leachant. Various process parameters, including ore part...
The purpose of this research is to highlight the relationship between green product attributes an... more The purpose of this research is to highlight the relationship between green product attributes and consumer trust that influence consumers’ decision to purchase green products in the context of Pakistan. This study contributes to determining quantitatively how green product attributes such as physical, perceptual, and reflexive attributes influence consumers’ trust to purchase a green product and investigates the mediating role of green marketing. Data was collected from different industrial sectors through a survey questionnaire. We employed Structural Equation Modeling (SEM) using the SMART-PLS software to check the reliability and validity of the constructs, and to test the hypotheses. This study reveals variations in terms of shaping the sustainable consumers’ buying behavior by modifying product attributes and green marketing strategies that are in congruence with the proposed hypotheses of this study. In the end, the findings and interpretations of the results are given which ...
The current research investigates a conceptual model to clarify the key predictors influencing th... more The current research investigates a conceptual model to clarify the key predictors influencing the Chinese and Pakistani consumers’ intentions to adopt mobile banking. The proposed mode based on technology adoption model (TAM) and was further extended by adding the moderating effect of uncertainty avoidance. Partial least square (PLS) and hierarchal regression analyses were used to analyze the data collected from both countries. The results showed that subjective norm, perceived usefulness and perceived ease of use were the important factors in using m-banking services in Pakistan. Perceived usefulness mediated the relationship of perceived ease of use and subjective norm with individuals’ intentions. On the other hand, perceived usefulness was proofed to be a key factor in China that affected m-banking services. Perceived ease of use has indirect effect on individuals’ intention through perceived usefulness. In addition, uncertainty avoidance moderated the relationship between perc...
The slow and inadequate environmental performance of higher education institutions is attracting ... more The slow and inadequate environmental performance of higher education institutions is attracting the consideration of researchers toward a behavioral change of teachers and students rather than just concentrating on learning and technology adoption. Based on the ability–motivation–opportunity (AMO) theory, this research aims to explore a relationship between green human resource management practices (i.e., ability, motivation, and opportunity) with student’s pro-environmental behavior (PEB). The environmental knowledge as a mediator and the leader’s support as a moderator are examined in the developed relationship. Then, the model is analyzed among students of public universities in Pakistan. It has been observed that green AMO-enhancing practices are significantly affecting the student's PEB and environmental knowledge considerably mediates these associations. Moreover, the leader’s support moderates the effect of green ability-enhancing practices and green opportunity-enhancing practices on student’s PEB. The current study not only contributes to green human resource management research but also provides significant implications for decision makers to develop policies for a sustainable environment in higher education institutions of Pakistan.
Sadia Akhtar, Amjid Amin, Muhammad Irfan, Adnan Khaliq School of Public affairs, University of Sc... more Sadia Akhtar, Amjid Amin, Muhammad Irfan, Adnan Khaliq School of Public affairs, University of Science and Technology of China, Hefei 230026, PR China. Department of Economics, University of Peshawar, 25120, Pakistan. School of Chemistry and Material Science, University of Science and Technology of China, Hefei 230026, PR China. Corresponding Author: Sadia Akhtar, School of Public Affairs, University of Science and Technology of China, Hefei, Anhui, 230026, PR China.
Some research studies have suggested that obsessive social networking involvement could turn into... more Some research studies have suggested that obsessive social networking involvement could turn into compulsive behaviour among university students. Social networking sites or Web 2.0 is an open and public platform where users can communicate, share, and interact, as well as make social contacts. The important feature of this research is to access the impact of excessive use of social networking sites on SNS self-disclosure. Social networking is a popular tool, especially among the younger generation. The key idea of this study is to discover the mediating effect of SNS addiction and the excessive use of social networking sites, frequently with too much self-disclosure. Specifically, this study proposes a model that shows how SNS addiction increases. Further, this study also found a moderating effect of students’ personalities in these connections. For this study, data was collected online using the Google documents application with university students in Pakistan. In a total of 310 sa...
One of the most significant changes in the current age is the way of learning and teaching in edu... more One of the most significant changes in the current age is the way of learning and teaching in education sector and also in organizations. Because of the shift in edification and enlightenment paradigms it is necessary to get the better understanding of technology adoption and its antecedents, which must be investigated to enhance the e-learning intention and usage behaviour of individuals. The aim of this paper is to analyse the factors affecting behavioural intentions of students towards web base e-learning system for indulging more students to attain higher education with better quality to uplift individual & economic development. The paper proposes a research framework to test the hypothesised model. Data was collected from 310 undergraduate students using e-learning technology in Pakistan via questionnaire. The collected data was analyzed using structural equation modelling technique through SPSS and SmartPLS 3.0. Based on extensive literature review on technology acceptance mod...
PurposeThe purpose of this paper is to examine the important role of intangible resources under r... more PurposeThe purpose of this paper is to examine the important role of intangible resources under resource based view (RBV) such as dominant logic (information filter and learning/routines) and dynamic managerial capabilities (managerial human capital, HC; social capital, SC and managerial cognition, MC) in small and medium sized enterprises (SMEs) innovation performance in Hefei, Anhui province China.Design/methodology/approachAn empirical study was conducted while distributing 498 questionnaires among different SMEs in Hefei, of which around 429 responses were received. Structural equation modeling (SEM) was employed to test the proposed hypotheses.FindingsThis research study is an endeavor to fill the missing link in the existing literature, and empirical analysis of this research supports all the hypotheses confirming that dominant logic and dynamic managerial capabilities are valuable intangible resources and positively and significantly influence the SMEs innovation performance....
Rapid development of smartphone technologies in Asian countries has increased the demand of mobil... more Rapid development of smartphone technologies in Asian countries has increased the demand of mobile banking in financial services and mobile commerce. Current research is conducted for mobile banking adoption in China and Pakistan. The social influence was added with technology acceptance model to investigate the direct effect on individuals' intention. Moderating role of cultural values was explored in the proposed model. Empirical study was performed for the data received from both countries to examine the developed model. Multiple and hierarchical regression analyses (IBM SPSS software) were carried out to test the proposed hypotheses. We have observed that perceived usefulness, social influence, and perceived ease of use are significant predictors of individuals' intentions to adopt m‐banking in Pakistan, whereas the perceived usefulness is an important predictor in China. The moderating role of cultural values was observed as dampening factor in positive relationship bet...
Chemical Industry and Chemical Engineering Quarterly, 2017
The growing demand for niobium pentoxide, based on its use in separation processes, established i... more The growing demand for niobium pentoxide, based on its use in separation processes, established its prominent significance as a leading candidate in the field of separation science and technology. This study reports the extraction of niobium pentoxide from pyrochlore ore occurring in Sillai Patai, KPK, Pakistan. It is difficult to recover niobium pentoxide from Pakistani ore due to its low concentration. Niobium pentoxide is an important material used in manufacturing industries for different purposes. Most of the commercially employed extraction processes are associated with serious environmental impacts and are not efficient in extracting niobium pentoxide from low concentration pyrochlore. Alkali potash has been used for separation and purification of niobium pentoxide because it is efficient and an environmentally friendly process. The leaching of niobium pentoxide is carried out in a batch reactor using alkali potash as a leachant. Various process parameters, including ore part...
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