Applying mascara

I share the best mascara tips for long or short lashes. These beginner mascara tips will take your eye makeup game to the next level!

Stash these must-have items in your makeup bag for easy on-the-go touch-ups. Our makeup essentials checklist will help you build a complete makeup kit.

Here's how to remove stubborn mascara in various ways. Follow these eye makeup-removal tips, and safely wipe away mascara while protecting your skin.

ASOS on Instagram: “How I *think* I look when I do my mascara 🤪 🗣 Image description: model applying mascara”

They really, really love it.

Extensions without the extensions. Our best-selling mascara visibly lengthens and lifts lashes for a baby extensions effect. More: ‘Your lashes look good’ than ‘your mascara looks good’. The weightless, flexible formula will give you natural-looking lift and length with teeny-tiny fibers that coat each individual lash from root to tip for maximum definition. Come for better-looking lashes, stay for the long-wearing, water-resistant (not waterproof) formula that stays in place for up to 12…

If you compared your cosmetics spending to that of beauty industry experts, you'd likely be shocked by how much less they spend. This might be the result of...

Cabaret Lash-Lengthening Black Mascara, Vivienne Sabó, Cruelty Free, Made in Europe CLUMP FREE & LIGHTWEIGHT for a soft, natural look. SMUDGE PROOF & LONG LASTING formula doesn’t flake or transfer. Say bonjour to length, thickness and volume that last all day! EASY TO APPLY with our petite wand that coats every lash. EASY TO REMOVE with a makeup remover without damaging your lashes.