Audit as Genre, Migration Industries, and Neoliberalism’s Uptakes
Alfonso Del Percio, UCL Institute of Education
Introduction
In Audit Cultures (2000), Marilyn Strathern argues that auditing is a culture in the making. It is
informed by practices that are not confined to one population, state apparatus, or geographical
space. She claims that auditing contributes to the distribution of resources and the credibility of
enterprises in diverse places. People become devoted to its implementation and believe in its
capacity to provoke organizational change. At the same time, she adds that auditing evokes
personal anxieties, frustrations, and resistance. It is held to be deleterious to certain goals, as it can
be overdemanding and damaging. The principles of quality, efficiency, and transparency that
auditing propagates have social consequences and moral implications. Auditing has also become a
powerful descriptor that applies to all kinds of reckonings, evaluations, and measurements.
Auditing affects people, personnel, and resources. It frames interactions and social relations and
creates new values, practices, and dynamics of inequality. Audits have consequences for people’s
understanding of themselves and others and they allow for the pursuit of specific agendas at the
cost of others.
Accounting historians remind us that audit cultures have a long history (Previts et al. 1990).
Their implementation and propagation are entrenched with the development of capitalism, and the
need to maintain control over financial assets and the correct disposal of resources (Teck-Heang
and Ali, 2008). Auditing is also deeply grounded in the colonial project. Neu (2000), for example,
explains that in the Canadian context auditing helped to translate policies of conquest, annihilation,
containment, and assimilation into colonial practice, with the resultant outcomes of reproductive
genocide, cultural genocide, and ecocide. Auditing is also grounded historically in the 19th-century
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fetishization of census data and the making of the nation-state (Duchene & Humbert, 2018). Zan (1994)
notes that this historicity of auditing should not induce analysts to assume that the value and
function of auditing have remained the same throughout history. Rather than trying to detect an
unbroken continuity that links auditing activities with other auditing practices, both spatially and
historically, Miller and Napier (1993) invite analysts to examine the different meanings that have
been attached to auditing in different spaces at different moments in time. They ask us to document
the language and vocabulary in which specific practices are articulated and to note the ideals that
are attached to certain calculative technologies, emphasizing the re-directions, transformations,
and reversals that constitute situations of established use.
The changing meanings and values attached to auditing systems become particularly clear
when we look at the transformation of the social economy and the European migration industry in
particular. For example, since 2014 I have been studying the rationales framing the activities and
practices of the businesses and economic transactions that have emerged around migrants’ desires
to become mobile and the Italian government’s struggle to manage migration (Gammeltoft-Hansen
& Nyberg Sorensen, 2013). In Italy’s migration industry, auditing has become part of a set of
management techniques that allow actors to perform professionalism and compete for funding,
mandates, and resources (Panesera and Rizzi, 2020). However, this has not always been the role of
auditing. Historically, auditing practices in organizations involved with the Italian migration
industry were aimed at documenting the correct disposal of financial resources and the
certification of reports and financial statements. Auditing was associated with state control and
accountability towards stakeholders and society at large. Recently, however, triggered by the
increasing corporatization of the migration industry, auditing has been supplemented by an often
spontaneous and voluntary practice aiming at surveilling operations and procedures, identifying
inefficiencies, and promoting quality. Auditing is no longer only about documentation and
certification, but also about improving processes and productivity (Rossi, 2015). These
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transformations of auditing regimes, in terms of the specific practices that they entail, and in terms
of the agendas that they serve, also involve changes in terms of who is auditing and in whose
interest. Initially, auditors were external actors appointed either by the audited organization, by
state authorities, or by other bodies of control (e.g., the Italian Supreme Audit Institution), but now
auditors are increasingly integrated within the structures of organizations and contribute within
their professional practice to a constant monitoring of processes, actors, and activities.
Language scholars (De Costa et al. 2019; Morris, 2017; O’Regan and Gray, 2018) and beyond
(Kipnis, 2008; Scott, 2016; Shore and Wright, 1999, 2015; Vannier, 2010; Welch, 2016) have argued
that this proliferation of auditing in all sectors of social and professional life, not only in for-profit
corporate organizations, but also in cooperatives, charities, associations, and institutions of the
public sector, is emblematic of neoliberal governmentality. This is a contemporary mode of ruling
that subjects every domain of social life to market-type rationality (Collier, 2005). It governs people
through a relentless pursuit of economic efficiency, deregulation, outsourcing, and privatization; it
involves marketization and the privileging of competition over cooperation, as well as increasing
emphasis on calculative practices aimed at promoting individualization and responsibilization
(Shore and Wright, 2015). Rose and Miller (1992) argue that auditing systems are political
technologies serving the propagation and naturalization of this neoliberal form of governance
(Rose and Miller, 1992). Contrary to organizations and auditors who frame auditing cultures as
quality-improving systems that empower people, Strathern (2000) and Shore and Wright (2015), in
their work on the current transformation of higher education in the UK, note that auditing
techniques are peculiarly coercive and disabling. They seek to produce accountable and transparent
subjects that are simultaneously docile yet self-managed.
This account of audit cultures offered by critics of neoliberalism is persuasive and has informed
my recent work on the governmentality of labor and migration in Italy (Del Percio, 2016, 2017; Del
Percio & Van Hoof, 2016) and the UK (Del Percio & Wong, 2019; Wu & Del Percio, 2019). While this
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scholarship has allowed me to anchor the current spread of audit cultures in larger capitalist
transformations and to offer a critique of the financialization and industrialization of migration
infrastructure (McGuirk & Pine, 2020), it fails to explain the rather complex, contradictory, and
often unexpected situations and practices we observe when documenting auditing cultures. Indeed,
on the ground tensions, struggles, and contestations are present and constantly challenging the
meanings and values of auditing cultures and their organizational functions. Agendas of control and
responsibilization coexist with transformative projects of redistribution and inclusion. Discourses
of accountability and quality intersect with projects of resistance and subversion. Measuring
techniques and quantification tools invented to monitor performance and efficiency are used to
document inequality and promote change. In short, if auditing cultures are often seen as pertaining
to what Shore (2008) has come to call a new authoritarian, neoliberal mode of ruling, what we can
observe in the ground is that auditing is also mobilized by some actors as a tool to challenge
oppressive organizational regimes and reorganize the distribution of resources.
To generate a more nuanced understanding of audit cultures and their social implications, in
this paper I explore what exactly made auditing an appealing resource to several actors of the
Italian migration industry. I offer a thick documentationi of how auditing manifests and is done on
the ground by people with different agendas and interests. I do this by drawing on ethnographic
data – fieldnotes based on observations of professional routines and decision-making practices,
formal and informal conversations with actors of all sorts, and documents produced by
organizational actors – collected in three organizations that operate in central and northern Italy
that provide different types of services to a variety of migrants. I will call these organizations
Legame, Lavoro, and Poverty.
