Banfield (TV program)

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Banfield
File:Banfield (NewsNation).jpg
Genre News program Current Affairs
Presented by Ashleigh Banfield
Theme music composer Stephen Arnold Music
No. of seasons 1
No. of episodes 20 (list of episodes)
Production
Production location(s) Darien, Connecticut
Running time 60 minutes
Production company(s) Nexstar Media Group
Release
Original network NewsNation
Original release March 1, 2021 (2021-03-01) –
present (present)
External links
Website

Banfield is a nightly American television news program on NewsNation, which premiered on March 1, 2021.[1] The one-hour-long program hosted by Ashleigh Banfield will be focused on the interview style of Larry King Live. The program airs weekdays at 10 p.m. ET and re-airs at 2 a.m. ET with rebroadcasts on the weekend.

The cable network WGN America was rebranded as NewsNation by its corporate parent Nexstar Media Group on the same day.[2]

The expansion in programming is a move to compete against other U.S. cable news programs. Banfield will go against largely opinion-based programs in that timeslot: CNN Tonight with Don Lemon on CNN, The Last Word with Lawrence O'Donnell on MSNBC, and The Ingraham Angle on Fox News.

Format

Banfield stated that Banfield will generally focus on one guest for an hour and focus on having a "conversation" without interrogatory questions. The original first guest was to be Larry King until he died.[3] At interviews prior to launch, Banfield said that she would attempt to seek out "thought leaders" from all over the political spectrum[4] and promised "fact-based, unbiased journalism" that would prioritize the "health of the viewer."[5] The first week of guests included Aaron Sorkin, Bryan Cranston, Robin Wright, and Keith Olbermann.[6] However, other shows may have multiple guests depending on items in the news.[7] The program is broadcast from a studio in Connecticut.[8]

Episodes

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Main article: List of Banfield episodes

Reception

Despite promotion on the over 100 Nexstar Media Group stations as well as on NewsNation, ratings for Banfield have been low. The premiere episode with Aaron Sorkin had 17,000 viewers with 5,000 in the 25-54 demographic prized by advertisers. This was 38% fewer viewers and 50% fewer viewers in the 25-54 age group than the hour of NewsNation Prime it replaced.[9]

References

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External links

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