Pro tip

Choosing and using the right brand fonts is a detail that separates design amateurs from the pros. When used well, fonts have the power to communicate your brand personality and build trust and awareness with your target audience. You might be wondering: What is a brand font? It simply refers to the fonts you'll choose to use in your visual designs and communications. A good rule of thumb is to choose between 1-3 font families (any more and things can get messy) and use them consistently…

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