Conceptually, my account draws on Gershon (2020), Orlikowskyp & Yates (1994) as well as
Spinuzzy & Zachry (2000), Cavanaugh (2016), and Smith (1990), and understands audit as a genre,
or as a socially recognized type of communicative action that materializes in different
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interconnected texts (e.g., memos, notes, guidelines, lists, reports) and that is habitually enacted by
individuals to realize particular social purposes. Based on this understanding of auditing and
through a thick documentation of actors’ everyday operations and calculations as well as their
activities, choices, and strategies, I claim that auditing is not just anchored in neoliberal rationality
and its attempt to impose market logic onto people and their activities; while auditing certainly
resonates with the increasing neoliberalization of the migration industry in Italy and around the
world, it also serves projects and agendas that are much more diverse and at some moments even
more contradictory than we might have thought. I argue that auditing produces power dynamics
and regimes of control and inequality – but also that it serves the challenging and resistance of
these regimes and dynamics – that emerge from and make sense locally in the everyday realities
and experiences of the professionals I was able to talk to and whose practices I observed during my
research. As I will show, these can be projects of visibility of the migrant condition as well as
recognition for invisibilized work. They are attempts to challenge societal stigma and the
criminalization of the migration industry in Italy, but they are also efforts to instore regimes of
oppression, distance, and patriarchy.
This analytical focus on what Jacqueline Urla (2012, 2019) has called the uptake of neoliberal
technologies – the circumstances under which auditing is adopted, mobilized, and invested in by
people on the ground and imbued with local meanings – is not a means to diminish the power of
neoliberal rationales governing social life. It is a means of challenging totalizing explanations of
neoliberalism, a way of preventing us from producing generalized explanations of how
neoliberalism works and of avoiding the conflation of diverse activities and regulations under the
label of neoliberalism or neoliberal governmentality. Instead, it is necessary to investigate the
complex ways auditing is implemented in specific settings that have their own histories and modes
of working. It is also a means to study how auditing and its regulatory and disciplinary effects
become acceptable and naturalized in different domains of action and how auditing becomes a form
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of institutional activity that is semiotically emptied of its association with market logic and
disruptive effects on people and their lives. In other words, it is a way of making applied linguistics’
concern with real-life problems beneficial for an explanation of how neoliberal rationality becomes
hegemonic and an integral part of the institutional life and routines we study (see Heller, 2019 on
neoliberal governmentality as hegemony).
Auditing for moral distinction
Because of their central role in the management of migration, social cooperatives in Italy
experience negative publicity (Baretta et al. 2017). These critiques are amplified by sectors of the
political spectrum (including but not limited to right-wing parties) who have found in migration
politics a fertile terrain for political speculation, capitalizing on feelings of insecurity and precarity
and on sentiments of sympathy for a fascist and reactionist thought that in some parts of the
population has never disappeared (Perrino, 2019). Political critics of social cooperatives state that
these organizations incentivize the arrival of migrants through their social services and the
monetary resources that they distribute (Cusumano & Villa 2019). This incentivization, the critics
state, is informed by an ideology of multiculturalism that promotes the idea of open, diverse, and
borderless societies (Khrebtan-Hoerhager, 2019). Migration in Italy is also seen by political actors
and large sectors of Italian society as a prosperous business and social cooperatives as actors who
make money at the expense of locals— with migrants seen as the source of increasing social and
economic precarity (Jacquemet, 2019).
This worsening reputation of social cooperatives is embedded in longer histories of rejection of
leftist politics (social cooperatives are often called red cooperatives) and the type of social welfare
that these organizations are imagined to be linked to: a model of societal ruling that part of the
Italian public wants to leave behind (Orsina, 2017). This is exemplified through the idea of
assistenzialismo (assistentialism), which is a political and economic practice linked to the caring
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state, a form of welfare that in Italy is associated with the first republic (that in the early 1990s was
replaced by the second republic and its promise of the liberal revolution) and linked to what is
generally called magna magna. This refers to the practice of ‘eating’ (mangiare) and to the
economic transactions and extraction of resources for personal benefit that is seen to emerge
around the care state. If further critiques the inefficiency of the administrative apparatus,
corruption, and a sense of entitlement for some to live at the cost of the welfare state and the
general public (Sorgato, 2017).
The world of social cooperatives came to experience additional pressure from the Italian public
within this historical framework of suspicion when, in 2015, a police investigation uncovered the
involvement of organized crime with Italy’s migration industry (Martone, 2016). In Rome, several
leaders of social cooperatives managing reception centers were accused of having formed a
criminal ring. As a result, these leaders were able to infiltrate the state apparatus and collocate
subjects in the different key offices of the municipality through extortion, bribes, and other favori
(favors) in exchange for access to privileged access to resource allocation.
One of the sections of the municipality that was most affected by the investigation was the socalled migration office responsible for the allocation of individuals to different reception facilities
where newly arrived migrants are housed. This office shared its locations with Legame, a social
cooperative, where I conducted fieldwork between 2014 and 2016, that received funding from the
Italian government to provide services (housing, employability, legal advice, language training, and
cultural mediation) to migrants of different types, including refugees but also so-called economic
migrants from Eastern Europe. The spatial proximity of the two organizations caused users of their
services to get lost in the building and struggle to make sense of the difference between the two
organizations. In addition, inhabitants of the neighborhood tended to see the two organizations as
pertaining to the same field of activity and therefore as indistinguishable.
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The sense of suspicion by the investigators and the public at large that affected the migration
office extended therefore to Legame, its staff, and modes of interacting; people felt constantly
observed and watched by both their co-workers and the public at large. Staff started to close the
door of their offices and stopped smoking cigarettes in front of the main entrance of their building.
Others stopped getting coffee in the surrounding bars to avoid being confronted with
uncomfortable questions and they all stopped talking to the press and attending public events. This
internalized sense of suspicion also had effects on my own capacity to do ethnography. My research
participants started to perceive my presence as disturbing. My questions were too similar to those
asked by the police.
My fieldwork continued, however, and I was able to document the conversations and
preparatory meetings that led up to the celebration of Legame’s 10th anniversary. The anniversary
was meant to be festive: The organization invited the local media, a partner from the local
municipality, and other members of the humanitarian world to celebrate their ten years in
operation. But it was also meant to be a moment of reflection and debate: An event where the
challenges of migration would be discussed and best practices among key actors shared. At the first
preparatory meeting, Laura, the cooperative’s director, announced that she wanted to use this
event to counter the climate of suspicion surrounding Legame and that this had to be done through
a display of maximal transparency. This, I thought, was in a way opposite to the reaction of
introversion and closure that I had observed during my work. She reminded her staff of the history
of the cooperative, including the social and political activism of its founding members and of the
role that these figures had played in Rome’s radical left in the 1980s and 90s. Laura also reminded
the attendees of how the organization’s activities had been anchored in a political struggle for social
justice. ‘We need to be clear about the fact that we are different’, she insisted. ‘We are good people,
hardworking, and at the service of the migrant community’, she noted. Was she also speaking to
me? Was she trying to convince me of the integrity of her organization?
