Horizontal logo design

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Logoshift on Instagram: "The rule of two for horizontal logos (Via @made.by.james) . After close to a bajillion client logos completed I have come up with all sorts of weird and wonderful ways of trying to establish balance within a logo. . Now these rules are not mine to own and I for sure did not invent them… simple math and ratio usage have been used since day dot within art and design. . I find that this double trouble, or rule of two, is particularly useful when it comes to horizontal logos that have solid shapes involved. . 1. Take the height of your type direction and divide it by two. . 2. Then duplicate this into a grid that you can use both vertically and horizontally. . 3. Use this to dictate the size and spacing of your logo symbol. . Hope this helps team… stay awesome. . . . . Horizontal Logo Design, Stay Awesome, Vertical Logo, Logo Process, Solid Shapes, Logo Symbol, Simple Math, Design Hack, Grid Design

Logoshift on Instagram: "The rule of two for horizontal logos (Via @made.by.james) . After close to a bajillion client logos completed I have come up with all sorts of weird and wonderful ways of trying to establish balance within a logo. . Now these rules are not mine to own and I for sure did not invent them… simple math and ratio usage have been used since day dot within art and design. . I find that this double trouble, or rule of two, is particularly useful when it comes to horizontal…

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Logo suite for a brand development project for Long-Distance Family - a company offering family support and resources for remote workers. Logomark, wordmark, primary logo, secondary logo, horizontal logo, tagline. Professional, mature, modern, clean, crisp, established, recognizable, distinctive, distinguished. Welcoming, friendly, caring, compassionate, family, connection. Cool, crisp, trendy colors. Logo Placement Ideas, Long Wordmark Logo, Long Logo Design Typography, Long Name Branding, Primary And Secondary Logo, Logo Suite Design, Family Logo Ideas, Logo Variations Branding, Long Name Logo

Logo suite for a brand development project for Long-Distance Family - a company offering family support and resources for remote workers. Logomark, wordmark, primary logo, secondary logo, horizontal logo, tagline. Professional, mature, modern, clean, crisp, established, recognizable, distinctive, distinguished. Welcoming, friendly, caring, compassionate, family, connection. Cool, crisp, trendy colors.

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How many logo variations is too many? 🤔 Well, there’s no one answer. At a minimum, a logo suite should have two - a primary and a secondary logo (which could be the horizontal version or even just the icon by itself). With so many different situations where your logo may be placed (website, packaging, printed on a pen, branded shirts, billboards etc) one logo very seldom ever fits every one perfectly and legibly. At a maximum? Well, as long as they can be used and still be identifiable as... Long Logos Design, Horizontal Logo Design, Primary And Secondary Logo, Long Logo Design, Logo Variations Branding, Long Name Logo, Logo And Tagline, Place Logo, Logo Suite

How many logo variations is too many? 🤔 Well, there’s no one answer. At a minimum, a logo suite should have two - a primary and a secondary logo (which could be the horizontal version or even just the icon by itself). With so many different situations where your logo may be placed (website, packaging, printed on a pen, branded shirts, billboards etc) one logo very seldom ever fits every one perfectly and legibly. At a maximum? Well, as long as they can be used and still be identifiable…

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