Playful brand identity

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Pràctica shared a post on Instagram: "🍼👋 Identity refresh and social media graphic development for Tropic Gallery, an online concept store that seeks sustainable and beautiful alternatives for family products. The friendly humanization of the brand, conveyed through an illustrative language with a set of creatures and alphabet letters, connects directly with the audience, generating a playful language that comes to life through the brand communication itself. Motion design by @design_by_ Recycling Campaign, Human Branding, Kids Branding Design, Social Media Campaign Design, Kids Social Media, Big Feelings, Identity Design Inspiration, Social Campaign, Brand Communication

Pràctica shared a post on Instagram: "🍼👋 Identity refresh and social media graphic development for Tropic Gallery, an online concept store that seeks sustainable and beautiful alternatives for family products. The friendly humanization of the brand, conveyed through an illustrative language with a set of creatures and alphabet letters, connects directly with the audience, generating a playful language that comes to life through the brand communication itself. Motion design by @design_by_

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