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To my surprise, in addition to the members of the organization committee, Laura had invited
personnel from the accounting office and the project team that is usually responsible for project
design. ‘We need to gather all information about the projects we conducted in the last 10 years’, she
noted. All brochures, briefings, texts, memos, reports, interactions, and events. ‘Everything needs to
become visible and accessible’. Along with her instructions, staff members spent a long time
screening their computers and hard-disks. Everything that was considered to be useful was then
stored on a central database, which was then updated by Barbara, the staff member supervising this
activity. Luca, joking with me, noted that they had transformed into ethnographers like me,
documenting the work that they themselves had done in the last decade. This attempt to create
transparency involved forms of selection, classification, and ordering. This was true not only for
those who had to gather all this data, but also for those organized around Barbara who had to
decide which data was relevant, how to order it, and how to build a narrative that would show the
organization in a positive light. According to Barbara, classification of the collected data needed to
follow the categorization techniques used in previous annual reports: 1) trajectories of social
inclusion, 2) generation of knowledge and collaborations, 3) involvement of the community, 4) and
support of the cooperative community. Nothing could look like it was invented ad hoc – fakes would
be recognized by the general public. What was at stake was not just the cooperative’s standing in
the migration industry, its reputation with both users and stakeholders, and the assurance of future
public revenue, but also a deeper and moralized sense of trust, justice, and social commitment that
the organization had historically aimed to embody and promote.
On the day of the celebration, Laura led the event. Her team prepared the big room on the first
floor of Legame’s building and a large audience congregated. Local media representatives, figures
from the cooperative world, representatives of Rome’s municipality, migration specialists from the
academic world, and other partners with whom Legame had cooperated in the past attended the
celebration. The event was formal and Legame’s staff were dressed up and seated in the audience.
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Laura introduced the event by greeting the authorities that had joined and pointed to their
presence as evidence that the authorities would continue to have trust in the cooperative’s service.
She then went on recapitulating the history of the cooperative, the moment of its foundation, the
challenges encountered, the ups and downs, the successes, and its achievements. Based on the data
collected, she explained how proud she was about the work that had been done and the trust that
Legame had gained not only in the target population, but also in the local community.
Then, a long list of data: Only in 2014, we provided 1,336 social inclusion interventions, we
contacted 762 new users, 484 users benefitted from the socio-legal service provided, 261 users
benefited from our employability service, 59 for whom we have been able to organize an internship,
and nine projects of social inclusion were actualized. We have offered 1,706 hours of linguistic
mediation, three research projects have been conducted, and several activities of best practice have
been launched. Furthermore, we have implemented three trainings for social workers, 89
professionals of the social sector have been educated, and we provided 154 hours of training. We
have trained professionals of social sectors, intercultural mediators, university students, social
operators, psychologists, and teachers of Italian as a second language. We partnered with 47
university lecturers in these trainings. Our website also has a substantial amount of traffic with
110,102 visits. Additionally, we received 1,937 ‘likes’ on Facebook. We have further produced
fifteen e-newsletters and organized seven events directed to the local community. 955 people have
participated in these events.
Shore and Wright (2015) argue that this sort of quantification performed by Laura and her
team – the reduction of complex processes to numerical indicators – has become a defining feature
of our times. At the heart of these processes, they say, is an increasing fetishization of numbers and
static measurements; they are taken as robust and reliable instruments for calculating what are
largely qualitative features such as excellence, quality, efficiency, value, and effectiveness. They add
that this logic of quantification is linked to a new ethics of accountability and auditing— the place
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where the financial and the moral meet. Along with Shore and Wright, Porter (1995) explains that
quantification also replaces professional judgment with measurable performance criteria and
transforms employees into self-managed proactive, responsible, and calculative workers with a
boundless capacity to produce and innovate. Sauder and Espeland (2009) argue that numbers
decontextualize organizational performances and make them comparable with performances and
data in other organizations and able to be hierarchized within and beyond the nation-state.
Numbers and rankings also make remote surveillance possible and allow outsiders access to the
inner life of an organization. Rose and Miller (2010) note that this form of remote surveillance
enabled by numbers and rankings is a neoliberal mode of ruling that ‘governs at a distance’; that is,
that incites people to understand and manage their lives and practices according to norms and
logics imposed by auditing systems. Through such regimes of quantification, they argue, authorities
can act upon those distant from them in space and time in the pursuit of social, political, and
economic objectives without affecting their ‘freedom’ or ‘autonomy’ – indeed often precisely by
offering to maximize it by turning blind habit into calculated freedom to choose.
In disagreement with this scholarship, I argue that understanding this investment in
quantification as emblematic for a new mode of neoliberal government that acts through
autonomous, self-managed, and calculative actors, while allowing to analyze the ways social
cooperatives in Italy continue to be subjected to logics of competition and the market, auditing does
not help us to grasp the nuances of the practices and agendas pursued by Laura. For sure, the
tactics and techniques of monitoring and introspection that she wanted her staff to mobilize, as well
as her quantifying rhetoric, were borrowed from the field of auditing and accounting. Such could
already be found within her own organization in Legame’s book-keeping office. But Laura’s
strategic re-entextualization of audit needs a more attentive analysis. We know from scholars of
discourse and culture (Bauman & Briggs, 1990; Urban & Silverstein, 1996) that re-contextualization
practices do not only link a concept (Williams, 1977 calls these concepts keywords), for example,
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auditing, with a new domain of action, such as public relations. Re-contextualization also
transforms the meaning, value, and status of a concept as well as the meaning, value, and status of
other concepts with which that concept gets associated (see Urciuoli 2008). In order words, by
being re-contextualized into a new domain of action, concepts such as auditing become
enregistered with new sets of concepts and contribute to the formation of new clusters of usage.
Shore and Wright (2000), for example, have noted that in the case of new managerialism and
British higher education in the 1980s, auditing was divorced from its financial meaning and became
associated with a cluster of terms involving ‘performance’, ‘quality control’, ‘accreditation’,
‘transparency’, and ‘efficiency’. The introduction of this new vocabulary into higher education has
given rise to a host of new practices and regulatory mechanisms and allowed the implementation of
neoliberal rationales in one domain, education, which according to Shore and Wright (2000) was
untouched by market logic. In Legame’s case, we see a different process occurring. Laura’s reinscription of audit into a new domain of practice involved a transformation of the social meaning
of audit, but this transformation in meaning and usage allowed ‘audit’ to move away from its
association with neoliberal market principles. Instead of being seen as a practice associated with
accountability, efficiency, and quality control (all practices scholars link to forms of neoliberal
governmentality), audit became a practice for the restoration of a moral aura that the cooperative
world wants to be associated with – one that is certainly linked to principles of efficiency and
ensures future access to public funding – but that is anchored in logics of solidarity and justice that
are not compatible with regimes of accumulation and profit.
