American apparel style

Around 2007, American Apparel clothing became the thing to wear for young urban hipsters who wanted to stand out while looking exactly like their friends.

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American Apparel

American Apparel is at the forefront of my mind at the moment for a few reasons. Firstly, because I'm living in it's home state. It is everywhere in Los Angeles, and quite rightly so. Only 2% of clothing that Americans purchase is made here in the US, and I'm guessing there are similar statistics in most countries. Production costs in developed countries are sky high, and it makes no sense when you can send the manufacturing responsibilities off to China, and halve your costs. Secondly, and…

DESCRIPTIONStep into the spotlight with the All American Jersey, a true tribute to American craftsmanship. Made entirely in the USA, this jersey combines a laid-back fit with its nod to sports legacy and all-American roots. This piece is perfect for those who appreciate a blend of style and authenticity - the All American Jersey makes a statement every time. DETAILSV-Neck StyleOversized FitDrop ShoulderScreen Print GraphicMesh Fabric95% Cotton 5%SpandexMADE IN LOS ANGELES, CA

$210.6 million in debt, the purveyors of racy ads and hipster basics have admitted that they could be going out of business soon

Google's Laura Lee will join Colleen Brown on the board of directors for the retailer, which is struggling to stay afloat.

Take a look at the company's most controversial ad campaigns