Mailshot
From Infogalactic: the planetary knowledge core
Mailshots (or Mail shots) are bulk mail advertising sent through the mail in the United Kingdom to potential customers to advertise goods or services.
History
In Britain, consumers can opt-out of mailshots using the Mail Preference Service (MPS). This is a free service offered by the marketing industry to reduce the amount of junk-mail sent and received.
See also
References
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