WHMJ

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WHMJ / WXMJ
City of license WHMJ: Franklin, Pennsylvania
WXMJ: Cambridge Springs, Pennsylvania
Broadcast area Meadville-Franklin, Pennsylvania, Oil City, Pennsylvania
Branding Majic 99.3 and 104.5
Frequency WHMJ: 99.3 MHz
WXMJ: 104.5 MHz
First air date WHMJ: 1971 (as WVEN-FM)
WXMJ: 1996 (as WAQM)
Format Hot AC/Adult Top 40
ERP WHMJ: 7,300 watts
WXMJ: 2,550 watts
HAAT WHMJ: 183 meters
WXMJ: 156 meters
Class WHMJ: B1
WXMJ: A
Facility ID WHMJ: 49789
WXMJ: 76254
Callsign meaning MaJic
Former callsigns WHMJ:
WVEN-FM (1971-1989)
WFRA (1989-2000)
WOXX (2000-2007)
WXMJ:
WAQM (1996-2000)
WXXO (2000-2007)
Owner Forever Broadcasting, LLC
Webcast Listen Live
Website mymajicspace.com

WHMJ (99.3 FM) and WXMJ (104.5 FM) are a Hot AC music formatted radio station combo broadcasting in northwest Pennsylvania, United States. The station is owned by Forever Broadcasting, and broadcasts from the Downtown Mall in Meadville.

History

Beginnings as WVEN-FM

This station debuted on 99.3 as WVEN-FM on March 5, 1971, as a partial simulcast of AM affiliate WFRA, with occasional break-aways for its own original programming that closely mirrored WFRA, usually during periods of the broadcast day when WFRA offered talk and news-intensive programming. As more and more cars became equipped with FM radios, the two radio stations broke away from each other and became completely separate programming operations, though WVEN would recapture the call letters of its sister AM station in 1989.

For many years, WVEN was known as "Mix 99.3", boasting an Adult CHR format with full-service local elements.

WXMJ 104.5 made its debut on November 21, 1996 as WAQM. This station was sold in July 2000 by MacBeth Communications to Forever Broadcasting. Macbeth Communications was a company owned by Thom Sauber, the son of Robert H. Sauber, WFRA's founder.

Also in July 2000, Bob Sauber, whose son Tom managed WFRA-AM/FM in addition to his own WAQM, wanted to retire and put his stations up for sale. All three (Sauber also owned WTIV in Titusville, the first of the group) were purchased by Altoona-based Forever Broadcasting, LLC for an undisclosed sum. Sauber died in October 2004 at the age of 72.

Time as Kiss FM

The stations became Kiss FM in November 2000. Kiss FM aired a Hot Adult Contemporary format from 5am-6pm, and a cross between CHR and Hot AC in the evening hours.

The call letters used were WOXX for the 99.3 signal and WXXO for the 104.5 signal.

Throughout its run as Kiss FM, the station was known in the community for the Kiss FM Sunday Night Dance Parties held in Conneaut Lake held during the summer months. Mascot Tookie the Toucan greeted Northwest Pennsylvanians at numerous public and community events and appearances. A 24 hour live, local airstaff provided great local radio and content.

Special programming features during the Kiss FM tenure included the Top 9 at 9, Goodnight Kisses, the Kiss Cafe, Kiss Cartunes, Kiss It Or Diss It, and more recently the 5:00 Traffic Jam, 4 Play at 4, The Jammin' Saturday Night Kiss Party, and the Back In The Day Buffet.

Throughout its run as Kiss FM (and even dating back to the Mix 99.3 days) legendary countdown host Casey Kasem's shows were always carried on the station. Other syndication throughout Kiss FM's reign included Backtrax USA with Kid Kelly and Saturday Night 80's.

Flip to Majic

At 5pm on October 10, 2007, the stations flipped to "Majic" 99.3 and 104.5". From 5pm on October 10 through 6am October 12, the station went jockless, airing Majic teaser sweepers but still played the Kiss FM playlist. At 6am on Friday October 12, the station officially kicked off with a Variety Hits format. The entire airstaff was let go or reassigned to other stations in the cluster.

In April 2012, Majic phased out the Variety Hits format, keeping the "Majic" moniker and jockless presentation, but re-adapting a similar Hot AC/Adult Top 40 format that was found during the station's days as Kiss FM.

The Majic slogan debuted as "We Play Anything" but quickly switched to "We Play It All" due to nearby 94.7 Bob FM in Erie aving the copyright for the former. With the April 2012 format tweak, the current slogan is "All The Hits"

When the station was a Hot AC format as "Kiss FM" it boasted a large staff of live and local on air personalities. Now as Majic, the station is automated nearly the entire day. The station airs the syndicated Dave and Jimmy morning show out of WNCI Columbus. Various Forever Broadcasting personalities can be heard during voicetracked airshifts on the station. The syndicated Open House Party airs on Saturday nights and the syndicated Dawson McAllister on Sunday nights. Many timeslots are simply automated with the Majic playlist and no involvement of on air personalities.

External links

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