WUPE-FM

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WUPE-FM
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City of license North Adams, Massachusetts
Broadcast area Pittsfield, Massachusetts
Branding Whoopee
Slogan Classic Hits
Frequency 100.1 MHz
First air date July 12, 1964 (as WMNB-FM)
Format Classic Hits
ERP 1,300 watts
HAAT 153 meters
Class A
Facility ID 4821
Transmitter coordinates Lua error in package.lua at line 80: module 'strict' not found.
Callsign meaning Whoopie[1]
Former callsigns WMNB-FM (1964-1988)
WMNB (1988-2006)
Owner Gamma Broadcasting, LLC
(Berkshire Broadcasting Co., Inc.)
Sister stations WBEC, WBEC-FM, WNAW, WSBS, WUPE
Webcast Listen Live
Website wupe.com

WUPE-FM (100.1 FM) is a radio station broadcasting a classic hits format. Licensed to North Adams, Massachusetts, USA, WUPE-FM serves the Pittsfield area. The station is owned by Gamma Broadcasting.[2]

History

The station went on the air July 12, 1964[3] as WMNB-FM, owned by the Hardman family along with WMNB (1230 AM) and the North Adams Transcript.[4] The Hardmans sold Northern Berkshire Broadcasting to Donald A. Thurston in 1966;[5] the company became Berkshire Broadcasting after the purchase of WSBS in Great Barrington in 1968.[6] By 1973, WMNB-FM had a beautiful music format, separately-programmed from the AM station[7] (though even at WMNB-FM's inception the two stations did not duplicate more than thirty percent of their programming[4]). The callsign was modified to simply WMNB on January 30, 1988,[8] after the AM station was renamed WNAW. During the mid-1990s, WMNB's format incorporated smooth jazz and soft adult contemporary programming;[9] as a whole, however, it remained one of the few remaining beautiful music stations.[10]

Vox Communications purchased Berkshire Broadcasting in November 2003,[11] with the sale closing in May 2004.[12] One month later, WMNB began to simulcast an oldies format with another Vox station, WUPE (95.9).[13] The station took the WUPE-FM callsign two years later, as part of a larger shuffle that resulted in WBEC-FM moving from 105.5 (now WWEI) to 95.9.[14] WUPE-FM's programming also began to be heard on an AM station in Pittsfield on 1110 AM.[15] Vox transferred most of its stations to Gamma Broadcasting in late 2012.[16] In August 2013, Gamma reached a deal to sell its Berkshire County radio stations, including WUPE-FM, to Reed Miami Holdings;[17] the sale was canceled on December 30, 2013.[18]

WUPE-FM's tower, along with an adjacent cell tower, collapsed on March 29, 2014 as a result of high winds, forcing the station off the air. The station stated that it would resume broadcasting with a temporary antenna by April 1. WUPE's simulcast on 1110 AM in Pittsfield and its web stream were not affected by the tower collapse.[19]

The Current line up on WUPE is "Whoopee in the Morning" with Cheryl Adams, Middays Eric Greene, Afternoon Drive Todd Lee, Mike Harvey Nights.

References

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External links