For Muehlebach (2012), this insistence on morality as a resource for distinction is not unique to
Legame and its attempt to distinguish itself from other actors in Rome. She notes that if scholars
have tended to emphasize neoclassical economic fundamentalism, that is, market regulation instead
of state intervention, economic redistribution in favor of capital, international free trade principles,
and intolerance towards labor unions as characteristics of the neoliberal market order, in Italy the
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gospel of neoliberal laisse-faire is always accompanied by hyper-moralization of the social and the
economic. Drawing on Comaroff (2007) and Harvey (2007), she explains that Italian neoliberalism
entails at its very core a moral authoritarianism that idealizes the family, the nation, and god and
that frames wealth produced through voluntary work and compassion. From what I observed on
the ground, the economy of compassion was indeed an object of constant speculation and
investment, Legame’s understanding of the moral was different from the politics of morality
documented by Muehlebach (2012). For sure, Legame’s investment in auditing was an attempt to
create distinction (Bourdieu, 1979), to differentiate the social cooperative from other actors of the
migration infrastructure, and to stratify them according to their ability to display moral integrity.
But from what I could understand, this morality was less anchored in a Catholic tradition of Italian
altruism than it was to radical projects of anticapitalism and a critique of individuality, egoism, and
corruption that are at odds with the market principles promoted by neoliberal rationales.
Still, this does not mean that Laura’s quantification strategy was not seen as a political move, as
an act of power with effects on the distribution of resources and the making of inequality. While
Laura was presenting this data, Alberto, a social worker sitting next to me who I knew from my
fieldwork in another organization, whispered to me that these numbers did not mean anything. 261
individuals have benefited from their employability services? He asked ironically. This is less than
one user per day, and we meet more than 20 users each day. He explained later that these numbers
concealed a fight for money and visibility among the actors of the local migration industry and
instead reveal a rather mediocre organizational performance. Another member of the public noted
ironically that for an organization with so much visibility, the activation of 50 internships was
rather disappointing.
The contestation of the numbers did not remain an external issue. During the collection of the
data, Barbara told me that making the activities transparent also involved questions of visibility and
representation. Whose work is going to be made visible? Who is invisibilized? Who is going to get
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the merit and for what? She decided to be careful and balanced with the display of the activities and
to take the risk into account that what she would present would point to diverse sorts of activities
happening at diverse levels and maybe not necessarily producing a coherent picture of the
cooperative— at least they would provide a balanced and complete one. The risk, she added, would
be that the current crises would lead to internal divisions harming the team. In another
conversation that I was able to have with the data collection team, Barbara noted that this exercise
would come to reinforce the already existing voices within the cooperative that had indeed been
contesting the professionalization of its activities— a process that had been triggered by Legame’s
involvement in large European funding schemes requiring auditing mechanisms. This
professionalization process has been perceived as disturbing by many staff members. While
Barbara was ready to acknowledge the strategic use of these technologies by the cooperative’s
leadership and their manipulation to pursue a more social and transformative agenda, these
technologies and principles have started to be self-perpetuating. The cooperative had started to
participate in projects that were not linked to its main business and that did not have any effects on
their own target and allowed them to build a case for further projects that might better fit their
agenda. This tendency to invest in self-perpetuating activities (a process which Xiang and Lindquist,
2014 call infrastructural involution) had started to alienate some staff members, especially those
who had to work with the people and who had to turn the projects into real-life encounters.
At the same time, Laura’s tactic seemed to work. In the weeks and months following the event,
people continued to problematize the social costs of this quantification logic, but the cooperative
managed to get rid of the stigmatizing aspect of working in a sector that is usually associated with
mismanagement, inefficiency, and corruption. The cooperative had mastered the rhetoric of
transparency and quantification, allowing the cooperative to expand into a new sector of the
migration industry, namely auditing. Legame had already for many years provided this service to
other migrant-focused cooperatives and organizations. Legame had organized training programs
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for social workers and translators, it had provided a platform for the exchange of knowledge and
the joint development of best practices both at a national and European level, and it had also
trained local organizations in the acquisition of national and European project funds. This had
enabled Legame to a land a new mandate, the monitoring of the local SPRAR project, which was a
service of the Italian Home Office and which consisted of a network of reception centers for asylum
seekers spread over the entire national territory. SPRAR’s aim was to promote the social and
economic integration of migrants.
Legame was then mandated by the Italian state to oversee the monitoring of the reception
infrastructure in the greater Rome area. It became responsible for the monitoring of the financial
flows, the supervision of monthly reports where organizations documented how resources received
were spent, how they benefited the integration of migrants, who benefited, and for how long. This
new mandate allowed the cooperative to become a hub of supervision that reported to local
authorities and liaised with the financial police in case of irregularities. While it would be wrong to
make a causal connection between the cooperative capacity to publicly display auditing, for
example during the 10th-anniversary event, and its new supervising role, Laura understood this
new mandate as a reward for the cooperative’s history of transparency.
This move into auditing was perceived internally by staff with mixed feelings. In meetings
announcing the new mandate and its implications for work redistribution among staff, Barbara
contested the fact that the cooperative was moving away from a commitment towards the cause of
migrants and their social and economic inclusion and towards a service provider targeting mainly
other cooperatives. ‘We have become the state eye’, noted Lorenzo, a social worker. ‘We are the
finanza (the financial police)’, Marco, another social worker, laughed sarcastically. Others, however,
remained silent. On the one hand, they were reassured by the projects and activities that the group
continued to develop and provide. ‘The daily work of most of us is not going to change’, stated
Lorenza. On the other hand, the promise of a more permanent and stable source of financial income,
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which this new project involved, and the resulting stability for staff (many staff members were
employed on a project basis and reemployed depending on the number of projects the team was
able to get funded, so they feared unemployment at each transition) created a climate of consent for
a practice that many of the people I encountered in this organization would have normally had
difficulties to digest.
In the next section, I continue documenting the voluntary mobilization of audit practices by
actors of the migration industry. Along with what I have demonstrated so far, I argue that auditing
circulates as a social practice within the migration industry through this tension between actors’
willingness to continue pursuing their own individual and collective projects and the necessity to
do this within the relations of oppression and control that organize social and economic life and
frame their possibilities. Following Abu-Lughold (1990) and Urla (2012), I claim that we should not
understand these organizations’ performance of audit genres as further examples of neoliberalism’s
totalizing nature and its colonization of all domains of social life. I rather claim that these
investments in auditing are attempts to borrow and adapt from other field’s tools, methods, and
tactics; while appearing deeply neoliberal and serving the hegemonziation of auditing as a form of
individual and organizational conduct, these methods are also invested in the pursuit of alternative
interests and agendas.
