Positioning statement

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Image shows a template for a brand positioning statement: "For [target audience], [brand] is the [category] that [unique selling proposition] by [points of differentiation], offering [key benefits] unlike [competitors] so that [target audience] can [desired outcome]." Its linking back to my article "18 Brand Positioning Examples to Inspire Your Brand Strategy" #Marketing #Differenciation Positioning Statement, Brand Positioning Statement, Writing A Mission Statement, Branding Checklist, Business Strategy Management, Meal Kit Delivery Service, Brand Marketing Strategy, Brand Positioning, Business Branding Inspiration

Example of how this could sound like for Hello Fresh: For busy families, HelloFresh is a meal kit delivery service that provides fresh, pre-portioned ingredients and easy-to-follow recipes, making home cooking simple and enjoyable, unlike traditional shopping so that families can enjoy delicious meals together without the stress of meal planning. #BrandPositioningStatement #Template

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