Auditing for recognition
In the summer of 2015, Umberto and his team of four job counselors were having a team meeting in
one of the three rooms of their job counseling center in one of the impoverished peripheries of
Rome. While smoking cigarettes and drinking coffee, they discussed the means of implementing a
new internship program for young non-EU migrants sponsored by the European Union. Umberto’s
team was meant to promote the government mandate of professional integration of migrants,
especially asylum seekers from sub-Saharan Africa and the Middle East. Then they heard a rumble.
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Umberto recalled that they immediately thought about a Molotov or a paper bomb. In the
neighborhood where the center was located, organizations and services that serve the migrant
population, especially refugees and Roma, had in the past been repeatedly subject to violent attacks
by the local population or more organized aggressions by rightwing, post-fascist activist
organizations. The rumble however had come from the roof of the office that had collapsed.
Most of their furniture and computers had been damaged by the accident and the team had to
move to new offices on the other side of the city. The new location was in an under-used job center
with some space and technological infrastructure. Umberto was certainly grateful that the local
authorities had quickly identified new locations for his team to continue working with unemployed
migrants; however, the co-existence with the other team, which had been working in this location
for more than a decade, was more difficult than anticipated. The unemployed population that the
local team focused on was predominately white and local and in many cases did not bear the
presence of black, migrant subjects who were seen as new competitors in an already difficult labor
market. Tensions also manifested between the two counseling teams who had different ways of
organizing their work, framing the space and the locations, allocating timeslots, and more generally
approaching the management of unemployed subjects. While both teams did not share the same
cohort of users and the teams’ activities were kept separate by the use of different spaces, their
diverging practices and modes of understanding their work seemed to create friction between the
two teams of counselors. In one of the informal conversations I had with Giovanni, a member of the
other team, I was told that since the arrival of Umberto’s staff and his users, the air in the job center
had changed. It might be the smell of their black users who had fewer opportunities to shower, or,
he added, the taste of the cigars that Umberto smokes in the office, (even though smoking in public
spaces is forbidden in Italy), or it might just be the fact that the offices are much more crowded
since the new team had joined.
17
Umberto had repeatedly asked the city administration to identify new locations for the team to
pursue their activities. ‘Preferably locations that are suitable for the specific needs of migrant
jobseekers’ he explained. ‘Locations that would also facilitate the preservation of privacy that was
so important for jobseekers with complicated migration backgrounds’, he added. He wanted to have
a safe space where his users would feel secure from racist aggression and other forms of violence.
His interlocutors, however, kept ignoring his requests and referred to the general need to maximize
the use of existing spaces in order to save resources and reduce the burden that migrant
populations were having on the local city administration and finances. This sort of negative
response, Umberto explained to me, was nothing unusual and his team had always been
deprioritized when it came to the reallocation of resources, even with the new leftwing
administration. He explained that the work they were doing was considered important by the city
administration because it kept migrants off the street and managed issues of social order that are
often associated with migrant unemployment; still, their job center had always been stigmatized.
This also included the way the job counselors themselves were treated by the municipality’s Human
Resource department, which was always reluctant to grant promotions, replacement for sick or
retiring staff members, or more general recognition of their work.
As a civil servant, a job counselor is considered to be respectable in Italy and the work
guarantees access to a stable salary, sick pay, and pension. However, the counselors who were
allocated to Umberto’s team were usually marginalized by other teams because they were seen as
creating problems by asking too many questions. In general, while the team was performing well
(this is how Umberto viewed the quality of his team’s work), working with migrants was not seen
as particularly prestigious and was therefore avoided by many job counselors in the city. The
stigmatization that Umberto’s team was experiencing is not unique to this specific case. As
Bourdieu explains in his book The Weight of the World (2000), there seems to be a correlation
between the social status of public officers, including social workers and job counselors, and the
18
value of people they work with. It is as if not only the type of work – but also the type of people you
work with and work for – affects the way professionals are seen and perceived. The status of the job
counselors depends on the status of the unemployed subject. While job counselors in Umberto’s
team are all white men and women, all of them Italians, their status and destiny are conflated with
the status and destiny of the migrants they work with. It is as if their situation of subalternity and
racial exclusion is extended to the white subjects who themselves get linked to the same qualities
attributed to migrants, especially black migrants. They are seen as useless, as not deserving any
financial support, but also as triggers of bad air, noise, and diseases.
One morning, during the daily routine briefing where tasks were allocated among the five team
members, Umberto announced the need to make the work done by his team more visible for the
local administration. The director in charge of job centers had been removed by the city’s mayor
and a new one had been put in place and he wanted to use this change in senior management to
make a case for his team to get recognition for their work and get new locations. He suggested the
introduction of a new form, which each team member had to fill in after having completed a
counseling activity so that after the end of each month the team could present a complete
documentation of its activities. I was surprised to hear that in the past, Umberto and his team had
never been subjected to accountability regimes. ‘We never had to report anything to our line
managers’, Umberto explains. ‘This is a service of the city administration that we are paid for’, he
noted. According to him, it had been a mistake to rely exclusively on the team’s reputation as a
means to display their hard work and good performance and that for a new director it would be
important to present hard facts. Along with Cavanaugh (2016), who understands documents as
performative, as constituting what they report, Umberto assumed that engaging in a documentation
of his team’s work activities was a means to provide material traces of this work. It would render
visible the quality of the work they did, the conditions under which they operate, the challenges
they face and eventually allow them to get their own location back.
19
For Umberto, his investment in a voluntary practice of auditing was a means of challenging
what scholars have called processes of misrecognition or the invisibilisation and stigmatization of
individuals and actors by authoritative representational, communicative, and interpretative
practices performed by institutional actors and authorities of all sorts (Fraser, 2004). According to
Taylor (1994) and Honneth (2001), the type of misrecognition experienced by Umberto and his
team, the stigmatization of their professional practice, their exclusion from access to resources
based on racist stratification of unemployed subjects (so that migrant employment seekers are seen
as less deserving than white ones and therefore preventing job counselors serving migrants from
accessing resources), does not only represent an injustice because it constrains subjects’ ability to
pursue their life projects, but also because it impairs these people in their understanding of
themselves. Investments in recognition, Honneth (2001) argues, calls attention to the specificities
of groups of people and asks for symbolic change; that is, it stakes a claim for the revaluation and
reconsideration of stigmatized professional practices and, as Bourdieu (1977) would argue, for
dynamics that disadvantage certain people vis-à-vis others. Fraser (2004) however notes that these
claims for recognition are not only symbolic, but, as in Umberto’s case, linked to material demands
and claims for redistribution that affect not only the ways actors and their work are valued and
represented but more fundamentally the flow of resources and challenges of the dynamics of
inequality.
Requesting recognition through a documentary practice was for Umberto a way of investing in
the capacity of documents to provide traces of his team’s merits. Throughout his professional
experience as a public servant, he learned that ‘merit’ was the new keyword in a governmental
apparatus that had identified the logic of nepotism and workers’ underperformance as its main
sources of dysfunction and inefficiency. Meritocracy was associated with modernization, efficiency,
productivity, and quality, but also public acceptance for the costs of the state apparatus. According
to this logic, he explained, those who are meritorious get promoted, compensated, and are valued.
20
Umberto also learned that being meritorious was not enough. In order to be seen as meritorious,
one had to be able to display it. Along with Cavanaugh (2016), who claims that documents make
labor visible and traceable to actors in distant institutions or positions of control and therefore
remain performative across space and time, Umberto was convinced that the production of
documents would allow him to engage in this performance of meritocracy and be compensated for
his team’s efforts. Even if his team had never been subjected to those auditing systems that Rome’s
city administration had put in place in certain offices and sections labeled as dysfunctional, he had
heard about the value that new managers appointed by the city administration place on
documentation for performance of quality and professionalism. For sure, he was aware that
borrowing this documentary tool from auditing systems would come with the risk of losing
independence, exposing him and his team to a system of surveillance and making him accountable
for their practices and decisions. He had discussed the implications of this choice with his team and
evaluated the pros and cons of such a practice. Despite the risks that such a regime would entail, the
team unanimously decided to proceed with this practice of voluntary auditing. Together with other
members of staff, he created a form in where the name and address of the clients, the provided
services and measures of intervention, and the complicated circumstances could be noted. This
document had to be filled out after each counseling activity and signed both by the counselor and
the unemployed subject.
During my documentation of the counseling activities, I could observe that counselors’
complied with the new practice and reminded each other about the need to document each
counseling activity, even banal or short ones; this was true even as migrants themselves perceived
the document as disturbing and were suspicious about its role and status. ‘It is just for internal use’,
Umberto kept explaining. Migrants had learned that texts and documents, especially if they are
signed and require the provision of personal information and documentation of provided services,
are never neutral, but mediate what Smith (2005) has called ruling relations, that is, the complex
21
dynamics and processes that govern society and sustain capitalist relations. Texts, especially when
anchored in practices of accountability, do not only allow the traceability of social action. They also
coordinate work practice, induce new activities, mediate social relations, alienate, and exert and
naturalize power, control, and determination.
Asif, for example, a Libyan man whose counseling activities I was able to document, was one of
those who refused to sign the form. ‘What are you doing with this document? Why do you need my
name? You have already integrated my data in your computer system.’ He had observed the
recoding of Asif’s data in the internal database and was therefore suspicious about this additional
textual practice. Migrants usually associate this sort of unexpected documentation with state
control and violence. Every new textual practice is seen as linked to increasing repression of the
migration and labor system and is therefore encountered with suspicion. Asif was not the only one
who encountered the document with skepticism. Louis, a user from Senegal, asked his friend
Médéric whether he had to sign this document too, and only accepted to do so when he had been
reassured that other users had signed as well. Umberto did not let this dissuade him from this
practice, even if the form risked endangering the good relationships that he had with many
migrants using his services. ‘We are doing this for them’, he said to counter my concern that these
practices were harmful. If we are successful, they will benefit. At the end of every month, he
scanned all forms and added a letter addressed to the new director where he synthesized the status
of the activities, quantified his team’s success in terms of successful integration of subjects into the
labor market, and described the challenges the team had encountered in this process. He had met
the new director in an internal networking event and Umberto was sure that this was the type of
activity he would appreciate and value.
In summer 2016, I returned to Rome to follow up on the projects and found that the team was
still located in the provisional location. While talking to the counseling staff, I noticed that the team
had stopped using the forms Umberto had introduced. I immediately mentioned this change to
22
Umberto, who explained that the practice proved to be ineffective. The director had for many
months not responded to his emails. But, in a recent encounter he mentioned that this process was
a bureaucratic practice, pertaining to an old form of doing administration that accumulates
documents and prevents efficiency and high performance. Umberto’s team had to focus more
intensively on clear outcomes and less on the documentation of practices and activities. While the
director was not contesting the meritocratic logic that Umberto had bought into and learned to
enact, he was challenging the overt way of displaying performance and merit. Merit, the director
explained, was not measured through the counting of counseling services provided but rather
through the effects that these practices had on the employability situation of the migrant
population and the perception of the local citizens on the migration problem and social order. So
instead of allowing Umberto to challenge the misrecognition of his team’s work and excellence, his
engagement in processes of voluntary audit and self-inspection led to increasing marginalization of
his team’s role within the larger apparatus of job counseling centers linked to Rome’s city
administration.
Auditing for oppression
Now, as I have argued, both Umberto’s and Laura’s investment in auditing have served an
emancipatory intent of distinction and recognition and were meant to challenge regulatory forces
that stabilize domination and oppression (Fraser, 2013). In this last section, I focus on an additional
attempt to benefit from auditing techniques. I will argue that the impetus for mobilizing auditing
will not be an emancipatory one but will serve as an activity of oppression and control. This is not
necessarily the type of oppression that we have learned to relate to neoliberal governmentality, but
one that is anchored in longer practices of patriarchy and sexism.
As part of my fieldwork in this organization, I had been invited to join a weekly team meeting
within Poverty, an organization located in a bilingual (German/Italian) city in Northern Italy.
23
Juergen, the leader of the team, wanted to use the opportunity to introduce me to the team of
counselors who provide housing and legal advice to migrants living in the reception infrastructure
of the city or on the streets. I had just arrived in the city a couple of days before and Juergen wanted
to make sure that his colleagues knew that my presence had been approved in the spaces where
counseling was done. I felt quite uncomfortable because none of his counselors had been given the
opportunity to decide whether or not they wanted me there, since this seemed to be imposed by the
team leader and could not be questioned by his subordinates. I tried therefore to insist that I would
only be present once my project had been explained to them, and only if I would get written
consent from each of them; at this moment I too was believing in the authority of written texts. But
the power of Juergen’s presence did seem to silence any sort of protests coming from his all-female
counseling team.
The busy waiting room and gatherings at the main entrance were visible to the public. Juergen
changed the topic and did not engage with my attempt to mitigate the power of my presence. ‘Our
neighbors have complained. They say we are noisy; people are loud. Neighbors also feel insecure.
They are scared to be robbed or sexually assaulted. They are scared for their children. They don’t
want them to play outside. They don’t want them to get offered drugs. You have read the news’.
Juergen was referring to a series of articles that had been published by two local newspapers that
had reported an augmented sense of insecurity in the local population caused by the rising number
of migrants hosted in local reception facilities for asylum seekers and migrants with precarious
status. Local right-wing politicians had picked up this story and pressured local authorities to
impose a more repressive regime on reception centers and the migrants they host and prevent
individuals to leave the centers. According to him, the amount of people waiting at the front door of
the building hosting his team and the noise and disorder and sense of insecurity were mentioned in
media reports; these were all reactions that the assemblage of young black bodies seemed to
provoke in the local population. The senior management of Poverty had urged him to reduce the
24
visibility of migrant bodies and to contribute through urgent measures to the reduction of the
tensions with the local population.
‘We need to shorten the waiting time’, he suggested. According to him, people need to wait
outside because counselors spent too much time advising them. He had already mentioned this the
first time I met him in his office as we negotiated my role in the organization. He wanted me to take
the role of quality controller, to help him improve the professionalism of his team. With my
expertise, I could be an auditor on a voluntary, unpaid basis, and help him strengthen the services
provided. I had refused to do this, but he insisted that his team needed to be better supervised and
managed. I was therefore not surprised that as a solution to the crowd, he suggested that
counselors should spend less time with each user. ‘Be more professional’, he noted. ‘Less
emotionally involved in each case. Just stick to what had to be done and learn to delegate’. He saw
his section as a platform, not necessarily a service provider, but as a space where information
should circulate. People, he explained, spent too much time doing things that according to him were
not part of his department’s core business. He clarified that for each case counselors should not
take more than 5-10 minutes; more time-sensitive cases had to be delegated to other services
within or outside the organization. Conversations had to refer only to professional matters and to
the actual situation of the migrant, no personal issues could be discussed on either side. Finally,
Juergen added, ‘we need to maintain more personal distance from the migrants to allow us to get
rid of unnecessary work activities and reduce the time we spend with them, ultimately this will
reduce the waiting time of migrants, allow us to display professionalism, and automatically help
reduce complaints coming from neighbors and the local population’. To help regulate the time each
counselor spent with each migrant, Juergen had prepared a spreadsheet where everybody would
have to note the time spent with each migrant. ‘This’, said Juergen, ‘would help each counselor to
self-regulate and the spreadsheet will help me keep control over the time used to serve migrants’.
25
At the end of each working day, he noted, he wanted counselors to submit their sheets on a shelf on
the desk in his office.
In their analysis of the interplay between governmentality and accounting, Miller and Power
(2013) note that documents like spreadsheets play a major role in linking up different actors with a
shared narrative and developing a complex network of often stratified relationships. These
documents invite comparison, evaluation, and adjudication. Adjudication in auditing means the
allocation of responsibility and the constitution of performance. In other words, a simple document
like a spreadsheet based on a printed excel file – that Juergen had stored for the team in their
shared folder on the internal network – had effects on people, their work activities, and their social
relationships. It can be understood as a technology of power, which according to Michel Foucault
(1988), determines the conduct of individuals and submits them to certain ends or domination or
contributes to objectification.
There was a striking similarity between the spreadsheet introduced by Juergen and the
documents that Umberto had introduced in this job counseling work routine. Both documents were
simple in their structure, both were meant to document work activities and to represent time spent
with interlocutors. And both documents were introduced on a voluntary basis, without obligation
from any senior manager and explicitly introduced to produce change. In both cases, their
implementation was inspired by practices that Umberto and Juergen had observed in other sections
or offices of their organization. Both had become folk auditors, borrowing monitoring techniques
from audit systems implemented in other contexts. And both believed in the transformative
potential of these techniques. The thing that distinguished Juergen’s spreadsheet, however, was its
purpose. While Umberto’s objective was to provoke recognition for the work done, Juergen’s
document was to regulate conduct and bodies; this was done not necessary for maximizing profit,
as has been described by other language scholars studying the intersections of language and
26
contemporary capitalism (Duchene & Heller, 2012), but as a means to produce and ensure social
order.
This intervention by the team leader was received with irritation, at least by those team
members whose mimicking I could observe from my standpoint in the meeting room. Aleksandra,
the housing counselor who was sitting in front of me, rolled her eyes and with a deep breath
expressed her discontent towards this decision. Maja, the legal specialist, raised her eyebrows and
tapped nervously with her fingers on the wooden table. Maritza, who had been helping with health
issues and supported her colleagues when her help was needed, could not stop shaking her head. I
was of course not the only one noticing the counselors’ discomfort. Juergen, having noticed their
reactions, raised his eyebrows too as a sign of omnipotence and then rhetorically asked whether
there was anything that had to be added to his suggestions and closed the meeting without allowing
the staff members to express their concerns.
In the following days and weeks, I was able to document the counseling activities at Poverty.
Sitting next to the counselors, I could observe how they supported migrants in filling out forms,
making complaints, and asking for clarification. I could see how migrants were supported in
applying for housing benefits, making appointments with a doctor or a nurse, and going through the
procedures to get a temporary residence permit. In another case, I was able to follow an assisted
repatriation, where a young man decided (or was forced) to return to what was seen as his home
country and, with a small sum sponsored by Poverty and other partner organizations, to start a
business activity and possibly a new life. I could also see how migrants were trained for job
interviews: CVs were edited and job application letters were drafted. Different from Umberto’s
team, where all members seemed to be committed to the documentation practices and believed in
their transformative potential, Poverty’s counselors had a much more ambiguous relationship to
their spreadsheets. Some of them followed Juergen’s instructions closely, delegated the cases when
possible, kept emotional distance, tried to keep the interaction to a minimum. Others did not follow
27
the instructions and just continued with their previous routine and mode of relating to their
interlocutors, while at the same time filling out the spreadsheet and pretending to have remained in
the time frame of 5-10 minutes.
I decided to talk to counselors about these diverging practices and more generally about how
they would make sense of Juergen’s intervention. I wanted to avoid doing this at Poverty so that I
could avoid exposing the counselors to the risk of punishment and stigmatization if our
conversation was overheard by their co-workers or by Juergen. I decided to address the issue one
night when I was invited by some of them to go for a beer and talk more about my impetus to
research their activities and practices. My interest in understanding the links between language and
social inequality allowed my interlocutors to be very open and eloquent about their understanding
of what was going on in their workplace —or at least this was how they justified their willingness
to talk to me. For Maria, one of the more experienced counselors who had been working for Poverty
before the arrival of Juergen, his regulation of the service encounters was a sexual intervention. She
noted that Juergen had, since his arrival, expressed discomfort with the closeness and emotional
commitment of counselors to their mainly male interlocutors and expressed that this behavior was
disturbing, unprofessional, and unnecessary. This framing of the situation as a sexualized one,
according to Maria, was the product of a form of attraction between the female counselors and the
mostly young and male users of poverty services. Anina, on the other hand, was not sure about the
sexual dimension of this intervention. She thought that given his inability to relate to users, the
regulation of the counseling interaction was a means for him not to feel excluded from the rapport
building with migrants that many of the counselors had done. She suspected him of having a form of
autism that would prevent him from feeling forms of empathy for people. Maritza noted that he
needed to make this sort of intervention from time to time just to signal his power and ability to
exert control over the team. She noted that because he was from outside and especially the fact that
28
he was German from Germany (and not local), he struggled to make his voice heard within the
organization so he needed to signal his presence through these violent acts from time to time.
In the following weeks and months, I could observe how counselors complied (more or less) to
the instructions and regulations of the spreadsheet and the communicative norms imposed by
Juergen, but these activities did not significantly affect queues in the waiting room or outside the
center. I observed occasional fluctuations of user numbers, but the fluctuating numbers were not
caused by the work habits of the counselors; they were rather caused by the fluctuation of the
migrants arriving in Italy and allocated to the region where Poverty operated. Neighbors continued
to complain and political actors continued to capitalize on the feeling of insecurity that the presence
of black bodies in the public sphere was often associated with. This does not mean that the
spreadsheet had no effect. Instead of a numeric one, the effect seemed to be cultural. Whether the
audit practice was performed properly or not, Juergen’s intervention introduced a cultural change.
He introduced new ideas about professionalism, counseling, and interlocution. This new mode of
understanding and practicing sociality kept people in their place; whether applied or not by the
counselors, it valued certain behaviors and stigmatized others, stabilized patriarchal regimes of
interlocution that stigmatized certain behaviors as inappropriate and unprofessional, and imposed
a system of control onto workers and their practices.
Conclusion
In this contribution, I provided insight into the daily struggles, choices, and activities of professional
actors in the Italian migration industry. I offered an ethnographic account of the specific
circumstances under which different actors of the Italian migration industry have invested in
different types of audit techniques to pursue projects of distinction and recognition but also
distance and oppression. I have argued that auditing needs to be conceptualized as a genre that gets
decontextualized and recontextualized from one domain of action to another. I have noted that this
29
recontextualization of audit techniques from one domain to another changes the meaning of
auditing in terms of what counts as auditing (the practices it entails), what vocabulary auditing is
linked to and what auditing is good for (what projects it serves). I also claimed that understanding
the documented practices only as one further example of neoliberalism’s totalizing nature (as
analysts of auditing cultures have often done) makes us blind to how auditing has historically
served practices of oppression, control, and exclusion and to the multiple projects and struggles
that auditing cultures are embedded in. Through a detailed ethnographic account of practices on
the ground and thick documentation of people’s reasonings, choices, and sense-making processes, I
have shown that these projects are sometimes enmeshed with neoliberal agendas; other times,
however, auditing is mobilized to contest these agendas, and sometimes auditing systems are
completely disconnected from neoliberal logic.
Inspired by Foucault (1982) and feminist theories of power (Abu-Lughold, 1990; Ong, 1987;
Urla & Helepololei, 2014), I argued in favor of an analytical shift away from a sole analysis of the
political rationales and the art of government, including political technologies only, towards an
analytical focus on the uptake of these technologies by people on the ground. The focus is on what
people do with these technologies: how they appropriate and recontextualize them in their own life
projects. The other shift I propose is one that prevents us from either romanticizing or stigmatizing
what people do on the ground (‘people are resisting the system!’ or ‘people are reproducing the
system!’) and that rather understands people’s projects and struggles and the tactics they mobilize
to pursue such projects as framed by specific power relations, overarching discourses, and systems
of oppression. Rather than assessing the status of a practice (that we may like or reject), I have
proposed an analytical approach asking why specific practices take the shape that they take: What
is a particular mode of doing things as well as of reasoning telling us about forms of disciplinary
control, oppression, and other discursive regimes? Drawing on what Allan (2018) has called a
critical political economic analyses of the study of language and neoliberalism and Ortner’s (1995)
30
critical understanding of ethnography, the third shift I am proposing is one that takes ethnographic
thickness as an analytical tool to understand the nature of people’s struggles and lived situations.
Arguing for thickness is not an attempt to impose a positivistic stance towards the analysis of social
life (what is really going on?), but rather an argument for the necessity of understanding people’s
doubts, contradictions, and aspirations within a detailed, textured, and contextualized
understanding of their life situations and practices.
The analytical shifts I am proposing do not entail scholarly disinvestment from a critique of
neoliberalism and its workings. What I am rather suggesting is a mode of doing analysis (and again
I am inspired here by Allan, 2013, 2017, 2019; Park, 2016; Urciuoli 2008, 2016; and Urla, 2012,
2019a,b) focused on how neoliberalism is taken up by people and how people relate to it, engage
with it, reject it, and invest in it. It is an approach that sees the political not in the critique of
abstract political-economic systems, but in the everyday life of people, in people’s practices and
struggles, in their understandings of the society they live in, and in their everyday making and
challenging of inequality. It is an approach that situates the political in the banality of daily life and
in what makes ideological projects stick and acceptable to people. Applied linguistics’ focus on reallife problems and real life in general is particularly suitable for this type of endeavor because it
allows us to foreground the messiness, contradictions, and unexpectedness of the social, rather
than relegating this complexity to the status of negligible data. In this sense, applied linguistic
research has a lot to contribute to the interdisciplinary study of the political; through its tools and
techniques it is possible to bring the experiences of real people to the forefront of our analysis of
political economy and governmentality.
Finally, what I am proposing in this text is to join the ongoing scholarly attempts to shift the
focus of applied linguistics from the study of ‘named languages’ and ‘(post-)multilingualism’ to an
examination of larger processes of signification. For me, this has not only involved thinking about
how signification materializes in communicative practice and serves the shaping and challenging of
31
social order— that is, the ways in which society is stable, including the relations of production and
oppression that underpin and sustain it and where existing social structures are accepted and
maintained. It has also meant expanding what we mean by communication and recuperating (old)
concepts, such as genre, that have in the last decade come out of fashion in the study of language in
society, but that, from my point of view, are still useful for scholars in applied linguistics and can
contribute to the study of praxis, the advancement of social theory, and the building of powerful
explanations of the present.
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i
I prefer thick documentation to the idea of thick description introduced by Geertz because it allows me to point to
the fact that ethnography and ethnographic texts do not only describe, that is, record and capture events,
practices, and meanings. Ethnography as thick documentation entails analysis, theorization, and explanation of
social reality, and therefore contributes to an augmentation of our understanding of what we observe on the
ground.
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